AL Recruiting and Retention GEO Fence Advertising
Closed Solicitation Posted
This opportunity was awarded. See the award notice from .
- Solicitation number
- W912JA24Q0033
- Agency
-
Alabama National Guard
Army National Guard, Department of Defense
- Responses due
- Set-aside
- Woman-Owned Small Business
Opportunity facts
- NAICS code
- 541890 Other Services Related to Advertising
- PSC
- R701 Support- Management: Advertising
- Place of performance
- Montgomery, Alabama 36109, United States
Notice details come from SAM.gov. Updated .
About this opportunity
The Alabama National Guard, USPFO, is issuing a Combined Synopsis/Solicitation for a Firm-Fixed Price contract to provide GEO Fencing Marketing services. The requirement is for digital advertising services to identify and serve ads to a target market of individuals aged 17-34 within specific geographical boundaries in Alabama. Offers will be evaluated based on Technical Capability, Price, and Past Performance data. All questions must be submitted by August 28, 2024, and quotes are due by September 6, 2024 at 3:00 p.m. CST. The Government will award a contract to the responsible offeror whose conforming offer is most advantageous.
This solicitation is set aside for 100% Women-Owned Small Businesses. The associated NAICS code is 541890, Other Services Related to Advertising, with a size standard of $19M. The place of performance is Montgomery, AL 36109. The Government has not specified a minimum requirement for the number of GEO fences or impressions, and is looking to collaborate with the vendor to determine the most effective and efficient approach within the available budget.
Notice text
2 versions
Update #2 · Latest ·
The Alabama National Guard, USPFO, announces a Combined Synopsis/Solicitation for commercial items prepared in accordance with the format in FAR (Federal Acquisition Regulation) Subpart 12.6 and supplemented with additional information included in this notice. This notice incorporates elements of FAR Part 13 Simplified Acquisition Procedures. This announcement constitutes the only solicitation; a quote is being requested and a separate written solicitation will not be issued.
This solicitation is being issued as a request for quote (RFQ). The government’s intent is to establish a Firm- Fixed Price (FFP) contract. This combined synopsis/solicitation incorporates provisions and clauses are those in effect through Federal Acquisition Circular 2024‐04.
The associated North American Industry Classification System Code (NAICS) is 541890, Other Services Related to Advertising with a size standard of $19M. This requirement is being set aside for a 100% Women‐Owned Small Business. All vendors must be registered in the System for Award Management (SAM).
The Alabama National Guard, Recruiting and Retention Battalion has a requirement to advertise through GEO Fencing Marketing. Specific details are listed in the attached Statement of Requirement (SOR).
The Government will award a contract resulting from this solicitation to the responsible offeror whose offer conforming to the solicitation will be most advantageous to the Government, price and other factors considered. The following factors shall be used to evaluate offers: Technical Capability, Price and Past Performance data.
Offers must be submitted electronically via email to Ms. Monique Brinson at monique.e.brisnon.civ@army.mil and Ms. Amelia Davis at amelia.p.davis.civ@army.mil.
The quotations are due by 6 September 2024, at 3:00 p.m., CST. Late quotes will not be accepted.
All questions shall be submitted electronically only via email to the contract specialist (CS), Monique Brinson via email at monique.e.brinson.civ@army.mil no later than 11:00 AM CST August 28, 2024.
Note: This Amendment is to add Questions & Answers to the attachments.
Update #1 ·
The Alabama National Guard, USPFO, announces a Combined Synopsis/Solicitation for commercial items prepared in accordance with the format in FAR (Federal Acquisition Regulation) Subpart 12.6 and supplemented with additional information included in this notice. This notice incorporates elements of FAR Part 13 Simplified Acquisition Procedures. This announcement constitutes the only solicitation; a quote is being requested and a separate written solicitation will not be issued.
This solicitation is being issued as a request for quote (RFQ). The government’s intent is to establish a Firm- Fixed Price (FFP) contract. This combined synopsis/solicitation incorporates provisions and clauses are those in effect through Federal Acquisition Circular 2024‐04.
The associated North American Industry Classification System Code (NAICS) is 541890, Other Services Related to Advertising with a size standard of $19M. This requirement is being set aside for a 100% Women‐Owned Small Business. All vendors must be registered in the System for Award Management (SAM).
The Alabama National Guard, Recruiting and Retention Battalion has a requirement to advertise through GEO Fencing Marketing. Specific details are listed in the attached Statement of Requirement (SOR).
The Government will award a contract resulting from this solicitation to the responsible offeror whose offer conforming to the solicitation will be most advantageous to the Government, price and other factors considered. The following factors shall be used to evaluate offers: Technical Capability, Price and Past Performance data.
Offers must be submitted electronically via email to Ms. Monique Brinson at monique.e.brisnon.civ@army.mil and Ms. Amelia Davis at amelia.p.davis.civ@army.mil.
The quotations are due by 6 September 2024, at 3:00 p.m., CST. Late quotes will not be accepted.
All questions shall be submitted electronically only via email to the contract specialist (CS), Monique Brinson via email at monique.e.brinson.civ@army.mil no later than 11:00 AM CST August 28, 2024.
Files
| File | Type | Posted |
|---|---|---|
| Question _ Answers.docx | DOCX document | |
| Combined Synopsis- Solicitation for GEO Fences.pdf | ||
| SOR GeoFence_PD.pdf |
Notice history
| Notice | Type | Posted |
|---|---|---|
| AL Recruiting and Retention GEO Fence Advertising | Award Notice | |
| This notice | Solicitation | |
| AL Recruiting and Retention GEO Fence Advertising | Pre-Solicitation |
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