Marketing services for hiring minority candidates.
Ended Blanket Purchase Agreement Awarded Last action
- Contract number
- 15F06721A0003323
- Awardee
-
The Hatcher Group Inc. UEI HE17BEFBBQX6
- Awarding agency
-
Headquarters Division
Federal Bureau of Investigation, Department of Justice
- Task orders
- 11 $47,996,308 obligated
Award facts
- Combined order value
- $48,168,170 Current and potential, with all options
- Last date to order 100% complete
- Maximum order
- $91,585.00
- Award type
- Single award
- Who can order
- Only the awarding agency
- Contracting staff
- NAICS code
- 541613 Marketing Consulting Services
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Pricing
- Labor Hours
Award details come from SAM.gov/FPDS.
About this IDV
The Headquarters Division of a civilian federal agency awarded a Blanket Purchase Agreement to The Hatcher Group Inc., a women-owned small business, on June 8, 2021, with a $25 million ceiling for marketing services supporting hiring initiatives through June 20, 2026.
Place of performance is Bethesda, Maryland, with work extending to Washington, DC on certain calls. The BPA establishes terms for marketing and recruiting services, including media buying, advertising, branding, and communications support for federal agency hiring and recruitment campaigns.
Recent BPA calls under this vehicle include a $12.3 million human resources recruiting services call issued September 12, 2025, priced on a time and materials basis and performable through September 11, 2026; an $11.7 million marketing services call awarded September 12, 2024, on a labor-hour basis through September 11, 2025; an $8.5 million media buying call for NOAA Commissioned Corps recruitment issued September 12, 2023, on a labor-hour basis; and a $5.2 million recruitment media services call awarded July 12, 2021, on a firm fixed-price basis. Additional calls supported advertising services for the Federal Bureau of Investigation, branding and marketing support, and equipment purchases, with values ranging from $77,368 to $918,940.
Task orders
| Task order | Ordering agency | Obligated | Awarded |
|---|---|---|---|
| HRD recruiting services | Headquarters Division (FBI) | $12,214,942 | |
| Marketing services | Headquarters Division (FBI) | $11,639,671 | |
| Pasv-recruitment-RSU - media buy | Headquarters Division (FBI) | $8,473,562 | |
| Ltau FBI linguist advertising | Headquarters Division (FBI) | $311,184 | |
| COS equipment | Headquarters Division (FBI) | $178,958 | |
| Branding, marketing and advertising services | Headquarters Division (FBI) | $918,940 | |
| Recruiting | Headquarters Division (FBI) | $8,016,682 | |
| Advertising services | Headquarters Division (FBI) | $615,000 | |
| Advertising services | Headquarters Division (FBI) | $350,000 | |
| Advertising services | Headquarters Division (FBI) | $77,368 | |
| Recruitment media | Headquarters Division (FBI) | $5,200,000 |
Show all 11
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Exercise an Option | $0 | |
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Exercise an Option | $0 | |
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Exercise an Option | $0 | |
| Novation Agreement | $0 | |
| Original award | $0 |
Quick answers
Who was awarded contract 15F06721A0003323?
15F06721A0003323 was awarded to The Hatcher Group Inc. by Headquarters Division (Federal Bureau of Investigation) on June 8, 2021.
How much is contract 15F06721A0003323 worth?
Orders under 15F06721A0003323 have obligated $47,996,308. Their combined current value, with exercised options, is $48,168,170. A single order can be worth up to $91,585.
How many orders have been placed under contract 15F06721A0003323?
11 orders have been placed under 15F06721A0003323, the latest on September 12, 2025.
Who can order from contract 15F06721A0003323?
15F06721A0003323 is a single award blanket purchase agreement. Only the awarding agency can place orders on it.
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