Attachment_A-_JOFI_Production_Design_II.pdf

Exhibit Planning and Design

Production Documents II Rev— Graphics and Reference Package December 18, 2023

John Fitzgerald Kennedy National Historic Site Visitor Center

200 E. Boston St.

Seattle, WA 98102 tel 206 528-5556 www.edxseattle.com

PDII-Rev

Feher, Peter Thomas Attachment A- JOFI Production Design II

Production Documents II-Rev December 18, 20232 John Fitzgerald Kennedy National Historic Site

Background & Introduction 2 Visitation & Visitor Experience Goals 3 Interpretive Framework 4

Content Group 01 6 Content Group 02 10 Content Group 03 14

Graphic Style & Approach 18 Reference Images 20 Audio Description 21

Project Schedule 22

Contents

Design Process So Far In Fall of 2022, EDX was selected by the National Park Service to design new interpretive exhibits for the John Fitzgerald Kennedy National Historic Site in Brookline, MA. Working closely with the team at the Park and Harpers Ferry Center, EDX has steadily advanced the design to the completion of Production Documents

2. We have incorporated the feedback received on our Production Documents 1 package into this design package for review by the Park and HFC.

How to review this document This document represents a final overview of all elements within the scope of this project, together with the drawing set.

Please review for:

• Design Updates: Are the design changes requested and discussed at the end of PD1 meeting your desires?

• Text: Are there any final errors to correct?

Background & Introduction

The Park Dedicated in 1969, on what would have been President Kennedy’s 52nd birthday, the John Fitzgerald Kennedy National Historic Site preserves the birthplace and childhood home of JFK. The site is a residence in the town of Brookline, a suburb of Boston, and operates entirely out of the home. While the main and upper levels of the home were restored by Rose Fitzgerald Kennedy, JFK’s mother, by her memory of their ‘original’ state, the basement serves as an NPS visitor center to manage visitation (approx.

25,000 per year prior to the pandemic) to the small historic site.

The ongoing renovations to the structure and site will greatly improve accessibility and the new exhibits will help to elevate the overall visitor experience. The site is unique in the sense that the Kennedy family repurchased the home following the assassination of JFK (and 50 years after they lived on the premises). Rose Kennedy restored the home and intended it to commemorate the birthplace of our 35th President and help the public learn about the era of his childhood, including the greater Brookline community. The restoration at that time was done entirely from memory and during a period of grief and mourning following the death of her son. While other sites in the region interpret the legacy of JFK in a broader way, the goal of this particular site is to examine his roots and upbringing to better understand the boy who would become President.

The historic home is currently undergoing extensive renovations to improve visitor access to a newly refreshed visitor center in the basement of the home.

Scope and Budget The contractual Scope of Work defines the project budget and scope as follows:

The contractor shall design to a Production Budget of $75,000 to $80,000.

The Production Budget shall include:

• All costs for purchasing, fabricating, transporting, and installing all exhibit elements as specified in base contract Attachment 1: Exhibit Planning, Design, and Fabrication Specifications and its references.

• Related fabrication costs: project management, shop drawings, samples, packing, shipping, and project closeout.

• Acquisition and installation of all exhibit-specific lighting.

• Production of original artwork: illustrations, maps, and photographs.

• Production or acquisition of all custom elements: topographic maps, architectural models, custom electronic elements, exhibit lighting, mechanical and electromechanical devices.

• Production of the Exhibit Audio Description program, including final script development, hardware purchase, installation, and testing.

The Production Budget shall not include:

• Demolition of current exhibits.

• Purchase and installation of house and architectural lighting.

• Related infrastructure improvements such as carpet, paint, and electrical wiring.

• Non-interpretive elements in the Sales Area (e.g. furniture and fixtures).

• Production of Information Desk

The public area of the visitor center (minus the new information desk) amounts to approximately 370 sf. When accounting for other elements such as the retail area, this is approximately 250 sf.

The proposed budget is adequate considering the scale and spatial constraints of the visitor center. The new exhibits will be predominantly wall mounted, given the limited floor area and issues with visitor flow congestion. This will allow for various graphic panels, potentially interspersed with small artifact cases and simple, audiovisual or mechanical interactives.

3Production Documents II-Rev December 18, 2023

What visitors do you want to attract?

• Younger demographic

• People of color

• High school internship program (stewards of the future)

• Presidential library leaders (partnerships)

• More local visitors

What do these potential visitors need?

