ESBD_465686_1761659252047_4 Exhibit C - Statement of Services.pdf

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Attached to
Invitation for Bids for TxDMV Digital Billboard Advertising Campaign Services
Solicitation number
608-26-95104A
Issued by
Texas

About this file

This document is Exhibit C (Statement of Services) for Invitation for Bid (IFB) No. 608-26-91504, issued by the Texas Department of Motor Vehicles (TxDMV) for a Digital Billboard Advertising Campaign. The contract seeks a contractor to provide digital billboard advertising services across various locations in Texas to promote catalytic converter theft prevention (per Senate Bill 224) and auto theft prevention. The contractor will be responsible for displaying TxDMV advertisement designs on billboards located in 23 specified areas including major counties and cities such as Dallas, Houston, Austin, San Antonio, and others. Billboards must be a minimum of ten feet by thirty feet, digitally controlled, and positioned in highly visible, high-traffic areas. The contractor will provide billboard setup services, design guidance, and complete display reports, with advertisements to be shown during various timeframes including 8:00 a.m. to 6:00 p.m. Monday through Friday, 24 hours per day, or on an hourly basis as directed by TxDMV.

The contract will be executed through individual Work Orders, with the contractor required to respond within five business days of receiving a Work Order. The contractor must provide all necessary billboards, management, tools, supplies, equipment, and labor to deliver the services. They will be responsible for technical support, with response times of four hours during business hours and 12 hours outside business hours. All Work Orders will reflect pricing agreed upon in the contract's Pricing Schedule (Exhibit E), and the contractor must maintain all necessary licenses, certifications, and permits. The contractor will also be responsible for safety precautions, employee supervision, and compliance with all applicable occupational safety regulations. TxDMV will retain ownership of all advertisement designs, artwork, and associated intellectual property.

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Exhibit C

IFB No. 608-26-91504 Digital Billboard Advertising Campaign for TxDMV

Statement of Services to be Provided

A. Purpose

Contractor will provide use of its Billboards on a Work Order basis in various areas within the state of Texas for display of digital images of TxDMV Advertisement(s) for TxDMV’s billboard advertising campaign to promote both catalytic converter theft prevention (Senate Bill 224, 88th Legislature, Regular Session) and auto theft prevention. Contractor will provide all Billboards, management, tools, supplies, equipment, and labor necessary to provide the Deliverables to TxDMV.

B. Deliverables and Billboard Specifications

Contractor will provide Billboard Setup services upon Work Order execution. TxDMV will provide the Contractor with four advertisement designs (for display on a Contractor Billboard) for review by Contractor. Based on the designs and other information provided by TxDMV, the Contractor will provide design guidance, assistance, and any revisions regarding the layout and arrangement of the designs for Contractor Billboard display. Any Contractor revisions to the designs will be completed as necessary to ensure the final designs meet TxDMV’s requirements and Acceptance Criteria (the foregoing services in this paragraph are designated as “Billboard Setup” services).

Contractor will display TxDMV advertisement designs on its Billboards under the Contract only if approved in writing by TxDMV (TxDMV approved advertisement designs are referred to herein as “TxDMV Advertisement(s)”). TxDMV Advertisement changes made upon request by either TxDMV or Contractor will be unlimited, and at no charge to TxDMV.

Upon completion of any TxDMV Advertisement display (posting) to a Billboard, Contractor will provide a Billboard display completion report, to include: i) pictures of the TxDMV Advertisement(s) displayed; ii) the Billboard Identifier; iii) the Billboard Site; iv) the date of initial posting to the Billboard; and v) the number of designs (“impressions”) displayed on each Billboard.

Contractor will be responsible for tracking any Deliverables provided and providing quarterly reports regarding postings to Billboards to include the foregoing information in this paragraph, and whether the TxDMV Advertisement is currently displayed on the Billboard(s).

B.1. Minimum Billboard Display Size

All Billboards provided under the Contract must have display dimensions that are a minimum of ten feet by thirty feet. The Billboards must display digital images of TxDMV Advertisement(s), as requested by TxDMV through Work Order(s), and the Billboards must be controlled by a computer and located in a highly visible and heavy motor vehicle traffic zone.

