Army marketing and advertising program rfto 19-240 goarmy.COM redesign amrg funding - labor and odes (FY19)
Ended Awarded Last action
- Contract number
- W9124D19F2000
- Awardee
-
Mccann-Erickson Usa, Inc. UEI KK7FF2M8GN14
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $434,163
Award facts
- Opportunity
-
- W9124D10R0033 Solicitation number
- U. S. Army Marketing and Advertising Program Award Notice · Posted Jul 27, 2010
- Contract value 100% obligated
- $434,163.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10017, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | -$12,500 | |
| Original award | $446,663 |
About this award
This is a firm fixed-price delivery order awarded by the Department of the Army Headquarters Office of the Secretary to Mccann-Erickson Usa, Inc., a for-profit marketing and advertising services provider, with a potential value of $434,163.00. The contract is for the Army Marketing and Advertising Program (AMAP) and is related to the redesign of the GoArmy.com website as well as labor and other direct expenses (ODEs) in fiscal year 2019. The award does not have a set-aside designation. Based on past performance, Mccann-Erickson Usa, Inc. has supported the Army's recruiting and outreach efforts through a range of services, including creative development, media planning and buying, market research, event management, and digital marketing.
Quick answers
Who was awarded contract W9124D19F2000?
W9124D19F2000 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on October 12, 2018.
How much is contract W9124D19F2000 worth?
The government has obligated $434,163 on W9124D19F2000.
Which agency awarded contract W9124D19F2000?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D19F2000, with funding from Office of the Secretary (Headquarters).
Is contract W9124D19F2000 an order under another contract?
Yes. W9124D19F2000 is a delivery order under W9124D11D0036, an indefinite delivery contract.
Was contract W9124D19F2000 competed?
The extent of competition for W9124D19F2000 was full and open competition.
On GovTribe
See this award's full record
- Every transaction and funding action
- The awardee's other awards and teaming partners
- Similar awards and recompete opportunities
- Ask GovTribe AI about this award