• Classroom resources (prior to visits)

• How to expand story to be relevant to people of color

• Other civil rights leaders from this area (civil rights stories are not the primary mission of Boston African-American National Historical Site, but some are told there) ◊ Note: Take care to not overstate JFK’s civil rights record.

He finally embraced the cause, but he was not initially a leader.

Visitation Prior to the pandemic, the Park enjoyed consistent visitation, which is in contrast to the declines in attendance to other Presidential Parks throughout the NPS system. While the site is currently closed for renovations to the building, the Park expects visitation to remain strong following the renovation and return of visitors as the pandemic subsides.

Current Visitors

• Slightly older

• Broad range domestic and international visitors:

• domestic visitors mostly white, international many ESL

• Families in summer, mostly couples in 30s-40s with kids

• College groups from Boston University

• Summer camps (young children)

• School groups (3rd grade ~100 in waves of 25)

• Bucket list checkers–people visiting every NPS site

• Neighbors are inadvertent audience

What do these current visitors need?

• Info on duration/frequency of tours

• Info on nearby NPS sites (Olmsted, Longfellow)

• Context of memorial - Rose Kennedy’s memories from 50 years ago

• VC space where you can touch things

• ADA Access with new wheelchair lift to VC

• Bag check

• Kids - Junior Ranger, special tours for school groups

• Info on street parking (currently available for up to 2 hours)

• Info on public transit options in the area

Visitation and Visitor Experience Goals

Visitor Experience Goals The goals outlined below were largely developed during a brainstorming session during the Pre-Design workshops, although some functional goals have been added by EDX for the Park’s consideration.

Experiential and Functional Goals Visitors to the JFK National Historic Site should have the opportunity to…

• Visitors need to understand WHY we are telling the story we are telling.

• Offer a rich experience for wheelchair users in the visitor center, since access to the historic home tour cannot be made accessible.

• Understand that this site is part of NPS (and what NPS is).

• Feel welcomed as a BIPOC person.

• Start a visit here, plan their time, and receive orientation prior to a tour.

• Understand how to reserve a tour, buy merchandise, or talk to a ranger.

• Have a face-to-face ranger interaction.

• Choose to experience the exhibit and/or watch the park film.

• Be comfortable, use restrooms.

Content-Based Goals Visitors to the JFK National Historic Site should have the opportunity to…

• Understand that JFK was born here

• Learn what it was like to live in Brookline in 1917

• Understand the way the Kennedy children were raised

• Understand it was Rose Kennedy who reconstructed the home and gifted the site to NPS

• Move beyond nostalgia and understand different perspectives from that era

• Understand why the interpretive story told here is so specific and focused on the childhood years and his legacy

• Understand this memorial was created in response to loss... in wake of JFK assassination and during Bobby's assassination

• Separate the myth from the man

• Understand JFK's legacy and make connections between how he was raised and how that influenced him

Accessibility Narrative All aspects of the design will be developed to fully comply with physical and programmatic accessibility strategies. These strategies will include but are not limited to:

• Universal design of the physical environment including adherence to ADA/ABA requirements.

• Incorporation of meaningful tactile elements to bring the story alive for visitors with low vision and blindness, and efforts made wherever possible to provide a 19”d wheelchair pull-in to provide front access to those tactile components.

This will help visitors with an alternate experience for those unable to attend a full tour of the home.

• Thoughtful use of accessible audiovisual elements to help visitors visualize the tour of the house such as a 'virtual reality' touchscreen experience (this element to be made available upon request at desk via portable tablet interactive in the future... not part of this project scope).

• Use of strong visual images and meaningful objects/replicas/ models to communicate important themes to non-readers and visitors who do not speak English.

◊ Use of a variety of media to connect with visitors with diverse learning styles.

• Audio description available to visitors through the use of the

NPS AD app.

Production Documents II-Rev December 18, 20234 John Fitzgerald Kennedy National Historic Site

Exhibit ‘Big Idea’ The big idea is a central message that provides an organizing element to exhibits. It is the concept or idea that visitors should walk away from the exhibit understanding—even if they don’t see it written specifically in the text (although big ideas can make good exhibit titles sometimes.) It also provides a guiding tool for the exhibit team during the project.

EDX developed this revised big idea based upon client feedback on the first draft of the Big Idea that appeared in the project brief.

This home offers a unique narrative of JFK’s upbringing and Kennedy family life, as remembered by a mother contending with grief.

