Additional advertising services
Ended Awarded Last action
- Contract number
- N6671520F0008
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $361,216
Award facts
- Contract value 100% obligated
- $361,215.82 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Funding Only Action | -$163,924 | |
| Other Administrative Action | $0 | |
| Original award | $525,140 |
About this award
The Department of the Navy Recruiting Command awarded a firm-fixed-price delivery order for $361,215.82 to Young & Rubicam LLC, through its VMLY&R division, for additional advertising services. This order is part of a larger indefinite delivery, indefinite quantity (IDIQ) contract with a total potential value of $550 million over 5 years, which provides the Navy with flexible access to marketing and communications services to support recruiting efforts. VMLY&R, a global brand and customer experience agency, will deliver services such as media planning and buying, web and IT support, direct mail, and event marketing. The contract does not have a set-aside designation.
Quick answers
Who was awarded contract N6671520F0008?
N6671520F0008 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on November 20, 2019.
How much is contract N6671520F0008 worth?
The government has obligated $361,216 on N6671520F0008.
Is contract N6671520F0008 an order under another contract?
Yes. N6671520F0008 is a delivery order under N0018915DZ024, an indefinite delivery contract.
Was contract N6671520F0008 competed?
The extent of competition for N6671520F0008 was full and open competition.
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