Advertising Services

Closed State & local contract opportunity Posted

Solicitation number
SS-17127
State
Florida
Responses due

Opportunity facts

Jurisdiction
Point of contact

Opportunity details come from vendor.myfloridamarketplace.com. Updated .

About this opportunity

The Florida Department of Highway Safety and Motor Vehicles has issued a Notice of Intended Single Source Purchase (PUR 7776) for advertising services with Legends Sales and Marketing, LLC, with an information-receipt deadline of October 21, 2026. This is a sole-source procurement — not an open bid or RFP.

The scope covers creative strategy, production, placement, and statewide distribution of advertisements for a driver safety campaign targeted to University of Miami fans. The contract term is fiscal year 2026–2027. FLHSMV justifies the single-source award on the grounds that Legends Sales and Marketing, LLC holds exclusive multimedia rights for all sponsorship and marketing opportunities associated with the University of Miami, making it the sole provider authorized to access and deliver athletics-related advertising assets across both institutions' official platforms.

The estimated contract value is $50,000. The procurement falls under UNSPSC code 82101801 (Advertising Campaign Services). Trevor DeGroot, Marketing and Social Media Manager in the Office of Communications, is the requesting official. Prospective vendors may submit information regarding their ability to supply the described services; FLHSMV will evaluate single-source availability following review of any submissions received before making a final determination.

Opportunity text

THIS IS NOT A REQUEST FOR A BID OR PROPOSAL

The Florida Department of Highway Safety and Motor Vehicles provides notice that it intends to enter into a single source purchase with Legends Sales and Marketing, LLC

Click on the document attached below for additional information.

Files

File Type Posted
SS-012-27 PUR 7776 UM Driver Safety Campaign.pdf PDF

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