State Media Services Program (SMSP)

Added: Jan 09, 2018 2:40 pm The purpose of this amendment is to: 1.) post the questions and answers from amendment dated 4 JAN 2018.

Added: Jan 04, 2018 11:57 am The purpose of this amendment is to: 1.) Extend the due date for proposals to 1300 EST on 12 JAN 181 and 2.) clarify the Government's intent for the price evaluation factor in Section M and update Attachment 1 (Price Proposal Matrix) and 3.) Update the language contained within the Small Business Participation Factor Rating Definitions table. Block 13 E  "Contractor is required to return one signed copy" Should have been checked.  All Offerors are required to returned one signed copy of the amendment with proposals.

Added: Mar 02, 2017 2:46 pm   Pursuant to FAR 5.2, this notice is hereby issued to inform interested Offerors that the National Guard Bureau - Acquisition Office (NGB-AQ) intends on issuing a Final Request for Proposal (RFP) for the Army National Guard's  SMSP Single Award IDIQ Contract. The final RFP is tentatively scheduled to be released on or around 17 March 2017. This RFP will be competed and is a full and open competition award. The evaluation approach will be a best value/tradeoff. The applicable NAICS code is 541810 - Advertising Agencies and the size standard is $15,000,000.00.

The main components of this requirement will provide the States and U.S. Territories Army National Guard Recruiting and Retention Commands (RRCs), and military and civilian marketing personnel access to professional media buying and placement services. The SMSP has five main elements: (1) Marketing and Media Planning Services; (2) Media/ Promotional Buying Services; (3) Market Research/analysis and training (4) Social Media Ad Placement Services; and (5) MOS Job posting program. This acquisition will be competed as full and open competition. The Applicable NAICS Code is 541830 - Media Buying Agencies. The size standard is $15,000,000.00. The Period of Performance for this acquisition is for a one (1) year base period and two (2) one year option periods. The expected award date for this acquisition is 22 July 2017.