Space charges, media placement

Ended Awarded Last action

Contract number
0008
Awardee
Awarding agency
Obligated
$1,039,952

Award facts

Opportunity
Contract value 100% obligated
$1,039,951.87 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Funding agency
Navy Recruiting Command Department of the Navy, Department of Defense
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition · 2 offers Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
New York, NY 10019, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action 1 -$48
Original award $1,040,000

About this award

This is a delivery order contract awarded by the U.S. Navy Recruiting Command to Young & Rubicam LLC, operating through its VMLY&R division, for $1,039,951.87. The contract is for space charges, media placement, and other marketing and advertising services to support the Navy's recruitment efforts.

VMLY&R, a global marketing and advertising agency, has extensive experience providing integrated marketing, advertising, and communications services to federal government customers, including the U.S. Department of the Navy. The company has been awarded multiple federal contracts and Indefinite Delivery Vehicles, including a $3 million Federal Supply Schedule contract with the General Services Administration and a $550 million single-award Indefinite Delivery Indefinite Quantity contract with the Navy Recruiting Command, to provide a full spectrum of marketing services.

This particular contract is a firm fixed-price delivery order and does not have a set-aside designation, indicating VMLY&R competes for these contracts on an open, competitive basis. The contract has an ultimate completion date of November 19, 2016.

Quick answers

Who was awarded contract 0008?

0008 was awarded to Young & Rubicam LLC by Naval Supply Systems Command (Department of the Navy) on June 21, 2016.

How much is contract 0008 worth?

The government has obligated $1,039,952 on 0008.

Which agency awarded contract 0008?

Naval Supply Systems Command (Department of the Navy) awarded 0008, with funding from Navy Recruiting Command (Department of the Navy).

Is contract 0008 an order under another contract?

Yes. 0008 is a delivery order under N0018915DZ024, an indefinite delivery contract.

Was contract 0008 competed?

The extent of competition for 0008 was full and open competition. The government received 2 offers.

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