19ES6026Q0040- Media Consulting Service

The Department of State, U.S. Embassy San Salvador, seeks commercial social media consulting services including reporting, content development, and in-house digital strategist support, with quotations due September 10, 2026 at 10:00 am local time. No set-aside applies; the award will go to the responsible company submitting the lowest-priced acceptable offer, though discussions may be held if necessary.

Place of performance is San Salvador, El Salvador. The contractor must provide a 12-month base period with one optional 12-month extension. Required deliverables include monthly statistical analysis reports on the Embassy's Facebook, X, Instagram, and LinkedIn accounts with crisis diagnostics and community behavior analysis; bi-annual meetings; flash reporting on key topics; social media listening reports on platforms where the Embassy has no presence; content development support including conceptual recommendations and campaign support; and one in-house digital strategist (high-intermediate English and fluent Spanish required) to provide digital properties administration, message response, and suggested responses. The digital strategist must obtain a security clearance. Pricing must be quoted in U.S. Dollars for 12 monthly units each of social media consulting and in-house strategist labor, plus one lot for local worker Defense Base Act insurance. VAT does not apply due to the Embassy's tax exemption. The NAICS code is 541810, Advertising Agencies; PSC is R422, Support—Professional: Market Research/Public Opinion. Quoters must submit technical approach, key personnel information, past performance references, completed pricing schedule, SF-1449, Section 1 Pricing, Section 5 Representations and Certifications, and proof of SAM registration. Evaluation factors are technical approach capability, key personnel qualifications, past performance, and fair and reasonable price.