RFP_C4341-11115_Attachments_11-18-24.pdf
PDF 312 KB Posted
- Solicitation number
- 0000033320
- Issued by
- Sacramento County, San Francisco City, California
About this file
This document is a Request for Proposals (RFP) issued by the California Conservation Corps (CCC) to solicit proposals from qualified digital media agencies to serve as CCC's paid and organic digital media contractor of record. The selected contractor will collaborate with CCC's Communications, Outreach, Recruitment, and Enrollment (CORE) branch to create digital media marketing strategies and campaigns to promote CCC's program offerings, build a positive brand image, and generate third-party validation through effective digital media relations. Key details include: the Scope of Work provided in Exhibit A, the requirement for a revised RFP packet posted on 11/8/24, and the need to be mindful of the key action dates listed in the RFP.
The RFP requires the submission of various attachments, including a Proposal Cover Page, RFP Proposal Checklist, Payee Data Record, Contractors Certification Clause, Bidder Declaration, and other forms. Pricing details are provided in Attachment 12, which includes key positions and fully loaded hourly rates, subcontractor rates, and earned media event costs, with the total contract amount to be submitted. The RFP also addresses set-asides, funding requirements, and other salient information.
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ATTACHMENT 1
PROPOSAL COVER PAGE
By completing and signing this Proposal Cover Page, the Proposer organization certifies that it has complied with all the requirements of the RFP and that it unconditionally commits to the total dollar amount of its cost proposal (Item 13), which is binding for the term of the contract.
Refer to the following instructions for assistance with completing this form.
Item Instructions 1, 2, 3, 4 Provide the Proposer organization’s basic information.
5 Indicate the Proposer organization’s ownership structure.
6 Provide the Proposer organization’s federal Employee Identification Number and, if applicable, its California corporation number.
7 If applicable, provide the Proposer’s license and/or certification numbers that are required to satisfy the minimum or desirable qualifications of the RFP.
8, 9, 10, 11 Provide the name and title of the Proposer representative who is authorized to contractually bind the Proposer organization; provide the Proposer representative’s signature and date of certification.
12 Indicate whether the Proposer organization is certified as a California Small Business and/or a Disabled Veteran Business Enterprise; if so, provide the certification number(s).
13 Indicate the total dollar amount of the Proposer’s cost proposal.
Proposer Information and Certification
1. Proposer Organization Name
2. Proposer Telephone Number
3. Proposer Fax Number
4. Proposer Address
5. Proposer Organization Type ☐ Sole Proprietorship ☐ Partnership ☐ Corporation ☐ Limited Liability Company
6. Applicable Employer and/or Corporation Numbers Federal Employer ID No. (EIN): California Corporation No.:
7. Applicable License and/or Certification Information
8. Proposer Representative Name (Print)
9. Proposer Representative Title
10. Proposer Representative Signature 11. Date
12. Proposer Certifications with the California Department of General Services
a. California Small Business ☐ Yes (Certification number: ) ☐ No ☐ Pending (Submitted on: )
b. Disabled Veteran Business Enterprise ☐ Yes (Certification number: ) ☐ No ☐ Pending (Submitted on: )
NOTE: If the Proposer is certified, a copy of the certification or the approval letter must be provided.
13. Cost Proposal
ATTACHMENT 2
RFP PROPOSAL CHECKLIST
A complete bid submission will consist of the items identified below. Complete this checklist to confirm the items in your bid. Place a check mark or “X” next to each item that you are submitting to the State. For your bid to be responsive, all required attachments must be returned. This checklist should be returned with your bid submission.
Attachment Required Attachment Name/Description
_____ Attachment 1 YES Proposal Cover Page
_____ Attachment 2 YES RFP Proposal Checklist
_____ Attachment 3 YES Payee Data Record
_____ Attachment 4 YES Contractors Certification Clause
_____ Attachment 5 YES Bidder Declaration
_____ Attachment 6 YES California Civil Rights Laws Attachment
_____ Attachment 7 YES Iran Contract Act Certification
_____ Attachment 8 YES GenAI Disclosure & Factsheet STD1000
_____ Attachment 9 YES Statement of Economic Interests Certification
_____ Attachment 10 YES Proof of Insurance
_____ Attachment 11 YES Proof of Active status with the California SOS
_____ Attachment 12 YES Cost Worksheet
_____ Attachment 13 YES Narrative Responses
_____ Attachment 14 YES Proposed Account Staffing Chart
_____ Attachment 15 YES Client References Form
_____ Attachment 16 IF APP Darfur Contracting Act Certification
_____ Attachment 17 IF APP DVBE Declarations (STD. 843)
_____ Attachment 18 IF APP TACPA Request (STD. 830)
_____ Attachment 19 IF APP TACPA Bidder’s Summary (DGS-PD 526)
ATTACHMENT 3
PAYEE DATA RECORD
A Bidder must complete the Payee Data Record form STD 204, located at the following internet site:
http://www.documents.dgs.ca.gov/dgs/fmc/pdf/std204.pdf .
