Title: fentanyl free america- billboards requestor: alison L grande POP dates: 12/22/2025 to 04/20/2026
Ended Purchase Order Awarded
- Contract number
- 15DDSE26P00000002
- Awardee
-
Lamar Advertising Of Louisiana, L.L.C. UEI TQWLH75156D1
- Awarding agency
-
Drug Enforcement Administration
Department of Justice
- Obligated
- $24,000
Award facts
- Contract value 100% obligated
- $24,000.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541850 Indoor and Outdoor Display Advertising
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Competed under SAP · 1 offer Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- Baton Rouge, LA 70808, USA
Award details come from SAM.gov/FPDS.
About this award
The Drug Enforcement Administration awarded a $24,000 firm fixed-price purchase order to Lamar Advertising of Louisiana, LLC on December 23, 2025, for the "Fentanyl Free America - Billboards" campaign. The contract runs through April 20, 2026, and involves billboard advertising services in Baton Rouge, Louisiana. This award supports the DEA's public awareness and prevention messaging efforts related to the fentanyl crisis, leveraging outdoor advertising as a medium to communicate with the public. The contract was not designated as a set-aside and was awarded directly to the Louisiana subsidiary of Lamar Advertising Company, a leading outdoor media services provider.
Lamar Advertising of Louisiana has demonstrated substantial experience executing federal advertising contracts across multiple government agencies, including the DEA, IRS, and military organizations. The company specializes in outdoor and digital signage placements and has a track record of supporting law enforcement outreach and public health communication campaigns. This contract aligns with the DEA's broader strategic communications and public education initiatives, particularly those addressing the ongoing opioid epidemic and fentanyl-related threats to public health and safety.
Quick answers
Who was awarded contract 15DDSE26P00000002?
15DDSE26P00000002 was awarded to Lamar Advertising Of Louisiana, L.L.C. by Drug Enforcement Administration (Department of Justice) on December 23, 2025.
How much is contract 15DDSE26P00000002 worth?
The government has obligated $24,000 on 15DDSE26P00000002.
Was contract 15DDSE26P00000002 competed?
The extent of competition for 15DDSE26P00000002 was competed under sap. The government received 1 offer.
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