B.2. Required TxDMV Advertisement Billboard Display Operations

All Billboard operations involving display of TxDMV Advertisements will adhere to all applicable state of Texas and federal laws and regulations, and local ordinances. Contractor will display TxDMV Advertisements according to the default timeframes below (as permitted by all applicable state of Texas and federal laws and regulations, and local ordinances), or as otherwise directed by TxDMV in a Work Order:

Digital Billboard Advertising Campaign for TxDMV

8:00 a.m. to 6:00 p.m., Central Time, Monday through Friday;

24 hours per day, seven days per week; or Hourly (as directed by TxDMV under a Work Order).

TxDMV will be entitled to either a pro rata credit or refund in the event a Contractor Billboard displaying TxDMV Advertisement(s) becomes inoperable and unable to display TxDMV Advertisement(s) during the dates and times agreed to by the Parties in an executed Work Order.

C. Ownership of TxDMV Advertisements

Contractor acknowledges and agrees that:

Any Work Product under the Contract are works made for hire;

All designs, artwork, documents, and materials provided to Contractor by TxDMV under the Contract are the exclusive property of TxDMV; and All right, title, and interest in and to any TxDMV logos or trademarks provided to Contractor under the Contract are exclusively held by TxDMV, and all goodwill associated with such logos and trademarks inures solely to TxDMV.

D. Work Order Authorization(s) to Request Deliverables

Contractor will provide Deliverables to TxDMV under the Contract on an as needed basis and only if requested by TxDMV pursuant to Work Order authorization(s) (“Work Order(s)”) executed by the Parties. Contractor must provide TxDMV with any Billboard(s) made available to TxDMV under the Contract if requested by TxDMV under any executed Work Order. All Work Orders will be in writing and sent by the TxDMV Contract Representative to the Contractor Contract Representative;

Contractor must provide a secondary contact, with email address and phone number, for TxDMV to send Work Orders.

Contractor must respond within five Business days of receipt of a submitted Work Order and indicate whether the Contractor will accept the terms of the Work Order. Contractor must provide the basis for any inability to accept the terms of a submitted Work Order. Contractor agrees that all executed Work Orders will reflect pricing agreed to by the Parties in Exhibit E, Pricing Schedule.

Any executed Work Orders will be incorporated into the Contract, and will include the following:

The services requested by TxDMV;

A time schedule for delivery of Services;

The Billboards to be provided by the Contractor that will display the TxDMV Advertising;

Pricing based upon Exhibit E, Pricing Schedule;

Any additional tasks to be performed by the Contractor; and Such other necessary information or special conditions.

Contractor must not provide any Services or Deliverables under the Contract unless agreed to by the Parties pursuant to an executed Work Order.

E. Contractor Billboard Locations

Digital Billboard Advertising Campaign for TxDMV

The Contractor Billboards must be located in any of the following locations in Texas (“Billboard Locations”).

1. Beaumont;

2. Brownsville;

3. Burnet County, including: Marble Falls, Bertram, Meadowlakes, Cottonwood Shores, Briggs, Double Horn, Granite Shoals;

4. Corpus Christi;

5. Dallas County, including: Irving, Garland, Grand Prairie, Grapevine, Carrollton, Lewisville, Mesquite, Richardson, Rowlett, Coppell, Wylie, Cedar Hill, Desoto. Duncanville, Lancaster, Sachse, Seagoville, Farmers Branch, Hutchins, Wilmer, Ferris, Ovilla, University Park, Cockerhill, Combine, Balch Springs;

6. Dallas;

7. Eagle Pass;

8. El Paso;

9. Galveston County, including: League City, Friendswood, Dickinson, Seabrook, La Marque, Kemah, Santa Fe, Hitchcock, Jamaica Beach, Bayou Vista, Clear lake shores, Gilchrist;

10. Harris County, including: Houston, Katy, Pearland, Baytown, Tomball, La Porte, Pasadena, Missouri City, League City, Deer Park, Humble, Friendswood, Webster, Bellaire, Stafford, Seabrook, Waller, Jacinto City, Spring Valley, Nassau Bay, Bunker Hill, El largo, Piney Point, Morgans Point, Shoreacres, Southside, Hillshire Village;

11. Laredo;

12. Lubbock County, including: Lubbock, Slaton, Abernathy, Wolfforth, Idalou, Shallowater, ransom Canyon, New Deal, Buffalo springs, Reese Center;

13. Montgomery County, including Conroe, Magnolia, Montgomery, Willis, Shenandoah, Splendora, Roman Forest, Oak Ridge North, Woodbranch, Patton Village;

