Orange County Public Awareness Campaign

Closed State & local contract opportunity Posted

Solicitation number
SS-07448
State
Florida
Responses due

Opportunity facts

Jurisdiction

Opportunity details come from vendor.myfloridamarketplace.com. Updated .

About this opportunity

The Florida Department of Health (FDOH) in Orange County is seeking to purchase the placement of advertisements for various public health services and programs, including Healthy Start, infant mortality, health equity/chronic disease, violence injury prevention, and Florida Healthy Babies. The advertisements will be placed on bus wraps, interior cards, and bus shelters in underserved and at-risk communities in Orange County, as the Orange County transit buses frequently run through these areas. The contract term is for 3 years, and the estimated dollar amount is $727,650. In accordance with Florida Administrative Code, the FDOH in Orange County is requesting authorization to purchase these services as a single source from Vector Media, as the company has the exclusive right to sell advertising for the Orange County Transit Authority.

There are no set-aside designations or restrictions on the types of organizations that can respond to this opportunity. The incumbent vendor is Vector Media, as they hold the exclusive rights to sell advertising for the Orange County Transit Authority. The procurement is for a single-source purchase, and prospective vendors are requested to provide information regarding their ability to supply the commodities or contractual services described. If it is determined that the commodities or contractual services are available only from a single source, the agency shall provide notice of its intended decision to enter a single-source purchase contract.

Opportunity text

The FDOH in Orange County has a need to purchase the placement of advertisement for various public health services and programs to include, but not limited to Healthy Start - Babies Bellies and Beyond, Infant Mortality, Health Equity/Chronic Disease, Violence Injury Prevention and Florida Healthy Babies with Vector Media. Advertisements include bus wrap, interior cards and bus shelters. Orange County transit buses frequently run through underserved and at-risk communities that may be in need for services and health awareness opportunities. Bus advertising delivers high visibility with constant repetition for greater impact and bus routes may be chosen according to zip codes.

In accordance with 60A-11.045 Florida Administrative Code, FDOH in Orange County requests authorization to purchase as a single source social marketing advertising from Vector Media.

Files

File Type Posted
EXP2539 PUR7776 Vector Media.pdf PDF

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