FMCS Adobe Brand Name Justification.pdf

FEDERAL MEDIATION AND CONCILIATION SERVICE

Adobe Brand Name Justification

Adobe Acrobat Pro for Enterprise and Adobe Creative Cloud All Apps

Requirement Adobe Acrobat Pro for Enterprise and Adobe Creative Cloud All Apps license subscriptions

Recommended NAICS 513210 - Software Publishers Recommended PSC 7A21 - IT and Telecom - Business Application Software Posting Method SAM.gov Prepared By Bronson Madero, Contracting Officer

1. Purpose This document supports the use of an Adobe brand name requirement for the purchase of Adobe Acrobat Pro for Enterprise and Adobe Creative Cloud All Apps license subscriptions. The purpose is to document the basis for limiting the software requirement to Adobe products while still seeking competition among authorized vendors capable of providing the required Adobe subscriptions.

2. Requirement Description FMCS requires continuation of Adobe license subscriptions to support existing agency document, PDF, and creative software workflows. The requirement includes the following Adobe products and quantities:

Item Description SKU Qty

Adobe Acrobat Pro for Enterprise - ACROBAT

PRO SUBSCRPT DC ALL

MLP Enterprise License Subscription

65271786BB03A12 38

Adobe Creative Cloud All Apps - Creative Cloud ALL MLP License Subscription

MUN EDU NAMED USER

65297390BB03A12 3

3. Brand Name Rationale Adobe products are required to maintain continuity with FMCS existing Adobe licensing, workflows, user access, and document production processes. FMCS users currently rely on Adobe Acrobat Pro for PDF creation, editing, combining, redaction, document preparation, and related business functions. FMCS also requires Adobe Creative Cloud All Apps for users who perform creative design, publication, multimedia, and related production functions.

The requirement is for continuation of existing Adobe enterprise subscription licenses, not for a new software evaluation or migration to an alternate PDF or creative software platform. Use of alternate software would create transition risk, require compatibility review, require user retraining, and could disrupt established document and creative workflows.

4. Consideration of Alternatives Other commercial products may provide some PDF editing, document management, electronic signature, graphic design, or creative functions. However, those products would not meet the Government need for continuity of Adobe licensing, Adobe based workflows, Adobe file compatibility, Adobe Creative Cloud access, and enterprise license administration. Replacing Adobe with another product would require additional testing, workflow conversion, training, and transition support that is not part of this requirement.

5. Competition The brand name restriction is limited to the Adobe products identified above. Competition will still be sought among vendors capable of providing the required Adobe license subscriptions. Vendors must be able to provide the specified Adobe products, quantities, and applicable subscription term in accordance with the solicitation instructions.

6. Conclusion Based on the need for continuity, compatibility, and continued use of existing Adobe based workflows, Adobe Acrobat Pro for Enterprise and Adobe Creative Cloud All Apps are required to meet the Government requirement. The use of an Adobe brand name requirement is appropriate for this acquisition.

Contracting Specialist