The Nielsen Company (Us). Llc
Doing business as Nielsen Media Reserch
- UEI
- JDJ6BLUX5VH8
- CAGE
- 1XNK4
- Primary NAICS
- 541890 Other Services Related to Advertising
- SAM.gov registration
- Expired
Company facts
- Self-certified in SAM.gov
- Entity structure
- Corporate Entity (Not Tax Exempt)
- NAICS codes registered in SAM.gov
- SAM.gov registration date
Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .
Recent federal awards
| Award | Agency | Obligated | Awarded |
|---|---|---|---|
| Tdlinx - retail food store location and characteristics data | Central Program Planning Coordination and Support | $0 | |
| Technical services | CDC Pittsburgh | $131,000 | |
| USDA ERS retail store location and characteristics data | Central Program Planning Coordination and Support | $641,486 | |
| Store characteristics data | Central Program Planning Coordination and Support | $604,662 | |
| Gender based pricing | Acquisition Management | $35,000 |
About The Nielsen Company (Us). Llc
The Nielsen Company (US) LLC, doing business as Nielsen Media Research, is a for-profit corporate entity that has been registered to receive federal contracts and grants since March 2002. Nielsen provides data and analytics services to consumer industries including media and entertainment.
Through federal contract awards, Nielsen has primarily provided data products and technical services related to consumer research and media analysis. Specific goods and services Nielsen has delivered include retail food store location and characteristics data for the USDA Economic Research Service, valued at over $640,000 in 2019; and technical services for the CDC Pittsburgh office worth $131,000 in 2021. These contracts were firm-fixed price purchase orders awarded without any set-aside designations. Nielsen also sold retail store data to the USDA under a 2021 contract with no defined value. The company performs this federal contract work in locations like Chicago, Illinois. While primarily serving as a prime contractor, no sub awards to Nielsen are listed in the federal data, suggesting it self-performs rather than subcontracting much of the federal work.
Quick answers
What is The Nielsen Company (Us). Llc's UEI?
The Nielsen Company (Us). Llc's Unique Entity ID (UEI) in SAM.gov is JDJ6BLUX5VH8.
What is The Nielsen Company (Us). Llc's CAGE code?
The Nielsen Company (Us). Llc's CAGE code is 1XNK4.
What is The Nielsen Company (Us). Llc's primary NAICS code?
The Nielsen Company (Us). Llc's primary NAICS code is 541890 (Other Services Related to Advertising).
Is The Nielsen Company (Us). Llc registered in SAM.gov?
The Nielsen Company (Us). Llc's SAM.gov registration expired on April 8, 2023.
What is The Nielsen Company (Us). Llc's most recent federal award?
The Nielsen Company (Us). Llc's most recent federal contract award is Tdlinx - retail food store location and characteristics data (1232SA21P0094), from Central Program Planning Coordination and Support, on September 25, 2021.
On GovTribe
See The Nielsen Company (Us). Llc's full federal record
- Federal contract awards
- Subcontracting relationships
- Funding analysis by agency, NAICS and set-aside
- Similar vendors