Interpretive Framework

Interpretive Themes Given the limited exhibit space and the sheer abundance of content that could be interpreted about JFK and the Kennedy family, it will be critical to stick to the four primary interpretive themes the Park uses on site. The summary below outlines each interpretive theme and the key take-aways from our conversations during the Pre-Design workshops between EDX, the Park and Harpers Ferry Center team members.

These themes and related content will be further developed and explored during the exhibit development process:

Theme One: Family Influences Grounded in their own upbringings in the Kennedy and Fitzgerald families, Joseph and Rose Kennedy’s ambitious life choices, high expectations, belief in human agency, religious faith, and commitment to family and country shaped the home environment in which young Jack Kennedy defined himself and developed a foundation in character that inspired his life in public service.

Theme Two: A Home in Brookline JFK’s birthplace, second boyhood home, historic neighborhood, and associated Brookline landmarks, within a largely preserved, early 20th century streetscape, offer opportunities to explore the homes’ and the Coolidge Corner community’s formative influences on the boy who became president.

Theme Three: JFK's Enduring Legacy President John F. Kennedy’s iconic speeches of hope and public service inspired a new generation; offer a glimpse into his legacy of accomplishments as a statesman and diplomat; and continue to resonate in the public consciousness.

Theme Four: Memory and Commemoration Rose Fitzgerald Kennedy’s 1960s re-creation of the home and furnishings at the Beals Street house and her recorded memories, audio and written, of life in Brookline provide a window into how she wanted future generations to view the beginnings of the president’s life and family legacy. Her work offers an opportunity to reflect on how successive generations construct and interpret history.

SCALE: 1/4" = 1'-0"1 FLOOR PLAN FOR GRAPHICS

0 2' 4' 8'

NORTHSCALE: 1/4" = 1'-0"1 FLOOR PLAN FOR GRAPHICS

0 2' 4' 8'

5Production Documents II-Rev December 18, 2023

Walkthrough As guests enter, they encounter the park name as well as an introduction panel that briefly introduces both JFK and the site. On the opposite wall, a JFK quote that sets the tone for the experience. Together, they answer the question of why we are paying attention to this site. A small instruction label directs visitors to check backpacks and large bags.

Behind the desk, a quote from Rose Kennedy invites guests to explore the space.

Opposite, on the foundation wall, visitors read a primary panel that introduces the values Joe and Rose Kennedy tried to instill in their children. A reading rail invites tactile exploration. On the left side, visitors encounter a replica card file box where they can browse through seeing baby photos and handwritten notes about height, weight and various illnesses. Visitors learn more about Rose’s approach to child rearing and that her son John was a sickly child. On the right side of the reading rail, visitors engage with a replica of the telephone in the house foyer. Visitors pick up the handset to hear a brief recording.

The west wall is dominated by a mural of Joe and Jack Kennedy with their father in front of the family car. A primary panel describes the family’s home and life in Brookline. Two enlarged quotes along the mural feature statements from JFK and Rose Kennedy that assert a vision of public service and family. A trio of framed family photos hangs on the far left side of the mural.

First Person: Family Roots, Enduring Legacy

Entry

GL-01-01-200

Visitor Services Desk

Retail Area

Lockers

Park Film

Water Fountain

GL-01-01-400

GL-01-02-200

CE-01-02-250

CE-01-02-300+

CE-01-02-400+

GL-01-02-100

GL-01-02-150

GL-01-03-110

GL-01-03-130

GL-01-03-200

GL-01-03-120

GL-01-03-300, 350, 375

CE-01-03-400, 450, 475

GL-01-03-100

Components Content Group 01: Entry and Desk Area

CE-01-01-025 NPS Arrowhead

GL-01-01-050 Site ID

GL-01-01-100 Enlarged Quote by door

GL-01-01-200 Welcome Panel

GL-01-01-250 History and Memory panel

GL-01-01-300 Logistics Signage

GL-01-01-400 Enlarged Quote behind desk

Content Group 02: Foundation Wall

GL-01-02-100 Primary Panel

GL-01-02-150 Callout panel

GL-01-02-200 Reading Rail graphic

CE-01-02-250 Reading Rail structure

CE-01-02-300 Reproduction Card File Box with lifting cards

GL-01-02-310+ Card Graphics

CE-01-02-400 Telephone Reproduction

EP-01-02-425 Recording for telephone

EE-01-02-450 Audio equipment for telephone

Content Group 03: Mural Wall

GL-01-03-100 Applied Mural on Cabinet Doors

GL-01-03-110 Mural Caption

GL-01-03-120 Mural Quote 1

GL-01-03-200 Primary Panel

GL-01-03-130 Mural Quote 2

GL-01-03-300+ Family Photo 1-3

CE-01-03-400+ Frame for photo 1-3

GL-01-01-100

CE-01-01-025

GL-01-01-050

GL-01-01-300

Staff Area

Restroom

GL-01-01-250

Production Documents II-Rev December 18, 20236 John Fitzgerald Kennedy National Historic Site

