10904-20240617165607 VOxford Tec

The Oxford Tourism Council is issuing a Request for Qualifications (RFQ) to seek qualified agencies to redesign, maintain, and support the Visit Oxford website, VisitOxfordMS.com, and affiliated sites, such as doubledeckerfestival.com and hollyjollyoxford.holiday. The selected agency will be responsible for enhancing the website's functionality, including mobile responsiveness, content management, integration with the CRM system, and social media channels. Additionally, the agency will provide strategic direction on promoting the destination's message. Proposals are due by 5:00 p.m. CST on July 8, 2024, and the contract term will run through December 31, 2026, with a maximum budget of $70,000 for the initial design and launch, and $10,000 annually for ongoing maintenance and support.

The RFQ specifies that the contract will be funded through federal ARPA dollars for Mississippi Tourism Recovery, II. Small, minority, and women-owned businesses are encouraged to respond to this RFQ. The RFQ also provides key site analytics and target audience details to guide the agency's proposals. The current economic state of Oxford, including the impact of the COVID-19 pandemic, is also detailed in the document. There is no information provided regarding any incumbent vendors or current contractors.