Additional advertising services
Ended Awarded
- Contract number
- N6671517F0017
- Awardee
-
Young & Rubicam LLC UEI M837GULLR4W8
- Awarding agency
-
Navy Recruiting Command
Department of the Navy, Department of Defense
- Obligated
- $727,327
Award facts
- Contract value 100% obligated
- $727,326.78 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 2 offers Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- New York, NY 10019, USA
- Legislative mandates
-
- Clinger-Cohen Act FAR part 39
Award details come from SAM.gov/FPDS.
About this award
The Department of the Navy Recruiting Command awarded a firm fixed price delivery order for additional advertising services to Young & Rubicam LLC, through its VMLY&R division, with a potential value of $727,326.78. This task order is likely part of a larger indefinite delivery indefinite quantity (IDIQ) contract vehicle between the Navy Recruiting Command and Young & Rubicam for integrated advertising and marketing support, valued at up to $550 million over 5 years. Young & Rubicam also holds a Federal Supply Schedule contract with the General Services Administration for various marketing and creative services. The advertising services to be provided under this award may include media planning and buying, web/IT support, direct mail, and event marketing in support of Navy recruiting efforts.
Quick answers
Who was awarded contract N6671517F0017?
N6671517F0017 was awarded to Young & Rubicam LLC by Navy Recruiting Command (Department of the Navy) on September 15, 2017.
How much is contract N6671517F0017 worth?
The government has obligated $727,327 on N6671517F0017.
Is contract N6671517F0017 an order under another contract?
Yes. N6671517F0017 is a delivery order under N0018915DZ024, an indefinite delivery contract.
Was contract N6671517F0017 competed?
The extent of competition for N6671517F0017 was full and open competition. The government received 2 offers.
On GovTribe
See this award's full record
- Every transaction and funding action
- The awardee's other awards and teaming partners
- Similar awards and recompete opportunities
- Ask GovTribe AI about this award