OCI - GAFB for Marketing and Outreach Services

The Georgia Department of Administrative Services (DOAS), on behalf of the Georgia Access Division of the Office of Commissioner of Insurance and Safety Fire, is issuing a Request for Proposals (RFP) for marketing and outreach services supporting the Georgia Access For Business (GAFB) product line. The procurement seeks qualified vendors to develop and execute comprehensive marketing strategies that educate Georgia employers and their agents about the benefits of offering Individual Coverage Health Reimbursement Arrangements (ICHRA) or Qualified Small Employer Health Reimbursement Arrangements (QSEHRA) as pre-tax funding options to employees, while enabling employees to independently select and purchase healthcare coverage. The solicitation number is 40800-DOI0000028. Key dates include a Bidders/Offerors' Conference scheduled for March 4, 2026, at 11 a.m. via Microsoft Teams (attendance is optional but strongly encouraged), and a proposal submission deadline of April 6, 2026. Interested parties should contact Issuing Officer Barbara Burns at 404-656-2291 or barbara.burns@doas.ga.gov for additional information or to register for the conference. The RFP was posted on February 24, 2026.

The available documentation does not specify set-aside designations, disadvantaged enterprise restrictions, incumbent vendors, current contractors, existing infrastructure requirements, technology integration needs, or award values and budget ranges. Prospective bidders should review the complete solicitation documents to determine eligibility requirements, evaluation criteria, contract award procedures, and pricing expectations. Organizations interested in responding are advised to obtain all detailed specifications and contractual terms from the issuing office to ensure full compliance with Georgia's procurement regulations and to assess their capability to meet the state's marketing and outreach objectives for this initiative.