2025 OHAS Style Guide.pdf
PDF 279 KB Posted
- Attached to
- OHAS Jumbotron and Live Stream Broadcast
- Solicitation number
- FA448425Q0014
About this file
The document is a 2025 OHAS (Open House and Air Show) Style Guide for Joint Base McGuire-Dix-Lakehurst, providing comprehensive branding and design guidelines for the event. The style guide outlines primary and secondary color palettes with specific RGB values for OHAS Lt Purple, OHAS Purple, OHAS Blue, JBMDL Gold, and JBMDL Red, along with a designated theme of "Joint Warfighters: Honor, Inspire, Innovate."
Key design specifications include using the Avenir Next Font Family for copy, with heavier weights and tracking set at -50 for headlines and sub-headers, and Century Gothic as an alternative font. The guide includes recommended hashtags for event promotion: #PowerInThePines2025, #JointBasePower, #JBMDLAirshow, #FlyingtoHonor, #FlyingtoInspire, and #FlyingtoInnovate. The style guide provides detailed instructions for creating consistent visual branding across various media products, with specific notes for photographic elements and video products.
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