CONTENT GROUP 01: ENTRY AND DESK AREA

Purpose Welcomes visitors and explains the building’s journey from childhood home to NPS historic site. Offers context about why we should care about JFK—his contributions to the nation as president. Themes: Memory and Commemoration, Enduring Legacy.

Components

CE-01-01-025 NPS Arrowhead

GL-01-01-050 Site ID

GL-01-01-100 Enlarged Quote by door

GL-01-01-200 Welcome Panel

GL-01-01-250 History and Memory panel

GL-01-01-300 Logistics Signage

GL-01-01-400 Enlarged Quote behind desk

There is within each man a very special affection for the place of his birth.

—President John F. Kennedy, 1963

GL-01-01-100

Enlarged Quote by door

Size: 32" x 7.5" Scale: 30%

Welcome to our home...

This house holds many happy memories.

—Rose Fitzgerald Kennedy, John Fitzgerald Kennedy’s mother

GL-01-01-400

Enlarged Quote behind desk

Size: 32" x 6.5" Scale: 30%

Source: http://npshistory.com/publications/jofi/index.htm In letter to one of the subsequent owners of the home, Martha Pollock

7Production Documents II-Rev December 18, 2023

Please check backpacks and large bags in the lockers to your left.

GL-01-01-300

Logistics Signage

Size: 8" x 6" Scale: 50%

CONTENT GROUP 01: ENTRY AND DESK AREA

John Fitzgerald Kennedy National Historic Site

GL-01-01-050

Site ID

Size: 45.5" x 6.75" Scale: 28%

CE-01-01-025

NPS Arrowhead

Size: 7.75" x 10" Scale: 28%

Production Documents II-Rev December 18, 20238 John Fitzgerald Kennedy National Historic Site

A L ea de r o f T om or ro w

Ro se

F itz ge ra ld K en ne dy ra ise d he r c hi ld re n

“t o ha ve th ei r o w n id ea s a nd le ar n to sp ea k up fo r t he m

Se ve ra l o f h er ch ild re n ch os e liv es o f p ub lic se rv ic e.

As a ca nd id at e an d as p re sid en t, Ke nn ed y o ffe re d a vi sio n of A m er ic a’s p re se nt a nd fu tu re . H e ca m e to be se en a s a le ad er fr om a nd fo r t he n ex t g en er at io n:

su pp or tin g ci vi l r ig ht s a nd e qu al p ay fo r w om en ce le br at in g ar ts a nd cu ltu re , a nd e nv isi on in g fir st

A m er ic an o n th e m oo n.

Ke nn ed y’s a ss as sin at io n in fr oz e hi s i m ag in pu bl ic ’s m em or y a s a yo un g le ad er o f t om or ro w a vi sio n of fu tu re

, p ro gr es s, an d ho pe

Jo hn

F.

K en ne dy , 3

5t h pr es id en t o f t he U ni te d St at es

, in th e O va l O ffi ce , J ul y 1

1, Pr es id en t J oh n F.

Ke nn ed y s its a t t he h ea d ta bl e w ith h is m ot he r, Ro se

F itz ge ra ld K en ne dy , t o ho no ra dv an ce s i n un de rs ta nd in g in te lle ct ua l a nd de ve lo pm en ta l d isa bi lit ie s, De ce m be r 6 , 1

2.

Jo hn

F itz ge ra ld K en ne dy , 3

5t h pr es id en t of th e U ni te d St at es

(1

1-1

3) , w as bo rn in th is ho us e o n M ay

9, Cecil Stoughton. White House Photographs. John F.

Kennedy Presidential Library and Museum, Boston.

Cecil Stoughton. White House Photographs. John F.

