Jeff Shupe

Jeff Shupe, doing business as Surefire Services, is a self-certified small disadvantaged business based in Blackfoot, Idaho, that provides wildland fire support and operational services to the U.S. Forest Service as a prime contractor exclusively under Total Small Business set-asides. The company specializes in concrete field assets and logistics — mechanical services with service trucks, vehicle and driver services, fuel tenders, multipurpose utility vehicles and all-terrain vehicles, prescribed fire modules, and equipment rental for fire suppression and land management operations across Forest Service Regions 1, 2, 3, and 4 in the western United States.

Surefire Services operates as a sole proprietorship structured as a limited liability company. Recent activity has grown substantially year over year, from 9 awards in 2022 to 14 in 2026, reflecting accelerating demand. The vendor's customer footprint is highly concentrated within the Department of Agriculture's Forest Service operations. The National Interagency Fire Center (NIFC) anchors the dollar value with 20 awards carrying $18.8 million in combined potential value, while the Forest Service's Intermountain Region (Region 4) leads by award count at 22 awards with $927 thousand combined potential value. The Rocky Mountain Research Station rounds out the top three with 6 awards and $7.7 million. These three customers represent 100% of combined potential value across the portfolio, indicating singular reliance on Forest Service wildland fire and prescribed fire work. Over 51 awards are coded to PSC Natural Resources/Conservation—Forest-Range Fire Suppression/Presuppression.

Surefire Services holds a portfolio of indefinite delivery contracts serving as the vehicle for task order issuance. A single-award $7.5 million IDIQ for incident support multipurpose off-highway vehicles, awarded by NIFC on May 19, 2025 (ultimate completion December 31, 2026), and a second single-award $7.5 million IDIQ for prescribed fire and support services awarded by the Rocky Mountain Research Station on September 8, 2025 (ultimate completion September 7, 2028), carry the largest ceilings. Surefire also holds nine multiple-award IDIQs, each capped at $250 thousand, covering mechanic services with service trucks, vehicle-with-driver services, fuel tenders, off-highway vehicles (chippers), and related logistics across designated regions, all awarded between February 2023 and August 2026 through NIFC. Task orders under these vehicles range from $276 to $148,581. Only one award ($3 thousand) reaches completion within the next twenty-four months, indicating minimal recompete pressure in that window; however, the single-award $7.5 million prescribed fire IDIQ expiring September 7, 2028, and multiple $250 thousand vehicles expiring July through August 2031 represent larger future recompete exposure.

Representative concrete work includes a $33,376 delivery order from Forest Service Region 4 (June 30, 2026) for wildland fire support and operational services in Price, Utah; a $148,581 delivery order from Region 4 (August 2, 2024) for incidental services including mechanic, vehicle, driver, and fuel tender support; and a $50,600 delivery order from Forest Service Region 2—Rocky Mountain Region (August 14, 2025) for similar field asset support. Recent smaller orders in August and June 2026 ($10,636 and $11,436 from Region 6—Pacific Northwest Region) appear to represent tactical fire suppression or resource mobilization work with ultra-short performance windows (five to fourteen days). Surefire operates 100% as a prime contractor; the source reports zero sub-award activity.

The vendor's combined potential value of $27.9 million is heavily weighted toward large-ceiling IDIQs ($15 million in two single-award vehicles plus $4.5 million across nine multiple-award contracts), while obligated spend of $759 thousand reflects the task-order-driven nature of wildland fire work—ordering patterns spike during active fire seasons rather than flowing evenly across the year. All awards carry firm fixed-price pricing. Set-aside posture is consistently Total Small Business across both task orders and IDIQs, positioning Surefire to compete only against other small businesses for this work.