Army marketing and advertising program award fee for evaluation period 07 APR 2017 - 06 APR 2018
Ended Awarded
- Contract number
- W9124D18F0858
- Awardee
-
Mccann-Erickson Usa, Inc. UEI KK7FF2M8GN14
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $1,582,000
Award facts
- Opportunity
-
- W9124D10R0033 Solicitation number
- U. S. Army Marketing and Advertising Program Award Notice · Posted Jul 27, 2010
- Contract value 100% obligated
- $1,582,000.00 Current and potential, with all options
- Completion date
- Current and potential, with all options
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10017, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
About this award
This is a firm fixed-price delivery order awarded by the Department of the Army Headquarters Office of the Secretary to McCann-Erickson USA, Inc., a for-profit marketing and advertising firm, to provide services in support of the Army Marketing and Advertising Program. The contract has a performance period from April 7, 2017 to April 6, 2018 and a potential value of $1,582,000.00. The contract does not have a set-aside designation. Based on the vendor's past work with the Army, the services under this contract likely include creative development, media planning and buying, market research, event management, and digital marketing to support Army recruiting and outreach efforts.
Quick answers
Who was awarded contract W9124D18F0858?
W9124D18F0858 was awarded to Mccann-Erickson Usa, Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on September 28, 2018.
How much is contract W9124D18F0858 worth?
The government has obligated $1,582,000 on W9124D18F0858.
Which agency awarded contract W9124D18F0858?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D18F0858, with funding from Office of the Secretary (Headquarters).
Is contract W9124D18F0858 an order under another contract?
Yes. W9124D18F0858 is a delivery order under W9124D11D0036, an indefinite delivery contract.
Was contract W9124D18F0858 competed?
The extent of competition for W9124D18F0858 was full and open competition.
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