FY19 PRF60 SOW Media Buy~1.doc
DOC document 56 KB Posted
- Solicitation number
- BD-19-1021-DFS-DFS01-29531
- Issued by
- Massachusetts
About this file
This document outlines a Statement of Work for a Commonwealth of Massachusetts Statewide Contract, PRF60: Advertising, Marketing and Event Planning Services. The scope of services includes developing and executing a statewide media buy for two existing campaigns: Smoke Alarms: A Sound You Can Live With and Cooking Fire Safety. The campaign will utilize existing television spots in English and Spanish and include television, radio, and potentially a social media component. The contract term begins on 09/15/18 and ends on 02/28/19.
The total budget for this engagement is $40,350. The vendor must provide a line item budget justifying the rate with deliverables and milestones for the entire duration. Payments will be made upon submission of complete invoices with appropriate documentation. Travel reimbursement may be allowed, but must be outlined in the attached budget. The contract can be terminated by the Department with prior written notice, and is subject to the appropriation of funds by the Massachusetts Legislature or the Federal Government.
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| File | Type | Posted |
|---|---|---|
| FY-2019 ScopeofService Media Buy.docx | DOCX document |
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Text version
Commonwealth of Massachusetts Statewide Contract, PRF60: Advertising, Marketing and Event Planning Services Department Statement of Work PROJECT Rate or HOURLY Fixed Price
FORMCHECKBOX
PRF60 Category I-Web-Based, Social & Emerging Media Services
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PRF60 Category II- Creative Services
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PRF60 Category III-Marketing Services
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PRF60 Category IV-Event Planning & Event Support Services
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PRF60 Category V- Integrated Marketing Services PRF60 COMMBUYS bid # or bid description :
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New FORMCHECKBOX Continuation *Anticipated Effective Date of Amendment:
Vendor Name:
Dates of Service: New *Anticipated Start Date: 09/15/18 End Date:_ 02/28/19_
End date Not to exceed Feb. 28, 2019 PRF60 Continuation Original Start Date: Current End Date:
New End Date:
End date Not to exceed Feb. 28, 2019 PRF60
Scope of Services: FORMCHECKBOX See Narrative below FORMCHECKBOX Attachment provided Develop and execute a statewide media buy for two existing campaigns: Smoke Alarms: A Sound You Can Live With and Cooking Fire Safety. The campaign will utilize existing television spots in English and Spanish. Both campaigns will include television and radio, but can include a social media component as well. Campaigns to have a small start in September/October and stretching as far as possible into February. At conclusion, vendor to provide final presentation that includes side by side comparison of proposed media buy with actual media buy. By spot, this should include information indicating when the paid and bonus spots were received, including date and timeslots the spot(s) ran, by campaign. Screen shots of online bonus material or email notification when it is live are expected.
For Continuation ONLY: FORMCHECKBOX Scope of Services amended FORMCHECKBOX No Change to Scope of Services
Fixed Price Project: Choose One
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Budget attached for duration less than or equal to 12 months
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Budget attached for duration greater than 12 months per fiscal year
A line item budget which must justify the rate with deliverables and milestones for the entire duration must be attached.
Expenditures must be made in accordance with the approved budget for this engagement and the terms and conditions of the procuring agency’s RFR and contract. Payments will be made upon the submission of invoices that are complete and that include appropriate documentation in accordance with the terms of the service scope and governing contract. If travel reimbursement is allowed, the details must be outlined in the budget.
Rate Project:
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Detailed description of project with anticipated hours and negotiated pay rates for each resource used in the project. Rates may not exceed ceiling rates in COMMBUYS.
New Total budget for engagement $ 40,350 Travel reimbursement allowed (Individuals only) Choose one:
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No FORMCHECKBOX Mileage only FORMCHECKBOX Yes (budget attached)
(approved State rate) Continuation
Current Total budget for engagement $ Amendment Amount (+ or -) for engagement $ New Total budget for engagement $ Travel reimbursement allowed (Individuals only) Choose one:
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No FORMCHECKBOX Mileage only FORMCHECKBOX Yes (budget attached)
(approved State rate)
Funding: Funding for this engagement is subject to the appropriation of funds by the Massachusetts Legislature or the Federal Government for the year(s) in which services are delivered.
Changes to Scope and/or Terms: Any changes to this engagement must be agreed upon in writing in advance by both parties.
Termination: The Department, upon prior written notice, may terminate this engagement without cause and without penalty, or may terminate or suspend an engagement if the vendor breaches any material term or condition or fails to perform or fulfill any material obligation required by this engagement, or in the event of an elimination of an appropriation or absence of sufficient funds for the purposes of an engagement, or in the event of an unforeseen public emergency mandating immediate department action.
Authorizing Signature for the Vendor
Authorized Vendor Signature and Date
Print Name and Title
Authorizing Signatures for the Department
Authorized Signature and Date
Print Name and Title
*The effective start date of this Engagement or Amendment shall be the latest date this document has been executed by an authorized signatory of the Vendor, the Department or a later Engagement or Amendment start date specified above.
Issued 4/13/2012
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