RFI - Social Media Services
Closed Pre-Solicitation Posted
- Solicitation number
- OAA-26-00228
- Agency
-
Office of the Assistant Secretary for Administration and Management
Department of Labor
- Responses due
- Set-aside
- No set-aside
Opportunity facts
- NAICS code
- 541820 Public Relations Agencies
- Place of performance
- Washington, District of Columbia 20212, United States
Notice details come from SAM.gov. Updated .
About this opportunity
The Department of Labor Office of the Assistant Secretary for Administration and Management, specifically the Bureau of Labor Statistics Division of New Media, is seeking a Software-as-a-Service (SaaS) social media management platform to streamline publishing, governance, and reporting across official BLS channels. This Request for Information (RFI) is a sources-sought notice and market research tool, not a binding solicitation or commitment to award a contract. Key requirements include enterprise account grouping supporting unlimited social profiles across multiple networks (X/Twitter, Facebook, Instagram, Threads, LinkedIn, YouTube, Bluesky, Pinterest, and TikTok); advanced approval workflows with real-time content editing; comprehensive analytics and reporting capabilities shareable with external users; advanced monitoring and listening tools; benchmark comparison data; custom inbox management rules; a social content calendar; campaign planning features; and iOS and Android mobile applications for five user seats with potential expansion to seven or eight seats. The Government will evaluate responses based on their applicability to stated needs, with relevant responses receiving a "Relevant" designation and potentially being invited for demonstration to a Government panel of Subject Matter Experts. The extended response deadline is April 20, 2026, at 12:00 PM EST, with vendor questions previously due by April 6, 2026.
This opportunity carries no small business set-aside designation and is open to full and open competition with the possibility of multiple awards. No incumbent contractor or current vendor is identified in the available documentation. Budget or award value information has not been disclosed; the Government requested pricing for rough order of magnitude and planning purposes only, to be submitted as part of RFI responses. The contract structure will be firm-fixed-price on a Software-as-a-Service basis, with a one-year initial period of performance and three possible option years. The Government indicated an expedited timeline and expects solutions focusing on operational efficiency improvements and enhanced audience engagement through superior analytics capabilities. Importantly, the Government will handle all content development internally, including post drafting, graphic design, and video production, with the contractor responsible solely for providing the platform, metrics, and training. Section 508 accessibility compliance and off-the-shelf solutions are preferred requirements, with no customization or development options anticipated during the initial contract term.
Notice text
3 versions
Update #3 · Latest ·
Amendment 2: The purpose of this amendment is to post questions from vendors and answers to the questions. See attached.
Amendment 1: The purpose of this amendment is to extend the deadline one more week from 04/13/2026 to 04/20/2026 at noon ET. Answers to questions submitted by vendors are forthcoming. ***
Department of Labor - OSPE
Request for Information (RFI)
Social Media Services
SPECIAL NOTICE: SOURCES SOUGHT & REQUEST FOR INFORMATION (RFI). THIS IS NOT A REQUEST FOR PROPOSALS. This notice does not represent a commitment by the Government to issue a solicitation or award a contract. The Government is not obligated to and will not pay for information received as a result of this announcement. No reimbursement will be made for any costs associated with providing information in response to this announcement and any follow-up information requests to include an invite to further explain/demonstrate aspects of their proposed approach. Requests for a solicitation will not receive a response. Information provided in response to this RFI is submitted voluntarily and is not being requested as part of a solicitation for actual pricing.
PURPOSE OF RFI:
The purpose of this RFI is to gather information about potential solutions to achieve the following high-level objectives:
Streamline publishing, governance, and reporting across official BLS channels. Additional advanced social media tools are required as the Division of New Media continues to grow the department’s social media presence, work more closely with all DOL agencies to develop social media content, set performance standards, collect and address customer feedback, and use data to improve content.
Responses to this RFI will be reviewed by DOL for their applicability to the Government’s need and determined to be “Relevant” or “Irrelevant” to the above problem. Offerors of “Relevant” responses may be requested to demonstrate their approach and/or product to a Government panel of Subject Matter Experts to help DOL determine the best approach.
See attached Requested for Information document for details.
Update #2 ·
*** The purpose of this amendment is to extend the deadline one more week from 04/13/2026 to 04/20/2026 at noon ET. Answers to questions submitted by vendors are forthcoming. ***
Department of Labor - OSPE
Request for Information (RFI)
Social Media Services
SPECIAL NOTICE: SOURCES SOUGHT & REQUEST FOR INFORMATION (RFI). THIS IS NOT A REQUEST FOR PROPOSALS. This notice does not represent a commitment by the Government to issue a solicitation or award a contract. The Government is not obligated to and will not pay for information received as a result of this announcement. No reimbursement will be made for any costs associated with providing information in response to this announcement and any follow-up information requests to include an invite to further explain/demonstrate aspects of their proposed approach. Requests for a solicitation will not receive a response. Information provided in response to this RFI is submitted voluntarily and is not being requested as part of a solicitation for actual pricing.
PURPOSE OF RFI:
The purpose of this RFI is to gather information about potential solutions to achieve the following high-level objectives:
Streamline publishing, governance, and reporting across official BLS channels. Additional advanced social media tools are required as the Division of New Media continues to grow the department’s social media presence, work more closely with all DOL agencies to develop social media content, set performance standards, collect and address customer feedback, and use data to improve content.
Responses to this RFI will be reviewed by DOL for their applicability to the Government’s need and determined to be “Relevant” or “Irrelevant” to the above problem. Offerors of “Relevant” responses may be requested to demonstrate their approach and/or product to a Government panel of Subject Matter Experts to help DOL determine the best approach.
See attached Requested for Information document for details.
Update #1 ·
Department of Labor - OSPE
Request for Information (RFI)
Social Media Services
SPECIAL NOTICE: SOURCES SOUGHT & REQUEST FOR INFORMATION (RFI). THIS IS NOT A REQUEST FOR PROPOSALS. This notice does not represent a commitment by the Government to issue a solicitation or award a contract. The Government is not obligated to and will not pay for information received as a result of this announcement. No reimbursement will be made for any costs associated with providing information in response to this announcement and any follow-up information requests to include an invite to further explain/demonstrate aspects of their proposed approach. Requests for a solicitation will not receive a response. Information provided in response to this RFI is submitted voluntarily and is not being requested as part of a solicitation for actual pricing.
PURPOSE OF RFI:
The purpose of this RFI is to gather information about potential solutions to achieve the following high-level objectives:
Streamline publishing, governance, and reporting across official BLS channels. Additional advanced social media tools are required as the Division of New Media continues to grow the department’s social media presence, work more closely with all DOL agencies to develop social media content, set performance standards, collect and address customer feedback, and use data to improve content.
Responses to this RFI will be reviewed by DOL for their applicability to the Government’s need and determined to be “Relevant” or “Irrelevant” to the above problem. Offerors of “Relevant” responses may be requested to demonstrate their approach and/or product to a Government panel of Subject Matter Experts to help DOL determine the best approach.
See attached Requested for Information document for details.
Files
| File | Type | Posted |
|---|---|---|
| Q_A final 1.docx | DOCX document | |
| RFI.docx | DOCX document |
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