If you do not have Internet access, a hard copy can be provided by contacting the Analyst listed on the RFP.
The completed Payee Data Record STD 204 must be included in the bid submission, noted as Attachment 3.
Additional Remittance Address Information
PAYEE DATA RECORD SUPPLEMENT
If a contractor obtains multiple active remittance address locations, a payee data record supplement STD 205 is required. Email the contract analyst for the form.
http://www.documents.dgs.ca.gov/dgs/fmc/pdf/std204.pdf
ATTACHMENT 4
CONTRACTORS CERTIFICIATION CLAUSE
A Bidder must complete the Contractor’s Certification Clause, located at the following internet site: https://www.dgs.ca.gov/-/media/Divisions/OLS/Resources/CCC-042017.pdf
If you do not have Internet access, a hard copy can be provided to you.
If applicable, the completed Contractor’s Certification Clause must be included in the bid submission, noted as Attachment 4.
https://www.dgs.ca.gov/-/media/Divisions/OLS/Resources/CCC-042017.pdf
ATTACHMENT 5
BIDDER DECLARATION
A Bidder must complete the Bidder Declaration form GSPD-05-105, located at the following internet site: http://www.documents.dgs.ca.gov/dgs/fmc/gs/pd/gspd05-105.pdf
If you do not have Internet access, a hard copy can be provided by contacting the Analyst listed on the RFP.
When completing the declaration, Bidders must identify all subcontractors proposed for participation in the contract. Bidders awarded a contract are contractually obligated to use the subcontractors for the corresponding work identified unless the State agrees to a substitution, and it is incorporated by amendment to the contract.
The completed Bidder Declaration GSPD-05-105 must be included in the bid submission, noted as Attachment 5.
http://www.documents.dgs.ca.gov/dgs/fmc/gs/pd/gspd05-105.pdf
ATTACHMENT 6
CALIFORNIA CIVIL RIGHTS LAWS ATTACHMENT
A Bidder must complete the California Civil Rights Laws Attachment, located at the following internet site: https://www.dgs.ca.gov/-/media/Divisions/OLS/Forms/CALIFORNIA-CIVIL- RIGHTS-LAWS-ATTACHMENT.pdf
Pursuant to Public Contract Code section 2010, a person that submits a bid or proposal to, or otherwise proposes to enter into or renew a contract with, a state agency with respect to any contract in the amount of $100,000 or above shall certify, under penalty of perjury, at the time the bid or proposal is submitted or the contract is renewed, all of the following:
1. CALIFORNIA CIVIL RIGHTS LAWS: For contracts executed or renewed after
January 1, 2017, the contractor certifies compliance with the Unruh Civil Rights Act (Section 51 of the Civil Code) and the Fair Employment and Housing Act (Section 12960 of the Government Code); and
2. EMPLOYER DISCRIMINATORY POLICIES: For contracts executed or renewed after
January 1, 2017, if a Contractor has an internal policy against a sovereign nation or peoples recognized by the United States government, the Contractor certifies that such policies are not used in violation of the Unruh Civil Rights Act (Section 51 of the Civil Code) or the Fair Employment and Housing Act (Section 12960 of the Government Code).
If you do not have Internet access, a hard copy can be provided by contacting the Analyst listed on the RFP.
