IMC- Digital Advertising Services

The state of Texas, through Sam Houston State University (SHSU), has issued a Request for Proposal (RFP) for IMC - Digital Advertising Services. The RFP seeks qualified partners to assist SHSU with their marketing efforts, covering the jurisdictions of Walker County and Humble City. The key objectives include delivering digital advertising services to support SHSU's marketing initiatives. Vendors must have the necessary qualifications and expertise to provide these services effectively. The RFP does not provide details on specific deliverables, evaluation criteria, or the scope of services required. The bid closing date is June 7, 2024, at 3:00 p.m. CST, and all submissions must be made electronically through SHSU's BearKatBuy Sourcing Director platform.

The RFP does not mention any set-aside designations or restrictions on the types of organizations that can respond. It also does not provide information on any incumbent vendors or current contractors, nor does it specify any existing infrastructure or technology that requires integration. The RFP also does not include any details on the potential award values or budget ranges for this procurement.