Rfto 19-400 persona qualitative and quantitative research amrg funding - labor & odes (FY19)
Ended Awarded Last action
- Contract number
- W9124D19F2008
- Awardee
-
Mccann-Erickson Usa, Inc. UEI KK7FF2M8GN14
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $180,445
Award facts
- Opportunity
-
- W9124D10R0033 Solicitation number
- U. S. Army Marketing and Advertising Program Award Notice · Posted Jul 27, 2010
- Contract value 100% obligated
- $180,445.44 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10017, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | -$3 | |
| Close Out | -$14,817 | |
| Original award | $195,265 |
About this award
This is a firm fixed-price delivery order contract awarded by the Department of the Army Headquarters Office of the Secretary to Mccann-Erickson Usa, Inc., a for-profit marketing and advertising services provider. The contract, valued at $180,445.44, is for qualitative and quantitative research services to support the Army Marketing and Research Group (AMRG) in its advertising, outreach, and recruiting efforts. The services include activities such as creative development, media planning/buying, market research, event management, and digital marketing. This delivery order is part of a larger set of prime contract awards from the Department of the Army to Mccann-Erickson Usa, Inc. between 2018-2019, with a total potential value exceeding $24 million. The contract does not have a set-aside designation.
Quick answers
Who was awarded contract W9124D19F2008?
W9124D19F2008 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on December 12, 2018.
How much is contract W9124D19F2008 worth?
The government has obligated $180,445 on W9124D19F2008.
Which agency awarded contract W9124D19F2008?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D19F2008, with funding from Office of the Secretary (Headquarters).
Is contract W9124D19F2008 an order under another contract?
Yes. W9124D19F2008 is a delivery order under W9124D11D0036, an indefinite delivery contract.
Was contract W9124D19F2008 competed?
The extent of competition for W9124D19F2008 was full and open competition.
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