14. Paris;

15. Potter County, including: Ady, Amarillo, Aqua, Bishop Hills, Boden, Bushland, Chunky, Cliffside;

16. River Oaks;

17. San Antonio;

18. San Augustine and Sabine County;

19. Smith County, including Tyler, Whitehouse, Winona, Noonday, Overton, Troup, New

Chapel Hill, Lindale, Hideaway, Arp, Bullard, and Emerald Bay;

20. Tarrant County, including: Arlington, Grand Prairie, Mansfield, Burleson, Southlake, North

Richland Hills, Euless, Keller, Colleyville, Hurst, Haslet, Crowley, Haltom City, White Settlement, Watauga, Saginaw, Westlake, Fort Worth, Azle, Bedford, Benbrook, Blue Mound;

21. Travis County, including: Austin, Round Rock, Pflugerville, Cedar Park, Elgin, Manor, Lakeway, Lago Vista, Bee Cave, Jonestown, Rollingwood, Sunset Valley, Creedmoor, Dessau;

22. Victoria; and

23. Hidalgo County, including: McAllen, Mission, Edinburg, Weslaco, Mission, Pharr, Donna, San Juan, Mercedes, Hidalgo, Alton, Elsa, Palmview, Edcouch, La Joya, Progreso, Almo, Progreso Lakes, Granjeno, Palmhurst.

F. Monitoring and Adjustments

TxDMV Advertisement Billboard posting days and hours will be actively monitored and adjusted

Digital Billboard Advertising Campaign for TxDMV only if necessary to conform to state of Texas and federal laws and regulations and local ordinances, or if updates or modifications to TxDMV Advertisements are requested by TxDMV.

G. Contractor Billboard Support

G.1. Contractor will respond to TxDMV Billboard support requests during 8:00 a.m. to 5:00 p.m.

Central Time (“Business Hours”) to address TxDMV Billboard support requests, including, but not limited to, TxDMV Advertisement updates or modifications, or posting days or times, at no additional cost to TxDMV. Additionally, Contractor will provide Business Hours and after (outside) Business Hours support to address any Deliverable or Service deficiencies.

G.2. Contractor must respond to TxDMV Billboard support requests within four hours during Business Hours and within 12 hours outside Business Hours.

H. General Requirements

H.1. Upon request, the Contractor must provide copies of original invoices or receipts for Services or Deliverables provided under the Contract.

H.2. The Contractor must possess and maintain, at its own expense, all necessary licenses, certifications, and permits to provide the Deliverables under the Contract, which must conform to all federal, state, and local laws, regulations, and ordinances.

H.3. The Contractor must designate a “Project Manager” that is the primary point-of-contact for the

Contract related Services and Deliverables and assures the following are met: scope management; schedule and milestone tracking; quality assurance; risk management;

communication and reporting; issue resolution; compliance and documentation; change management; and closeout activities (this should not be confused with the process of contract closeout). By fulfilling these responsibilities, the Contractor Project Manager ensures that the Contractor meets its contractual obligations, stays within budget, and completes Deliverables on time and to the required quality standards.

H.4. All deficiencies in Services or Deliverables known, or that should have been known by Contractor, through reasonable inspection, must promptly be reported in writing to the TxDMV Contract Representative. The Contractor is responsible for inspecting and correcting any issues with any provided Deliverables. The Contractor must provide copies of any Billboard test and inspection reports, if any, to the TxDMV Contract Representative, upon request by TxDMV.

H.5. The Contractor will ensure all safety precautions are taken to protect the public from all hazards within all Billboard Site work areas.

H.6. The Contractor will ensure its employees and/or Subcontractor(s) providing the Deliverables are under the direct supervision of the Project Manager, or a Contractor crew or team lead.

H.7. The Contractor is responsible and liable for the safety and health of its employees and

Subcontractor(s) while they are providing Services at a Billboard Site, or other location, under the Contract. Therefore, the Contractor must provide instruction on all safety policies, rules, and requirements that its employees and Subcontractor(s) must observe while providing the Services, and provide all required personal protective equipment required while providing the Services. Additionally, the Contractor must abide by and ensure all applicable Occupational

Digital Billboard Advertising Campaign for TxDMV

Safety and Health Administration (“OSHA”) requirements are satisfied and met for its employees and/or Subcontractor(s) while providing the Deliverables.

I. TxDMV Responsibilities

TxDMV will designate a TxDMV Contract Representative authorized to administer activities that include, but are not limited to, non-legal notices, consents, approvals, inspections, requests, or other general communications, provided for or permitted under the Contract.

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