FCB Worldwide, Inc.

New York, NY Doing business as FBC New York Bbdo-Ny

UEI
ESKDLM8BKPR6
CAGE
9XM78
Primary NAICS
541810 Advertising Agencies
SAM.gov registration
Active through

Company facts

Self-certified in SAM.gov
  • For Profit Organization
Entity structure
Corporate Entity (Not Tax Exempt)
NAICS codes registered in SAM.gov
SAM.gov registration date
Physical address
387 Park Ave S #1011, New York, NY 10016, USA
Website
omc.com
Founded
1986
Employees
50K-100K
Estimated annual revenue
$10B+
Industry
  1. Consumer Discretionary
  2. Media
  3. Advertising
SIC code
73 Business Services
Profiles

Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .

About FCB Worldwide, Inc.

FCB Worldwide, Inc. (doing business as FBC New York), a for-profit advertising and marketing services firm headquartered in New York, holds a GSA Federal Supply Schedule (Multiple Award Schedule) contract as a prime contractor and competes in full-and-open, non-set-aside channels. The vendor operates across 61 labor categories spanning media planning, quality assurance, account management, talent management, production, analytics, and strategy roles under a $10 million ceiling through September 2030, awarded by GSA's Federal Acquisition Service on September 5, 2025.

FBC New York's federal capability portfolio centers on marketing consulting and advertising support services, with the labor-category structure revealing a full-service creative and strategy shop. Entry-level positions such as Junior Media Planner/Coordinator carry $83.46 per hour with a bachelor's degree requirement and no experience floor; mid-range positions include Account Supervisor at $185.19 per hour (five years experience), Senior Integrated Producer at $264.56 per hour (eight years experience), and Director Analytics at $335.09 per hour (eight years experience). Senior leadership roles, including Group Strategy Director, reach $476.21 per hour and typically require eight to twelve years of experience. All 61 labor categories require a bachelor's degree minimum; no security-cleared positions are offered. The hourly rate spectrum ($83.46 to $476.21) positions FBC New York in the full-service agency band, with pricing that reflects both junior production talent and senior strategy leadership.

FBC New York's federal footprint consists of a single prime award to date — the GSA MAS contract itself — with no subcontract activity or grant work in the source data. Customer concentration is currently confined to GSA, which accounts for 100% of awards and the full $10 million combined potential value. The vendor operates as a pure-play federal supplier through the GSA MAS vehicle, where federal agencies place task orders against the published price list without additional competitions. The recent award date (September 2025) and the multi-year ceiling (through September 2030) indicate a newly awarded position with no performance history or recompete risk reflected in the current source window.

Contract vehicles

Quick answers

What is FCB Worldwide, Inc.'s UEI?

FCB Worldwide, Inc.'s Unique Entity ID (UEI) in SAM.gov is ESKDLM8BKPR6.

What is FCB Worldwide, Inc.'s CAGE code?

FCB Worldwide, Inc.'s CAGE code is 9XM78.

What is FCB Worldwide, Inc.'s primary NAICS code?

FCB Worldwide, Inc.'s primary NAICS code is 541810 (Advertising Agencies).

Where is FCB Worldwide, Inc. located?

FCB Worldwide, Inc.'s physical address in SAM.gov is 387 Park Ave S #1011, New York, NY 10016, USA.

Is FCB Worldwide, Inc. registered in SAM.gov?

Yes. FCB Worldwide, Inc.'s SAM.gov registration is active through April 13, 2027.

Which contract vehicles does FCB Worldwide, Inc. hold?

FCB Worldwide, Inc. holds a place on 1 federal contract vehicle: MAS.

On GovTribe

See FCB Worldwide, Inc.'s full federal record

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