Kennedy Presidential Library and Museum, Boston. GL-01-01-200

Welcome Panel

Size: 26" x 38" Scale: 30%

Rose Kennedy quote: Times to Remember p 93

9Production Documents II-Rev December 18, 2023

GL-01-01-250

History and Memory panel

Size: 26" x 38" Scale: 30%

Re cr ea ti ng a

B ir th pl ac e

To re cr ea te h er so n’s b irt hp la ce

, R os e Ke nn ed y en lis te d th e he lp o f i nt er io r d es ig ne r R ob er t

Lu dd in gt on . T og et he r t he y a ss em bl ed e xi st g fa m ily p ie ce s, pe rio d an tiq ue s, an d re pr od uc tio ns

Th is w or k of fu rn ish in g th e

K en ne dy h om e w an u ne as y c ol la bo ra tio n be tw ee n m em or y a nd h ist or y.

Ro se w as lo ok in g ba ck n ea rly h al f a ce nt ur y t o th e ea rli es t y ea rs o f h er fo ur e ld es t c hi ld re n, th re of ho m w er e de ad b y t he ti m e sh e be ga n th is pr oj ec t.

Th e ho us e yo u se e he re is n ot e xa ct ly a s i t w as in bu t t he h om e as R os e w an te d it to b e re m em be re d.

T he fa ily d on at ed it to th e

N at io na l P ar k Se rv ic e in

Ro se

K en ne dy sp ea ks a t t he d ed ic at io n ce re m on y o ffi ci al ly tr an sf er rin g th is sit e N at io na l P ar k

Se rv ic e, M ay

9, Ro se

K en ne dy a nd h er in te rio r d es ig ne r

Ro be rt L ud di ng to n st an d in th e be dr he re sh e ga ve b irt h to h er so n, Jo hn

Aft er

P re sid en t K en ne dy

’s as sa ss in at io n, th e f am ily re pu rc ha se d th is ho e.

Cecil Stoughton Cecil Stoughton

NOTE TO PARK: Top photo of Rose at dedication comes from JOFI website, credited to NPS (" Commemorating Camelot: Three Women Who Shaped JFK’s Legacy", see image spreadsheet for link). We need a higher-resolution copy for print, do you have the original of this image?

Production Documents II-Rev December 18, 202310 John Fitzgerald Kennedy National Historic Site

CONTENT GROUP 02: FOUNDATION WALL

Purpose Creates a sense of intimacy and personal engagement by using a Rose Kennedy welcome quote. Themes: Family Influences, A Home in Brookline, Memory and Commemoration.

Components

GL-01-02-100 Primary Panel

GL-01-02-150 Callout panel

GL-01-02-200 Reading Rail graphic

CE-01-02-250 Reading Rail structure

CE-01-02-300 Reproduction Card File Box with lifting cards

GL-01-02-310+ Card Graphics

CE-01-02-400 Telephone Reproduction

EP-01-02-425 Recording for telephone

EE-01-02-450 Audio equipment for telephone

A Family Foundation

Both parents had high expectations and emphasized the importance of public service. Rose Kennedy was especially devout and often stopped by their local Catholic church, St. Aidan’s, with the children.

Both parents nurtured a competitive spirit. Dinner conversations were robust and political. Rose explained “for better or worse, the destiny of the world is shaped by those who can get their ideas across.” Music around the piano was a family affair. Rose filled the walls with art and promoted a love of reading.

Joe Sr. holds his son Joe Jr.

behind this house, around 1917.

(Right to left) Rose with Joe Jr., John, and Rosemary.

Rose and husband Joseph P. Kennedy had strong opinions on how to raise a family.

“When you hold your baby in your arms for the first time and you think of all the things you can say and do to influence him it’s a tremendous responsibility.”

—Rose Kennedy, 1969

Ke nn ed y F am ily

C ol le ct io n, Jo hn

F.

K en ne dy

Pr es id en tia l L ib ra ry a nd M us eu m . C ou rt es y of th e Jo hn F.

K en ne dy

L ib ra ry

F ou nd at io n.

A Methodical Approach to Motherhood

All the Modern Conveniences The family foyer included a telephone—one of two— something few households had at the time. Rose described her husband as “a great telephoner. He used to telephone before we were married every night and afterward nearly every night, which was a wonderful habit.”

Please listen to the message on this replica Kennedy phone. Please DO NOT touch the phone you see on the tour!

Rose Kennedy took care to raise what she considered to be the “perfect” child. She used notecards to keep track of her children’s growth and development. As a young child, John was sickly and often confined to bed. These cards document the children’s milestones and illnesses.

Layout of panels on foundation wall.

See drawing set for mounting details.

