RFQ for Press and Publicity Management USAID Pakistan

USAID Pakistan has issued a Request for Quotation (RFQ) seeking press and publicity management services from local Pakistani organizations. The RFQ (72039125Q00001) requires a contractor to provide comprehensive media support services, including press event management, media monitoring, content creation, and strategic communication activities. Eligible vendors must demonstrate at least 5 years of experience in press management, possess established media relationships across Pakistan, and maintain an in-house team proficient in English, Urdu, and regional languages. The evaluation will be based on technical expertise (60 points) and past performance (40 points), with a focus on selecting a vendor capable of executing robust media engagement strategies. Proposals must be electronically submitted to pakistanprocurement@usaid.gov by December 16, 2024, at 1700 hours Pakistan time, and all vendors must be registered in SAM.gov to be considered for award.

The solicitation is not set aside for any specific category of business and is open to local Pakistani organizations only. While specific award values are not disclosed, the contract requires substantial media management capacities, including managing 6-8 press events, 2 press tours, 24 press releases and news stories, 8 media appearances, 6-8 videography/photography services, and 3-4 media networking meetings per quarter. The place of performance is located in Nilore, Islamabad, within the Islamabad Capital Territory. The contract falls under the North American Industry Classification System (NAICS) category 5418 for Advertising, Public Relations, and Related Services, and the Product Service Code (PSC) R422 for Professional Market Research and Public Opinion support. Vendors should carefully review all requirements and prepare comprehensive proposals that demonstrate their capability to meet USAID Pakistan's communication and media engagement objectives.