Digital Marketing Platform and Branding Strategy
Closed Pre-Solicitation Posted
- Solicitation number
- 19GE50-21-R-0044
- Agency
-
Office of Acquisition Management
Department of State
- Responses due
- Set-aside
- No set-aside
Opportunity facts
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Place of performance
- Bucharest ROU
Notice details come from SAM.gov. Updated .
About this opportunity
This notice seeks proposals for a firm fixed-price contract to implement a digital marketing platform and branding strategy in Romania for the promotion of U.S. agricultural goods. The Foreign Agricultural Service of the U.S. Embassy in Bucharest intends to award a contract to a public relations or communications agency capable of executing successful marketing campaigns and developing a Romanian language website and social media presence. Offerors must demonstrate expertise in Romanian culture, consumer preferences, and food market trends. Interested parties must express interest in writing by March 11th including company information and acknowledgement of SAM registration and DUNS number requirements for award.
There is no set-aside designated for this procurement. The NAICS code is 541820 and PSC code is R499. The solicitation will utilize full and open competition procedures. The contract specialist is Ms. Andra Balta and questions can be directed to her email provided. Compliance with all U.S. laws and regulations for federal procurement is required.
Notice text
The Regional Procurement Support Office, Frankfurt provides the following Pre-Solicitation Notice regarding the issuance of a Request for Proposal (RFP) for:
Digital Marketing Platform and Branding Strategy
Foreign Agricultural Service, U.S. Embassy Bucharest, Romania
The Regional Procurement Support Office in Frankfurt, Germany, intends to issue a Firm Fixed-Price Contract during the second quarter of calendar year 2021.
The Foreign Agricultural Service (FAS) Bucharest seeks a contractor (public relations or communications agency) with the demonstrated ability to both implement successful information and marketing campaigns and to develop a digital marketing platform in the Romanian language consisting of a webpage and social media sites to be used to promote U.S. foods, beverages, food processing ingredients, fish and seafood, agriculture, and agricultural products in Romania.
The successful offeror must have a deep understanding of the Romanian culture and consumer tastes and preferences, as well as of current and future trends on the Romanian food market.
Companies interested in the solicitation should express their interest by written correspondence, no later than Thursday, March 11, 2021, to the following email addresses and MUST include the following information: Name of Firm, Name, Telephone, Email Address of Point of Contact and Complete Physical and Mailing Address of Firm. Please DO NOT TELEPHONE.
Email addresses: baltaa@state.gov
Firms shall be proficient in written and spoken English.
APPLICATION FOR SOLICITATION DOCUMENTATION CHECK LIST
In applying for the solicitation material, you are acknowledging that your company is able to reach compliance with the following highlighted requirements included in the solicitation.
If you have a Duns number* and have been SAM** registered, please include below. Please note that the requirement to obtain a Duns number and for your company to be SAM registered, will be a mandatory requirement upon contract award.
Duns number:_______________________ SAM Registered: ( ) Yes ( ) No
* Dunn and Bradstreet: www.dnb.com/get-a-duns-number.html
** System for Award Management: SAM.gov
The failure to provide the above documentation when submitting your proposal may result in your proposal being found technically unacceptable and removed from the competition without further discussions.
Solicitation and award will be subject to the laws and regulations of the United States of America. This requirement is being competed utilizing full and open competition procedures.
The Contract Specialist for the administration of this contract is Ms. Andra Balta, Tel. +49 69 7535 3350, email baltaa@state.gov.
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