4.03b SOW.pdf

PDF 146 KB Posted

Attached to
Academic Marketing Materials Federal contract opportunity
Solicitation number
N0018924Q0300
Issued by
Department of the Navy Naval Supply Systems Command

About this file

The document provided is a Statement of Work (SOW) for the procurement of academic marketing materials in support of the United States Naval Academy (USNA) Admissions Department. The SOW outlines the background, scope, requirements, qualifications, period of performance, and delivery address for the contract.

The key details are:

  • The contractor shall provide a variety of marketing materials including pens, lanyards, stress balls, backpacks, water bottles, t-shirts, phone wallets, and display kits to be used at college fairs, Congressional Academy Days, school visits, and other outreach events.
  • The contractor must have the ability to provide creative consultation, samples, and updates as needed, and deliver high-quality materials.
  • The period of performance is 1 July 2024.
  • The delivery address is the Office of Admissions, U.S. Naval Academy in Annapolis, MD.
  • The related federal contract opportunity is a combined synopsis/solicitation under Solicitation Number N0018924Q0300 for "Academic Marketing Materials" as a 100% Small Business set-aside, firm-fixed-price contract.

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Other files for this federal contract opportunity

Other files attached to Academic Marketing Materials, newest first.
File Type Posted
4.07b SOW revised.pdf PDF
4.07b Attachment 2 Responses to Questions.pdf PDF
4.07c Attachment 3 Zip Codes, Cities, and States included in shipping.pdf PDF
4.07a Attachment 1 Style_Guide_1.pdf PDF
4.02 Combined Synopsis- Solicitation.pdf PDF
4.03a FAR and DFARS Provisons and Clauses.pdf PDF

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Text version

U. S. Naval Academy Marketing Materials

Admissions Department – Strategic Outreach

Statement of Work

1.0 Background:

In accordance with Title 10 of US Code, the United States Naval Academy has a mandate to admit qualified applicants from every congressional district in the United States. The Office of Admissions seeks to provide enticing materials, in line with other competing universities, to bring awareness to USNA and the Admissions process.

2.0 Scope:

Marketing materials to connect with prospective candidates and other influencers are vital to Naval Academy Office of Admissions outreach efforts because they increase the awareness of students in areas of the United States that have minimal exposure to the opportunities available to them at the Naval Academy. Display kits, giveaways and other marketing tools are crucial to meeting enrollment goals. Display kits will be used to highlight USNA at college fairs, Congressional Academy Days, school visits, Forums, informational sessions, and Fleet Week collaborations. This type of elite presentation is of great importance to continue to attract a Brigade of Midshipmen that reflects the needs of the naval service and the diversity of the men and women they will lead.

3.0 Requirements:

Contractor shall provide the following items:

Item(s) Quantity Pens 40,000 Lanyards 4,000 Stress Balls 1,500 Drawstring Backpacks 5,000 Water bottles 2,500 T-Shirts 5,000 Plastic Sleeve Holders 2000 Cell Phone Wallets 1000 Jibbitz 1000 Decals 5000 3’W x 90”H – EuroFit Straight Wall Kits: double-sided display, lightweight. Using the included EuroFit Connector, several EuroFit displays can be hinged together.

19" L x 36.5" W x 91.25" H

EuroFit Mini Display Kit--- EuroFit display fits into small spaces, making it great for tabletop or countertop displays. Fabric contours to the frame for a form-fitted look. Aluminum frame features push-button connections and square plastic corners. Joints are labeled for step-by- step frame assembly. 11" L x 12.875" W x 18.625" H

6' Standard Table Throw (Full-Color Full Bleed) -. The fabric covers all four sides of your table for a cohesive look and can be used blank or imprinted. The high-quality polyester poplin can be machine washed and is wrinkle resistant. 72" W x 28" H x 30" L.

6’ Standard Table Throw (Full-Color Bleed) 72” w x 28” h x 30” l 350 Clear Vinyl Bag w/ Zippers and Handles (for Table Clothes and Runners) 15 x 12 x 3

4.0 Qualifications

• Contractor shall have the ability to provide creative consultation, samples of final designs, and updates as needed.

• Contractor shall provide high quality materials in fabric, plastics, print and travel cases.

• Contractor shall have the ability to ship materials to multiple zip codes, as requested in the quotes, for our Blue and Gold Officers receiving Marketing kits.

5.0 Period of Performance

• 1 July 2024

6.0 Delivery Address

Office of Admissions U.S. Naval Academy 52 King George Street Annapolis, MD 21402

U. S. Naval Academy
1.0 Background:
2.0 Scope:
3.0 Requirements:
4.0 Qualifications
5.0 Period of Performance
6.0 Delivery Address

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