19ES6026Q0038 Social Media Influencers Program

Closed Solicitation Posted

Solicitation number
19ES6026Q0038
Agency
Responses due
Set-aside
No set-aside

Opportunity facts

NAICS code
541810 Advertising Agencies
Place of performance
Antiguo Cuscatlan La Libertad El Salvador
Points of contact

Notice details come from SAM.gov. Updated .

About this opportunity

The Department of State US Embassy San Salvador seeks design and implementation of a 12-month strategic influencer engagement campaign to strengthen U.S.-El Salvador economic ties by increasing awareness of U.S. investment opportunities and promoting bilateral economic cooperation, with quotations due September 3, 2026 and performance completion by September 30, 2027.

Place of performance is Antiguo Cuscatlán, El Salvador. Award will go to the lowest-priced, acceptable, and responsible offeror based on compliance with technical requirements and contractor responsibility criteria as defined in FAR 9.1. Deliverables include identification and management of digital influencers; development of Embassy-approved content across multiple platforms (reels, TikTok videos, carousels, static posts, stories); logistics coordination for influencer participation in a Foreign Commercial Service fair, including all associated travel costs; daily story coverage during the fair; monitoring and analytics reporting; and a comprehensive final performance report. All content must be cleared by an Embassy point of contact before posting. Value Added Tax is not applicable due to the Embassy's tax exemption certificate from the host government.

Offerors must submit completed Standard Form 1449, proof of SAM registration, Section 1 pricing, Section 5 representations and certifications, and additional information demonstrating capability to perform. The NAICS code is 541810, Advertising Agencies, and the PSC code is R422, Support—Professional: Market Research/Public Opinion. The Contracting Officer is Timothy Dougherty. No set-aside category applies to this procurement.

Notice text

The contracted company will design and implement a 12 month strategic influencer engagement
campaign to strengthen economic ties between the United States and El Salvador by increasing
awareness of U.S. investment opportunities, promoting bilateral economic cooperation, and supporting
U.S. commercial interests in the country.

Files

File Type Posted
19ES6026Q0038-RFQ-Social Media Influencers.pdf PDF

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