GL-01-02-100

GL-01-02-200

CE-01-02-300 CE-01-02-400

Although the rest of the basement has been modernized, this wall is a part of the house’s original foundation.

GL-01-02-150

11Production Documents II-Rev December 18, 2023

A F am ily

F ou nd at io n

Bo th p ar en ts h ad h ig h ex pe ct at io ns a nd e m ph as ize d th e im po rt an ce o f p ub lic se rv ic e.

R os e Ke nn ed y w es pe ci al ly d ev ou t a nd o fte n st op pe d by th ei r l oc al

Ca ol ic ch ur ch , S t.

Ai da n’s

, w ith th e ch ild re n.

Bo th p ar en ts n ur tu re d a co m pe tit iv e sp iri t.

Di nn er co nv er sa tio ns w er e ro bu st a nd p ol iti ca l.

Ro se e xp la ed

“f or b et te r o r w or se , t he d es tin y o f t he w or ld is sh ap ed by os e w ho ca n ge t t he ir id ea s a cr os s.”

M us ic a ro un d th e pi an o w as a fa m ily a ffa ir.

R os e fil le d th e w al ls ith ar t a nd p ro m ot ed a lo ve o f r ea di ng

Jo e

Sr . h ol ds h is so n

Jo

Jr.

be hi nd th is ho us e, a ro un d

(R ig ht to le ft)

R os e w ith Jo e Jr.

Jo hn , a nd R os em ar y.

Ro se an d hu sb an d

Jo se ph P.

K en ne dy h ad st ro ng o pi ni on s o n ho w to ra ise a fa m ily

“W he n yo u ho ld yo ur b ab y i n yo ur a rm s f or th e fi rs t tim e a nd yo u th in k o f a ll th e t hi ng s y ou ca n sa y a nd do in flu en ce h im it ’s a t re m en do us re sp on sib ili ty

Ro se K en ne dy , 1

Kennedy Family Collection, John F. Kennedy Presidential Library and Museum. Courtesy of the John F. Kennedy Library Foundation.

GL-01-02-100

Primary Panel

Size: 26" x 38" Scale: 30%

Although the rest of the basement has been modernized, this wall is a part of the house’s original foundation.

GL-01-02-150

Primary Panel

Size: 8" x 6" Scale: 30% placement of graphic

GL-01-02-150

Production Documents II-Rev December 18, 202312 John Fitzgerald Kennedy National Historic Site

A Methodical Approach to Motherhood

All the Modern Conveniences The family foyer included a telephone—one of two— something few households had at the time. Rose described her husband as “a great telephoner. He used to telephone before we were married every night and afterward nearly every night, which was a wonderful habit.”

Please listen to the message on this replica Kennedy phone. Please DO NOT touch the phone you see on the tour!

Rose Kennedy took care to raise what she considered to be the “perfect” child. She used notecards to keep track of her children’s growth and development. As a young child, John was sickly and often confined to bed. These cards document the children’s milestones and illnesses.

GL-01-02-200

Reading Rail graphic

Size: 55" x 12" Scale: 30%

Quote source: Perry, Barbara A. Rose Kennedy : The Life and Times of a Political Matriarch. New York, W.W. Norton & Company, 2014. P. 63 (footnoted as RK, interview by Robert Coughlan, Jan 20, 1972.

CE-01-02-300

CE-01-02-400

13Production Documents II-Rev December 18, 2023

Joseph Patrick Kennedy Jr.

“Joe Jr.”

Born July 25, 1915 The first of four boys.

Joe Jr.

Like many parents, Rose carefully observed her children’s growth. This card documents Joe Jr.’s weight from ages nine to fifteen.

Joe Jr.

John Fitzgerald Kennedy “Jack”

Born May 29, 1917 The second of four boys.

Jack

Though Boston City Hospital did not usually take patients from outside the city limits, Jack, a Brookline resident, was admitted in 1920 for scarlet fever through the influence of his grandfather, a former Mayor of Boston.

Jack

Rose Marie Kennedy “Rosemary”

Born Sept. 13, 1918 The first of five girls.

Rosemary

By the time Rosemary was nine years old, the family had moved to New York. Rose notes the shift in eye doctors.

Rosemary

Kathleen Kennedy “Kick”

Born Feb. 20, 1920 The second of five girls.

Kick

Rose notes her daughter Kathleen had her appendix removed in 1934. Kathleen’s brother John had had his removed three years earlier.

