Mcrc marketing advertising initiatives, annual marketing plan (2026)
Active Awarded Last action
- Contract number
- M9549426F7002
- Awardee
-
Wunderman Thompson LLC UEI SF2NA13BJQU4
- Awarding agency
-
Marine Corps
Department of the Navy, Department of Defense
- Obligated
- $112,836,100
Award facts
- Contract value 100% obligated
- $112,836,100.17 Current and potential, with all options
- Completion date 86% complete
- Current and potential, with all options
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Atlanta, GA 30308, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Change Order | $0 | |
| Original award | $112,836,100 |
About this award
The Marine Corps issued a $112.8 million delivery order to Wunderman Thompson LLC on December 19, 2025, for Marketing Advertising Initiatives supporting the annual marketing plan, with final completion by December 19, 2026.
This delivery order is issued under the Marine Corps Recruiting Command Indefinite Delivery Contract (M0026408D0001), a single-award vehicle with a ceiling through December 2034. Place of performance is Atlanta, GA. The order is priced on a firm fixed-price basis with no small-business set-aside.
Quick answers
Who was awarded contract M9549426F7002?
M9549426F7002 was awarded to Wunderman Thompson LLC by Marine Corps (Department of the Navy) on December 19, 2025.
How much is contract M9549426F7002 worth?
The government has obligated $112,836,100 on M9549426F7002.
Is contract M9549426F7002 an order under another contract?
Yes. M9549426F7002 is a delivery order under M9549425D0001, an indefinite delivery contract.
Was contract M9549426F7002 competed?
The extent of competition for M9549426F7002 was full and open competition.
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