BYU Sports Marketing Intent to Sole Source

Solicitation Number:  W911YP24R0017

Restrictions:  Sole Source

Subject:  Intent to Award Sole Source to Brigham Young University (BYU) Sports Marketing

Location:  Utah Army National Guard, 12953 South Minuteman Drive, Draper, UT  84020

Response Due Date:  3 June 2024 at 0900 AM (Mountain) 

Contracting POC:  Otha Henderson  Email:  otha.b.henderson.civ@army.mil

Description:

The Utah Army National Guard, in accordance with Federal Acquisition Regulation (FAR) part 13-Simplified Acquisition Procedures, and FAR part 6- Competition Requirements, intends to award a firm-fixed price contract on a sole source basis to Brigham Young University (BYU) for out of home marketing/advertising. FAR 6.302-1(a) is being used to solicit this requirement as a sole source requirement. The NAICS used for this procurement will be 541613, Marketing Consulting Services and the SBA small business size standard of $19 Million.

Technical Specifications:

This sports marketing is specifically approved through the National Guard Bureau and this sole source specifically covers sports marketing media with BYU as follows:

Sport: All Sport

Product: Rights

Inventory Item: Use of Marks and Logos

Quantity: 1

Events: Season

Sport: All Sport

Product: Sponsorship

Inventory Item: Cougar Kickoff Activation

Quantity: 1

Events: 1

Sport: Football

Product: Gameday

Inventory Item: Cougar Canyon 10x10 Activation – Premium Single game

Quantity:1

Events: 3

Sport: Football

Product: Video Board

Inventory Item: In-Game Feature – Big 12 Scoreboard Update

Quantity: 1

Events: Season

Sport: Football

Product: Video Board

Inventory Item: Pre-game Feature

Quantity: 1

Events: Season

Sport: HSTI

Product: Sponsorship

Inventory Item:  10x10 Activation

Quantity: 1

Events: 1

Sport: Men’s Basketball

Product: Gameday

Inventory Item: Concourse Table – Single Game

Quantity: 1

Events: 1

Sport: Men’s Basketball

Product: Video Board

Inventory Item: In-game Feature – Big 12 Scoreboard Update

Quantity: 1

Events: Season

Sport: Men’s Basketball

Product: Video Board

Inventory Item: Pre-Game Feature

Quantity: 1

Events: Season

Sport: Sports Camps

Product: Sponsorship

Inventory Item: Royal Clash 7 on 7 T-Shirt Sponsor

Quantity: 1

Events: 1

Contract Period of Performance: 1 July 2024 – 30 June 2025

Interested Parties:

Interested parties may identify their interest and capability by responding to this requirement to the UTARNG USPFO for Utah Purchasing and Contracting no later than 0900 AM (Mountain), 3 June 2024. Supporting information must be furnished to demonstrate the firm’s ability to provide the outlined sports venue marketing with BYU above. Response must include capabilities and pricing and must be sent to the contracting specialist, Otha Henderson, at otha.b.henderson.civ@army.mil . No telephone or facsimile requests will be accepted and must be received with adequate time to research and respond prior to the closing of this notice. Responses received will be evaluated; however, a determination by the government to not compete this procurement based upon responses to this notice is solely within the discretion of the government. If no responses are received, the USPFO for Utah Purchasing and Contracting division will proceed with the sole source award. Responses received after the stated deadline will not be considered.

Set-aside / FAR Regulation:

Any award resulting from this notice will be made using an unrestricted set-aside. A fully signed and approved DD form 2579 is on file, and a sole source justification and authorization is attached to this notice.

SAM Registration:

All firms or individuals responding must meet all standards required to conduct business with the government, including registration with SAM and WAWF and be in good standing. In addition to providing pricing and capabilities, each response must include the vendor’s CAGE code and Unique Entity ID number, federal tax number, and must include the appropriate point of contact information. In accordance with FAR 52.204-7 and DFARS 252.204-7007 alt A, prospective vendors must be registered in SAM prior to award.

Provisions/Clauses:

The following provisions and clauses are applicable to this solicitation and are incorporated by reference:

FAR 52.204-7 – System for Award Management

FAR 52.204-9 – Personal Identity Verification of Contractor Personnel

FAR 52.204-16 – Commercial and Government Entity Code Reporting

FAR 52.204-18 – Commercial and Government Entity Code Maintenance

FAR 52.204-19 – Incorporation by Reference of Representations and Certifications

FAR 52.204-24 – Representation Regarding Certain Telecommunications and Video Surveillance Services or Equipment

FAR 52.204-25 – Prohibition on Contracting for Certain Telecommunications and Video Surveillance Services or Equipment

FAR 52.204-26 – Covered Telecommunications Equipment or Services-Representation

FAR 52.204-27 – Prohibition on a ByteDance Covered Application

FAR 52.204-29 – Federal Acquisition Supply Chain Security Act Orders-Representation and Disclosure