Kick

GL-01-02-310+

Card Graphics

Size: 7" x 7.25" Scale: 55%

GL-01-02-310 GL-01-02-320 GL-01-02-330 GL-01-02-340

GL-01-02-350 GL-01-02-360 GL-01-02-380GL-01-02-370

Production Documents II-Rev December 18, 202314 John Fitzgerald Kennedy National Historic Site

Purpose An intimate mural of the young family enjoying itself appears in panel style across the west wall. Inserted within the mural are two quotes from family that highlight values and service. A primary panel describes what it meant to live in the home that they did. Themes:

A Home in Brookline, Memory and Commemoration.

Components

GL-01-03-100 Applied Mural on Cabinet Doors

GL-01-03-110 Mural Caption

GL-01-03-120 Mural Quote 1

GL-01-03-200 Primary Panel

GL-01-03-130 Mural Quote 2

GL-01-03-300 Family Photo 1

GL-01-03-350 Family Photo 2

GL-01-03-375 Family Photo 3

CE-01-03-400 Frame 1

CE-01-03-425 Frame 2

CE-01-03-450 Frame 3

CONTENT GROUP 03: MURAL WALL

“We…found [a house] we both liked and decided would suit our needs…

Joseph P. Kennedy Sr. sits on his car’s sideboard with Joe Jr. and young John.

It would have blended perfectly into most of the main streets of America.”

—Rose Kennedy

GL-01-03-130

Mural Quote 2

Scale: 11%

GL-01-03-110

Mural Caption

Scale: 25%

GL-01-03-120

Mural Quote 1

Scale: 11%

Quote source: Rose Kennedy, Times to Remember, 1974Quote source: Rose Kennedy, Times to Remember, 1974

15Production Documents II-Rev December 18, 2023

CONTENT GROUP 03: MURAL WALL

GL-01-03-300

Family Photo 1

Scale: 40% Size: 17.5" x 13.75"

GL-01-03-350

Family Photo 2

Scale: 40% Size: 10.75" x 8.75"

GL-01-03-375

Family Photo 3

Scale: 40% Size: 8.75" x 10.75"

A studio photograph of (back) Joe Jr., Joe Sr., Rose, (front) John, Rosemary, Eunice, and Kathleen around 1923.

Left to right: Rosemary, John, and Joe Jr. at Nantasket Beach, Massachusetts around 1919.

Ke nn ed y F am ily

C ol le ct io n, C ou rt es y o f th e

Jo hn

F.

K en ne dy L ib ra ry F ou nd at io n.

Rose with children (left to right):

Joe Jr., Rosemary, and John around 1919.

Note: see page 20 for reference image of proposed frames for these photos.

Production Documents II-Rev December 18, 202316 John Fitzgerald Kennedy National Historic Site

GL-01-02-100

Applied Mural on Cabinet Doors

Size: 236" x 84" Scale: 6.5%

GL-01-03-200

Primary Panel

Position of existing monitor and AV equipment shown as white dotted line. Dotted lines also indicate cabinet door seams. Mural to be produced as single graphic and trimmed by fabricator on site to ensure accurate alignment.

GL-01-03-300

GL-01-03-350

GL-01-03-375

Family photos

CE-01-02-400+

Frames

Note: family photos in frames will be attached onto cabinet doors over mural, as will GL-01-03-200 and the monitor. There will be a cut-out for the baseboard and AV equipment nook. Fabricator to make cuts for cabinet doors on site.

17Production Documents II-Rev December 18, 2023

A N ew H om e

Th e K en ne dy s c ho se

B ro ok lin e to st ar t t he ir fa m ily

It w as se pa ra te fr om cr ow de d Bo st on w he n th e fa m ily m ov ed in , t he re w er e st ill e m pt y l ot s i n th e ne ig hb or ho od

. C oo lid ge

C or ne r w as a th riv in g co m m un ity , in cl ud in g

St . A id an

’s Ca th ol ic ch ur ch sh op pi ng , a nd g oo d sc ho ol s.

Th e ci ty o f B os to n w as ju st a st re et ca r r id e aw ay

Th e ho us eh ol d in cl ud ed A lic e

M ic he lin

, a tr ai ne d nu rs em ai d, a nd

M ar y O ’D on ah ue , w ho co ok ed cl ea ne d, a nd se rv ed d in ne r.

Ea ch h ad h er o w n be dr oo m o n th e th ird fl r.