The completed California Civil Rights Laws Attachment must be included in the bid submission, noted as Attachment 6.
https://www.dgs.ca.gov/-/media/Divisions/OLS/Forms/CALIFORNIA-CIVIL-RIGHTS-LAWS-ATTACHMENT.pdf https://www.dgs.ca.gov/-/media/Divisions/OLS/Forms/CALIFORNIA-CIVIL-RIGHTS-LAWS-ATTACHMENT.pdf
ATTACHMENT 7
IRAN CONTRACT ACT CERTIFICATION
A Bidder must complete the Iran Contract Act Certification, located at the following internet site:
https://www.dgs.ca.gov//media/Divisions/PD/PTCS/OPPL/SCM/Iran_Contracting_Act_Verifica tion_Form.pdf https://www.dgs.ca.gov/-/media/a7ee965578ca4cc1a63087423c7bed0c.ashx
Prior to bidding on, submitting a proposal or executing a contract or renewal for a State of California contract for goods or services of $1,000,000 or more, a vendor must either: a) certify it is not on the current list of persons engaged in investment activities in Iran created by the California Department of General Services (“DGS”) pursuant to Public Contract Code section 2203(b) and is not a financial institution extending twenty million dollars ($20,000,000) or more in credit to another person, for 45 days or more, if that other person will use the credit to provide goods or services in the energy sector in Iran and is identified on the current list of persons engaged in investment activities in Iran created by DGS; or b) demonstrate it has been exempted from the certification requirement for that solicitation or contract pursuant to Public Contract Code section 2203(c) or (d). The DGS list of entities prohibited from contracting with public entities in California per the Iranian Contracting Act, 2010, can be found at: Department of General Services Procurement Division Iran Contracting Act List
If you do not have Internet access, a hard copy can be provided by contacting the Analyst listed on the RFP.
The completed Iran Contract Act Certification must be included in the bid submission, noted as Attachment 7.
https://www.dgs.ca.gov/-/media/a7ee965578ca4cc1a63087423c7bed0c.ashx http://www.documents.dgs.ca.gov/PD/poliproc/Iran%20Contracting%20Act%20List.pdf
ATTACHMENT 8
GENAI DISCLOSURE & FACTSHEET
GenAI Disclosure
The State of California seeks to realize the potential benefits of GenAI, through the development and deployment of GenAI tools, while balancing the risks of these new technologies.
Bidder / Offeror / Contractor must notify the State in writing if their solution or service includes, or makes available, any GenAI, including GenAI from third parties or subcontractors.
The State has developed a GenAI Reporting and Factsheet (STD 1000) to be completed by the Bidder / Offeror / Contractor .
Failure to submit the GenAI Reporting and Factsheet (STD 1000) will result in disqualification of the Bidder / Offeror / Contractor.
Failure to report GenAI to the State may void any resulting contract. The State reserves its right to seek any and all relief it may be entitled to as a result of such non-disclosure.
Upon receipt of a Bidder / Offeror / Contractor GenAI Reporting and Factsheet (STD 1000), the state reserves the right to incorporate GenAI Special Provisions into the final contract or reject bids/offers that present an unacceptable level of risk to the state.
A Bidder must complete the GenAI Disclosure & Factsheet STD1000, located at the following internet site: https://www.documents.dgs.ca.gov/dgs/fmc/pdf/std1000.pdf
The completed GenAI Disclosure & Factsheet STD1000 must be included in the bid submission, noted as Attachment 8.
http://chrome-extension/efaidnbmnnnibpcajpcglclefindmkaj/https:/www.documents.dgs.ca.gov/dgs/fmc/pdf/std1000.pdf http://chrome-extension/efaidnbmnnnibpcajpcglclefindmkaj/https:/www.documents.dgs.ca.gov/dgs/fmc/pdf/std1000.pdf https://www.documents.dgs.ca.gov/dgs/fmc/pdf/std1000.pdf
ATTACHMENT 9
STATEMENT OF ECONOMIC INTERESTS CERTIFICATION
In order to be deemed responsive, the Bidder must enter their information below where indicated with brackets and provide an authorized signature for certification.
[Month XX, 2024]
[Proposer Organization Name] [Address] [City, State Zip]
California Conservation Corps Attention: Kiran Varghese 1719 24th Street Sacramento, CA 95816
Upon award of the contract, [Proposer Organization Name] agrees to provide a completed Title 10, California Code of Regulations, Chapter 12, Article 1, Statement of Economic Interests (Form 700), if required.
