Nsca radio and TV ADS
Ended Purchase Order Awarded Last action
- Contract number
- W912PQ23P0020
- Awardee
-
New York State Broadcasters Association Inc. UEI ZS7NP4JABU26
- Awarding agency
-
New York National Guard
Army National Guard, Department of Defense
- Obligated
- $1,300,008
Award facts
- Opportunity
-
- Non-Commercial Sustaining Announcement (NCSA) Services Pre-Solicitation · W912PQ23Q0002 · Posted Sep 28, 2022
- Contract value 52% obligated
-
- $1,300,008.00 Current, with exercised options
- $2,500,008.00 Potential, with all options
- Completion date 100% complete
-
- Current, with exercised options
- Potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Not Competed under SAP · 1 offer Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- Albany, NY 12203, USA
- Legislative mandates
-
- Service Contract Inventory FAR subpart 4.17
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Exercise an Option | $100,008 | |
| Exercise an Option | $600,000 | |
| Original award | $600,000 |
About this award
This firm-fixed-price contract awards $2,500,008.00 to the New York State Broadcasters Association, Inc. to provide radio, television, and social media advertising services to the New York Army National Guard (NYARNG) from June 1, 2023 through May 31, 2028. The contract was awarded as a result of a pre-solicitation notice seeking a vendor to produce public service announcements and a hybrid paid advertising model to promote NYARNG recruitment, targeting audiences aged 17-24 and 25-35. The contract has no set-aside designation and will be performed in Albany, NY. The New York National Guard, an alternate name for the NYARNG, is the funding Defense agency for this contract.
Quick answers
Who was awarded contract W912PQ23P0020?
W912PQ23P0020 was awarded to New York State Broadcasters Association Inc. by New York National Guard (Army National Guard) on June 1, 2023.
How much is contract W912PQ23P0020 worth?
The government has obligated $1,300,008 on W912PQ23P0020. Its potential value, with all options, is $2,500,008.
Was contract W912PQ23P0020 competed?
The extent of competition for W912PQ23P0020 was not competed under sap. The government received 1 offer.
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