W ith fo ur ch ild re n, a nd a nt ic ip at in g m or e, th e fa m ily m ov ed to a la rg er B ro ok lin e ho m e in

Jo hn a nd o ld er b ro th er Jo e Jr.

ri de ei r w ag on o ut sid e th is ho us e, ar ou nd

A Ke nn ed y f am ily n ur se m ai d, po ss ib ly

A lic e M ic he lin , s its o n th e be ac h w ith

Jo e

Jr.

, a ro un d

GL-01-03-200

Primary Panel

Size: 24" x 38" Scale: 30%

18 John Fitzgerald Kennedy National Historic SiteProduction Documents II-Rev December 18, 2023

Graphic Approach and Style

Pantone P 14-15 U

Pantone P 174-15 U

Pantone P 14-9 U (70% tint)

Decorative motifs inspired by elements in the house.

19Production Documents II-Rev December 18, 2023

Graphic Approach and Style

A Family Foundation Young Jack’s parents had strong opinions on how

Both parents had high expectations and emphasized the importance of

Panel Title

Tisa Pro Black

80 pt

Subhead

Tisa Sans Pro Medium

45 pt

Body Copy

Tisa Sans Pro Regular

30 pt

Featured Quote

Tisa Pro Medium Italic

36 pt

Joseph Kennedy holds his son, Joe Jr. In front of their Brookline home.Caption

Tisa Sans Pro Regular

26 pt

“When you hold your baby in your arms for the first time and you

20 John Fitzgerald Kennedy National Historic SiteProduction Documents II-Rev December 18, 2023

CE-01-02-300

Reproduction of Rose Kennedy's card file box with lifting cards.

Exterior of reproduction box to imitate construction seen above, with wood finger joints and horizontal grain pattern. Box should fit within an 8.25" square, affixed to the left side of GL-01-02-200.

Visitor will pull up on a graphic card to reveal concealed information.

Each card to have a stop at the bottom to prevent visitor from completely removing the graphic card from the box. Refer to drawing set for additonal construction details.

CE-01-02-400

Reproduction historic telephone with recorded message (see below).

Device to play recording upon visitor picking up the hearing piece, and stop the recording when hearing piece is replaced in holder.

Cable connecting hearing piece should be durable and can be anachronistic. If possible, cable to be retractable into plinth below phone.

Design of telephone should match the hall telephone in the house upstairs (pictured above). Phone to sit on an 8" square plinth, affixed to the right side of GL-01-02-200.

Reference Images for Custom Elements

CE-01-03-400, 450, 475

Frames for photos on mural wall. Frames should be a gold finish, 1.625” width (-400) or 1.375" width (-450, -475), with no glass, in a style appropriate to the period of the house (examples above). Each frame is a different design. Frames overlap photo graphics by 0.375".

See drawing set for additional detail on frame attachment.

Audio for phone interactive:

From Rose Kennedy audio tour transcript p. 40-41:

Nan Rickey: “I noticed the telephone there, you must have been one of the first families here to have two telephones?

Rose Kennedy: “I don’t know. I know we had them at my mother’s house. I know we always had it, but I didn’t know it was unusual. You could listen in, of course, on them but you can’t now.”

Nan Rickey: “The one upstairs and the one downstairs?”

Rose Kennedy: “yes.”

Nan Rickey: “I imagine that was great fun for the youngsters?

Rose Kennedy: “yes.”

SCALE: 1/4" = 1'-0"1 FLOOR PLAN FOR GRAPHICS

0 2' 4' 8'

NORTH

SCALE: 1/4" = 1'-0"1 FLOOR PLAN FOR GRAPHICS

0 2' 4' 8'

21Production Documents II-Rev December 18, 2023

Audio Description

Trigger Type The proposed audio description system will utilize the iBKS beacons which utilize Bluetooth to communicate with user devices and the AD NPS app to access the AD script for the exhibit. These beacons should be placed at least 8'-0" apart to avoid 'cross talk' as visitors explore the exhibit areas. In such a compact space, placement will be critical and testing necessary during installation to ensure a high quality user experience.

We are also interested in discussing how descriptive this script should be regarding the retail elements and associated merchandise.

Has NPS used audio description for elements other that orientation and interpretation before? The NPS AD app did not seem to include any projects that use this approach. Further discussion required.

Typical iBKS Beacon

Table of Contents

1) Welcome (intro to legacy, memory and commemoration)

2) Family Influences

3) A Home in Brookline / JFK's Enduring Legacy

AD Audio Description Beacon Location

AD

AD

AD