[Proposer Representative Name]
ATTACHMENT 10
PROOF OF INSURANCE
A Bidder must submit current proof of insurance as Attachment 10 for the following:
• Liability Insurance
• Automobile Insurance
• Worker’s Compensation
A certificate of insurance (COI) may be provided as proof of insurance. The COI and/or proof of insurance documents will be named Attachment 10 and be submitted with the bid submission. Endorsements to insurance policies are not required for bid submission.
ATTACHMENT 11
PROOF OF ACTIVE STATUS WITH THE CALIFORNIA Secretary of State
If the Proposer organization is incorporated, proof of Active status with the California SOS must be provided in one of the following forms (Attachment 11):
I. A copy of the Proposer’s current Certificate of Status issued by the SOS; or II. A copy of the Proposer’s Entity Detail page from the SOS’s Business Search website
(https://bizfileonline.sos.ca.gov/search/business) (https://businesssearch.sos.ca.gov/).
https://bizfileonline.sos.ca.gov/search/business
ATTACHMENT 12
COST WORKSHEET
Key Position Hourly Rates Please identify the key positions with descriptions and fully loaded hourly rates for each position provided during the entire term of the Agreement. Fully loaded hourly rates must include indirect costs (fringe, overhead, as well as general and administrative expenses), profits, and other fees. Please remove positions not applicable, and add positions not identified but proposed to service the Agreement. This list and corresponding rates will be incorporated verbatim into the Agreement.
Position Description Fully
Loaded Hourly Rate
President and CEO $
Partner $
Senior Vice President $
Vice President $
Senior Account Executive
Director $
Account Manager $
Video Production Manager
Digital Media Manager $
Financial Analyst $
Clerical Support $
Contract Subtotal Amount:
Subcontractor Rates
Please identify the key positions with descriptions and fully loaded hourly rates for each subcontracted public relations position provided during the entire term of the Agreement. Fully loaded hourly rates must include indirect costs (fringe, overhead, as well as general and administrative expenses), profits, and other fees. Please remove positions that are not applicable, and add positions not identified but proposed to service the Agreement. This list and corresponding rates will be incorporated verbatim into the Agreement.
Position Description Fully
Loaded Hourly Rate
President and CEO $
Partner $
Senior Vice President $
Vice President $
Senior Account Executive
Director $
Account Manager $
Video Production Manager
Digital Media Manager $
Financial Analyst $
Clerical Support $
Subcontractor Subtotal Amount:
Earned Media Event Costs
Please identify costs related to earned media events and paid media buys used to sustain a targeted campaign such as recruitment for women and other targeted segments. Costs shall be based on the requirements for media events as outlined in the Exhibit A, Scope of Work, and reflect full-service event planning for in-person earned media events.
Service Description Cost
FY24/25
January 1st 2025 – June 30th 2025
(Half a Fiscal Year)
FY25/26
July 1st 2025 – June 30th 2026
(Full Fiscal Year)
FY26/27
July 1st 2026 – June 30th 2027
(Full Fiscal Year)
FY27/28
July 1st 2027-
December 31st 2027 (Half a Fiscal Year)
Earned Media Event Subtotal Amount:
TOTAL CONTRACT AMOUNT: ____________________
Notes
1. Any additional hourly costs, due to key staff promotions during the period from submittal of the cost proposal through the first year of the Agreement, shall be borne by the Contractor.
2. Contractor must submit a work order pursuant to Section J of Exhibit A that outlines the cost estimate and specification detail for each project. Contractor may only commence work once California Conservation Corps has executed a work order.
3. In order to be considered and fairly evaluated, Contractor must offer competitive pricing.
ATTACHMENT 13
NARRATIVE RESPONSES
Please attach your narrative responses to the technical requirements outlined in section 4.3 of the RFP as Attachment 13.
* Include any vacant positions that would be filled
ATTACHMENT 14
PROPOSED ACCOUNT STAFFING CHART
Agency Name:
Title Name* Brief Description of Duties to the Exchange Account
Time
Relevant Experience
ATTACHMENT 15
CLIENT REFERENCES
Agency Name:
List three clients served in the past three years for which your firm provided services similar to those listed in the Scope of Work (Exhibit A). If applicable, include one of an account size similar to the one that your agency would oversee if selected for this contract. List the most recent first. California Conservation Corps may verify with those offices to which you have provided services, currently or in the past.
