The Nielsen Norman Group Inc.

San Jose, CA

UEI
W2L2CJKWADX1
CAGE
4QXM5
Primary NAICS
541611 Administrative Management and General Management Consulting Services
SAM.gov registration
Active through

Company facts

Self-certified in SAM.gov
  • Self Certified Small Disadvantaged Business
  • For Profit Organization
  • Subchapter S Corporation
Entity structure
Corporate Entity (Not Tax Exempt)
SAM.gov registration date
Physical address
826 Chapman St, San Jose, CA 95126, USA
Website
nngroup.com
Founded
1998
Employees
11-50
Estimated annual revenue
$1M-$10M
Industry
  1. Industrials
  2. Commercial & Professional Services
  3. Professional Services
  4. Consulting
SIC code
87 Engineering & Management Services
Profiles

Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .

Contract obligations by fiscal year

Fiscal year Obligated
FY2027 To date $0
FY2026 $0
FY2025 $0
FY2024 $17,800

Contract awards

Latest 5 listed here. See the rest on GovTribe.

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About the company

The Nielsen Norman Group is a professional consulting and training organization specializing in user experience (UX) research, design, and training services. Registered in SAM.gov since 2007, the company is structured as a for-profit Subchapter S Corporation and is self-certified as a small disadvantaged business. Founded by Jakob Nielsen and Don Norman, two renowned experts in the field of user experience, the organization provides comprehensive research, training, and consulting services focused on improving digital interfaces, user interactions, and overall user experience design for organizations across various sectors.

The Nielsen Norman Group has secured multiple federal contract awards primarily with civilian agencies, delivering specialized training and consulting services in user experience and digital design. Their federal contract awards demonstrate expertise in areas such as UX training, user-centered design, digital copy writing, and usability research. Specific federal agencies that have engaged the company include the National Cancer Institute, National Institute of Mental Health, Naval Air Warfare Center, and the Smithsonian Institution. The contract awards range from $15,600 to $73,000, typically structured as purchase orders with no specific set-aside designations. Their services have encompassed targeted training programs like "The Human Mind and Usability Training", "User Centered Design Training", and "Writing Compelling Digital Copy", indicating a strong focus on educating federal professionals about best practices in user experience and digital design methodologies.

Quick answers

Is The Nielsen Norman Group Inc. registered in SAM.gov?

Yes. The Nielsen Norman Group Inc.'s SAM.gov registration is active through January 23, 2027.

How much has The Nielsen Norman Group Inc. received in federal contracts?

Federal contracts obligated $17,800 to The Nielsen Norman Group Inc. in fiscal years 2023 through 2027.

What is The Nielsen Norman Group Inc.'s most recent federal award?

The Nielsen Norman Group Inc.'s most recent federal contract award is UX training (33318824P00514832), from Smithsonian Institution, on September 18, 2024.

On GovTribe

See The Nielsen Norman Group Inc.'s full federal record

  • Federal contract awards
  • Funding analysis by agency, NAICS and set-aside
  • Similar vendors