SAF/PA Software Social Media Analysis Tool
Closed Pre-Solicitation Posted
- Solicitation number
- FA701425SAFPASSMAT
- Agency
- District Washington Headquarters Air Force, Department of Defense
- Responses due
- Set-aside
- No set-aside
Opportunity facts
- NAICS code
- 519290 Web Search Portals and All Other Information Services
- PSC
- Not on record
- Place of performance
- Andrews AFB, Maryland 20762, United States
- Points of contact
-
- Alyse Whitfield alyse.whitfield@us.af.mil (240) 612-6178
- David N. Warner david.warner.27@us.af.mil (240) 612-6280
Notice details come from SAM.gov. Updated .
About this opportunity
The Department of the Air Force Headquarters District Washington is seeking a web-based software media analysis support tool for the Secretary of the Air Force Office of Public Affairs (SAF/PA). The tool must enable comprehensive monitoring and analysis of print, broadcast, web, and social media content across domestic and international platforms, with capabilities including foreign language translation, paywalled article access, and sentiment analysis. Potential vendors are required to submit a 15-page capability statement addressing their technical approach, past performance, and implementation timeline by February 14, 2025. The government will conduct a full trade-off evaluation considering both technical capabilities and past performance, allowing price to be traded for superior technical solutions. Responses must include a capability statement, rough order of magnitude pricing, available strategic contractual vehicles, and company identification details like CAGE code and Unique Entity ID.
There are currently no set-aside designations for this contract, and the pre-solicitation notice does not specify potential incumbent contractors or precise award values. The proposed solution must support monitoring across platforms like Facebook, X, Bluesky, Threads, Instagram, Reddit, and YouTube, with the ability to support 60 concurrent users and maintain 99.9% system availability. The contract will require the contractor to provide initial and ongoing training, maintain robust data security, and ensure comprehensive media monitoring and reporting capabilities. The work will be unclassified and performed at contractor facilities, with no government-furnished equipment provided. The system must also maintain at least 5 years of archived data and offer 24/7 customer support, suggesting a comprehensive and long-term commitment to media analysis services for the Air Force Public Affairs office.
Notice text
Requirement Description:
The Secretary of the Air Force Office of Public Affairs (SAF/PA) is conducting market intelligence to identify sources for a potential requirement for software media analysis support tool services in accordance with the attached Statement of Work. The Government is still in the early acquisition planning stage and all activities at this time are considered market intelligence. This is a Request for Information (RFI) and is NOT a request for proposals and the information received will be utilized for acquisition planning purposes. Responders are advised that the Government will not pay for any information or administrative cost incurred with response to this announcement and information submitted in response to this RFI will not be returned.
1.0 REQUESTED INFORMATION
1.1 Capability Statement: Request you submit a capability statement that presents your technical capability for completing the attached Performance Work Statement. The capability statement shall at a minimum address the specific items below.
1.1.1 Approach: Describe your approach for accomplishing the Performance Work Statement.
1.1.2 Past Performance: Identify previous contracts which are relevant to the scope of the Performance Work Statement. Include contract number, period of performance, whether performance was completed as a prime or subcontract, and a summary of services provided.
1.1.3 Timeline: Attached your timeline in obtaining the required skill set for contract award. This timeline should include time for any applicable transition period, clearances (if required), and any other information that would be crucial to successfully transition to contract award.
1.1.4 Page Limit: Capability Statements are limited to 15 pages in total length, single spaced, and 12-point font and accessible by either Microsoft Word or Adobe Acrobat.
1.2 Rough Order of Magnitude: Please provide a Rough Order of Magnitude (ROM) for service for this type of work and any "Other Direct Costs" that would be incurred e.g. travel, per diem, license costs. Please be specific in the Labor Category with the skill sets for a Firm Fixed Price structure. There is no page limit for the ROM.
1.3 Strategic Vehicles: Please provide a list of any contractual vehicles that may be utilized to fulfill this requirement including but not limited to GSA Federal Supply Schedule Contracts, Decentralized Ordering Contracts, or any other strategic contractual vehicle that your company is a part of. There is no page limit for this submission.
1.4 Submission Instructions: Please provide your responses to this RFI to the primary POC listed in this announcement by the timeframe listed in this announcement. Additionally, please include your company's CAGE, Unique Entity ID, and Size Standard as part of your submission. Please note: Large submissions may be required to be sent via multiple e-mails. The Government recommends contacting the primary POC in this announcement to verify receipt.
1.5 Industry Discussions: The Government may choose to meet with companies who responded to this RFI to hold one-on-one discussions. Discussions would only be held to obtain further clarification of potential capability to meet the requirement.
1.6 Proposed Acquisition Strategy: The Government is contemplating a full trade off (both technical and past performance) for this acquisition. This allows the Government to trade off price for a better technical and or past performance solution in the Government's best interest. The Government would like to solicit industry feedback for this acquisition approach regarding the pros/cons that industry perceives with the acquisition approach.
1.7 Industry Feedback Regarding Requirement: While the Government is the final decision regarding the requirement, we would like to solicit industry feedback regarding the attached requirements documentation and where industry thinks that we could improve the overall quality of the product/service
Attachments
| File | Type | Posted |
|---|---|---|
| SAFPA - Software Social Media Analysis Tool - SOW.pdf |
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