REFERENCE 1
Name of Client
Street address City Stat
ZIP
Contact person, Title Telephone number Email
Dates of service Value or cost of service
Brief description of service provided
REFERENCE 2
Street address City Stat
ZIP
Contact person, Title Telephone number Email
REFERENCE 3
Street address City State ZIP Code
Contact person, Title Telephone number Email
If three references cannot be provided, explain why:
ATTACHMENT 16 (If Applicable)
DARFUR CONTRACTING ACT CERTIFICATION
Public Contract Code Sections 10475 -10481 applies to any company that currently or within the previous three years has had business activities or other operations outside of the United States. For such a company to bid on or submit a proposal for a State of California contract, the company must certify that it is either a) not a scrutinized company; or b) a scrutinized company that has been granted permission by the Department of General Services to submit a proposal.
If your company has not, within the previous three years, had any business activities or other operations outside of the United States, you do not need to complete this form.
If your company has within the previous three years, had any business activities or other operations outside of the United States, you must complete this form located at the following internet site: https://www.dgs.ca.gov/- /media/CBAFDC111B6C43B09496B8391E11F394.ashx
If you do not have Internet access, a hard copy can be provided to you.
If applicable, the completed Darfur Contracting Act Certification must be included in the bid submission, noted as Attachment 16.
https://www.dgs.ca.gov/-/media/CBAFDC111B6C43B09496B8391E11F394.ashx https://www.dgs.ca.gov/-/media/CBAFDC111B6C43B09496B8391E11F394.ashx
ATTACHMENT 17 (If Applicable)
DISABLED VETERAN BUSINESS ENTERPRISE DECLARATIONS
If the Bidder wishes to claim the Disabled Veteran Business Enterprise (DVBE) incentive. A Bidder must complete the Disabled Veteran Business Enterprise Declarations, located at the following internet site: https://www.documents.dgs.ca.gov/dgs/fmc/gs/pd/pd_843.pdf
If completed, Disabled Veteran Business Enterprise Declarations must be included in the bid submission, noted as Attachment 17.
https://www.documents.dgs.ca.gov/dgs/fmc/gs/pd/pd_843.pdf
ATTACHMENT 18 (If Applicable)
TARGET AREA CONTRACT PREFERENCE ACT PREFERENCE REQUEST FOR
GOODS AND SERVICES SOLICITATIONS
If the Bidder wishes to claim the TACPA preference. A Bidder must complete the Target Area Contract Preference Act Preference Request for Goods and Services Solicitations form, located at the following internet site:
https://www.documents.dgs.ca.gov/dgs/fmc/pdf/std830.pdf
If completed, Target Area Contract Preference Act Preference Request for Goods and Services Solicitations form must be included in the bid submission, noted as Attachment 18.
https://www.documents.dgs.ca.gov/dgs/fmc/pdf/std830.pdf
ATTACHMENT 19 (If Applicable)
THE BIDDER’S SUMMARY OF CONTRACT ACTIVITIES AND LABOR HOURS
If the Bidder wishes to claim the TACPA preference. A Bidder must also complete the Bidder’s Summary of Contract Activities and Labor Hours form, located at the following internet site:
https://www.documents.dgs.ca.gov/dgs/fmc/gs/pd/gspd0526.pdf
If completed, Bidder’s Summary of Contract Activities and Labor Hours form must be included in the bid submission, noted as Attachment 19.
https://www.documents.dgs.ca.gov/dgs/fmc/gs/pd/gspd0526.pdf
| Attachment 1 - Proposal Cover Page.pdf |
| RFP Attachments 2-19&Checklist 11-12-24.pdf |
| ATTACHMENT 2 |
| ATTACHMENT 3 |
| ATTACHMENT 4 |
| ATTACHMENT 5 |
| ATTACHMENT 6 |
| ATTACHMENT 7 |
| ATTACHMENT 8 |
| ATTACHMENT 9 |
| ATTACHMENT 10 |
| ATTACHMENT 11 |
| ATTACHMENT 12 |
| ATTACHMENT 13 |
| ATTACHMENT 14 |
| ATTACHMENT 15 |
| ATTACHMENT 16 (If Applicable) |
| ATTACHMENT 17 (If Applicable) |
| ATTACHMENT 18 (If Applicable) |
| ATTACHMENT 19 (If Applicable) |
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