B-14895 Social Media RFQ Pricing Document.xlsx

This document is a Vendor Pricing Social Media Campaign Budget Template for a social media campaign RFQ (Request for Quotation) issued by an unspecified agency. The template provides a pricing structure for various social media platforms, including Facebook, TikTok, and Google Ads, with estimated costs for impressions, reach, and page likes. The template includes line items for creative costs and administrative fees, with the expectation that vendors will input pricing information on the green cells. The document provides guidance on the minimum required information for data reports, such as the number of impressions, reach, and page likes for each social media platform and post.

The pricing structure includes a total budget of $30,000, with $20,000 allocated for the Facebook ad buy, $7,500 for the TikTok ad buy, and $2,500 for the Google ad buy. The template indicates that the creative costs and administrative fees are to be inclusive of all required services, with the administrative fee percentage to be input by the vendor.