RFP_Attachment_-_Key_Personnel_(NEW_08-25).docx

This is a Key Personnel attachment document for RFP 2026-RFP-006 issued by the City of Kingman, Arizona, for golf marketing consulting services focused on the Cerbat Cliffs Golf Course. The City seeks a qualified golf marketing consultant to conduct a comprehensive analysis and provide strategic recommendations to enhance operational and financial performance. The scope of services includes reviewing past marketing performance measures, evaluating facility viability and profitability, analyzing current national, regional, and local golf trends with in-depth local market assessment, recommending strategies proven successful at similar municipal golf facilities, evaluating Food and Beverage revenue opportunities, identifying marketing avenues to maintain or increase rounds and exposure, establishing a customer feedback process, and delivering a thorough written report by August 15, 2026. Proposals must be submitted by 4:00 pm Arizona time on May 5, 2026, with the selected proposer anticipated to be announced by May 12, 2026. Contract negotiations are scheduled between May 12 and May 18, 2026, with City Council approval on June 2, 2026. The contract term is one year from execution with optional monthly renewal terms thereafter, not to exceed five years total.

Proposers must demonstrate a minimum of five years of experience in similar golf marketing consulting work and must identify all personnel assigned to the project, including the lead consultant, along with relevant experience, education documentation, and a minimum of three professional references for similar projects. Evaluation criteria allocate 20 percent weight to professional qualifications and team background, 30 percent to past involvement with similar projects and reference verification, 30 percent to proposed work plan specifications, and 20 percent to the fee proposal. Required insurance includes Commercial General Liability of $1,000,000 per occurrence and $2,000,000 general aggregate, Commercial Automobile Liability of $1,000,000, and Professional Liability of $1,000,000. Additional required submissions include completion of the New Vendor Application, IRS W-9 Form, and execution of proposed contract terms and conditions. Preference in purchasing provisions applies to City of Kingman resident bidders, and respondents must include Transaction Privilege Tax in their pricing proposals where applicable. No specific budget range or award value is disclosed in the RFP documentation.