FAR 52.204-30 - Federal Acquisition Supply Chain Security Act Orders-Prohibition
FAR 52.209-6 – Protecting the Government's Interest When Subcontracting with Contractors Debarred, Suspended, or Proposed for Debarment

FAR 52.209-10 – Prohibition on Contracting with Inverted Domestic Corporations
FAR 52.212-1 – Instructions to Offerors – Commercial Products and Commercial Services

FAR 52.212-3 – Offeror Representations and Certifications-Commercial Products and Commercial Services
FAR 52.212-4 – Contract Terms and Conditions-Commercial Products and Commercial Services

FAR 52.212-5 – Contract Terms and Conditions Required to Implement Statues May 2022 or Executive Orders
FAR 52.219-1 – Small Business Program Representation
FAR 52.219-28 – Post-award Small Business Program Representations
FAR 52.222-19 – Convict Labor—Cooperation with Authorities and Remedies
FAR 52.222-21 – Prohibit Segregated Facilities
FAR 52.222-26 – Equal Opportunity
FAR 52.222-36 – Equal Opportunity for Workers With Disabilities
FAR 52.222-40 – Notification of Employees Rights Under the National Labor Relations Act
FAR 52.222-50 – Combating trafficking in Persons
FAR 52.222-54 – Employment Eligibility Verification

FAR 52.223-18 – Encouraging Contractor Policy to Ban Text Messaging While Driving
FAR 52.225-25 – Prohibition on Contracting with Entities Engaging in Certain Activities or Transactions Relating to Iran - Representation and Certifications

FAR 52.232-1 – Payments

FAR 52.232-18 – Availability of Funds

FAR 52.232-33 – Payment by Electronic Funds Transfer-System for Award Management

FAR 52.232-39 – Unenforceability of Unauthorized Obligations

FAR 52.232-40 – Providing Accelerated Payments to Small Business Subcontractors
FAR 52.233-1 – Disputes

FAR 52.233-3 – Protest After Award
FAR 52.233-4 – Applicable Law for Breach of Contract Claim

FAR 52.243-1 – Changes-Fixed Price

FAR 52.249-1 – Termination for Convenience of the Government (Fixed-Price) (Short Form)

FAR 52.252-1 – Solicitation Provisions Incorporated by Reference
FAR 52.252-2 – Clauses Incorporated by Reference
DFARS 252.203-7000 – Requirement Relating to Compensation of Former DoD Officials
DFARS 252.203-7002 – Requirements to Inform Employees of Whistleblower Rights

DFARS 252.203-7005 – Representation Relating to Compensation of Former DoD Officials
DFARS 252.204-7003 – Control of Government Personnel Work Product

DFARS 252.204-7009 – Limitation on the Use or Disclosure of Third-Party Contractor Reported Cyber Incident Information

DFARS 252.204-7015 – Notice of Authorized Disclosure of Information for Litigation Support

DFARS 252.204-7017 - Prohibition on the Acquisition of Covered Defense Telecommunications Equipment or Services—Representation

DFARS 252.204-7018 – Prohibition on the Acquisition of Covered Defense Telecommunications Equipment or Services

DFARS 252.204-7024 – Notice on the Use of the Supplier Performance Risk System (SPRS)

DFARS 252.209-7999 – Representation by Corporations Regarding Unpaid Delinquent Tax Liability or a Felony Conviction Under Any Federal Law
DFARS 252.211-7003 – Item Unique Identification and Valuation

DFARS 252.225-7048 – Export-controlled Items

DFARS 252.225-7055 – Representation Regarding Business Operations with the Maduro Regime

DFARS 252.225-7056 – Prohibition Regarding Business Operations with the Maduro Regime

DFARS 252.225-7059 – Prohibition on Certain Procurements from the Xinjiang Uyghur Autonomous Region-Representation

DFARS 252.225-7060 – Prohibition on Certain Procurements from the Xinjiang Uyghur Autonomous Region              
DFARS 252.232-7003 – Electronic Submission of Payment Requests and Receiving Reports

DFARS 252.232-7006 – Wide Area Work Flow Payment Instructions
DFARS 252.232-7010 – Levies on Contract Payments
DFARS 252.239-7017 – Notice of Supply Chain Risk

DFARS 252.239-7018 – Supply Chain Risk

DFARS 252.243-7001 – Pricing of Contract Modifications
DFARS 252.244-7000 – Subcontracts for Commercial Items

DFARS 252.247-7023 – Transportation of Supplies by Sea

FAR 52.252-2 – Clauses Incorporated by Reference.  This contract incorporates one or more clauses by reference, with the same force and effect as if they were given in full text.  Upon request, the contracting officer will make full text available. Also, the full text of a clause may be accessed electronically at:  HTTPS://WWW.ACQUISITION.GOV.