National Association of Chronic Disease Directors

The Florida Department of Health, Division of Community Health Promotion, Bureau of Chronic Disease Prevention is seeking to procure health education Public Service Announcements (PSAs) through a single source contract with the National Association of Chronic Disease Directors (NACDD). The PSAs will raise awareness of risk factors for diabetes or cardiovascular disease and direct viewers to corresponding websites where they can find lifestyle change programs in their area. The Department justified the single source purchase based on the necessity of multi-sectoral PSAs to reach the targeted populations at risk of chronic disease. The contract is valued at $530,000 and the PSAs will play in various locations across selected Florida counties with high prevalence of chronic disease. The procurement does not have any set-aside designations or restrictions on the types of organizations that can respond. The incumbent vendor is NACDD, as they are the only entity authorized by the CDC to disseminate CDC-developed, customized Ad Council PSAs on behalf of state and local health departments. Protests may be filed in accordance with Section 120.57(3) of the Florida Statutes, and the due date for the procurement is May 20, 2024.