IB08 Master Product Category List- update 4-15-26.xlsx

This is a Master Product Category List that defines the product classifications and subcategories available under the Army Trademark Licensing Program (ATLP) solicitation W9124D26QA135. The list encompasses 17 primary product categories spanning apparel, accessories, home and housewares, office supplies, toys, sporting goods, technology and content, music, collectibles, food and beverage, automotive, baby care, bereavement, jewelry, and health and beauty. Each primary category contains multiple subcategories with detailed product descriptions. For example, Apparel includes men's/unisex and women's clothing such as t-shirts, fleece, outerwear, activewear, and footwear, while Accessories covers bags and luggage, belts, eyewear, face coverings, wallets, and suits and ties. Home and Housewares encompasses bedding, drinkware, kitchen appliances, outdoor living, party supplies, and tools. This comprehensive categorization system is intended to guide potential licensees in identifying which product categories they may seek to produce and market under Army trademarks. The Master Product Category List was provided as an attachment to Amendment 0002 of the solicitation, which also extended the response date, adjusted the CLIN structure and period of performance, and provided answers to industry questions regarding the trademark licensing program.