Atch 1_Video Booth Statement of Need SON_02 Apr 24.pdf

STATEMENT OF NEED (SON)

AFRS Video Booth

02 Apr 2024

1. Background:

Customer Organization and Mission: The mission of Air Force Recruiting Service (AFRS) is to inspire, engage and recruit the next generation of Airmen and Guardians.

Project Objective: to increase awareness and public support for the Air Force and to generate leads for the military recruiting force.

2. Scope and Purpose:

AFRS is looking to rent a fully enclosed, Sound-dampened, Video Booth. Must be capable of video capture of a minimum of 1080p. Rental Terms would be one (1) to five (5) day attendance at Government or Commercial conferences in August and September 2024 with an additional day on front and back for set up and tear down. Purchase of the Video Booth may be considered by the Government. Vendor shall create a custom user experience that can be programmed to capture user profile data, video, multiple-choice, survey, etc. in collaboration with the Government. A technician shall be on site for equipment unpacking, setup, operational testing, demonstration, training, daily cleaning, content exporting, on site troubleshooting support, striking and return shipping preparations.

3. Requirements:

3.1. Rental Terms: The government is planning on renting the video booth for two (2)

Government or Commercial conference in 2024 calendar year. Rental days shall be for the length of the conference which will vary by event (1-5 days).

3.2. Enclosed, Sound-dampened, Video Booth:

3.2.1 Must be capable of video capture of a minimum of 1080p video with 44.1 kHz audio.

3.3. Full Video Booth Digital Imagery Wrap (image design to be provided by the Government)

3.3.1 AFRS will design the wrap using vendor-supplied templates and specifications, but vendor will print and wrap the booth.

3.3.2 Vendor shall provide Government with illustrator graphic design templates and specifications.

3.3.3 Four color printing minimum or black and white imagery, on medium (i.e., vinyl) as determined most appropriate by the vendor.

3.4. User inter-face system software programming. Vendor shall create a custom user experience that can be programmed to capture user profile data, video, multiple-choice, survey, etc. in collaboration with the Government.

3.4.1 Customer user experience will include but no limited to the following: list of questions that will prompt them for their profile data, email, record their video, ask multiple choice questions (branch of service, rank, etc.) so they can add custom lower thirds to the video (like you see on a news cast interview). This will become part of the products meta data.

3.5. Vendor will provide equipment shipping to and from the vendor location to the Government specified locations. Contractor maintains all liability during shipping (Freight on Board (FOB) Destination).

3.6. Video booth technician services. A technician shall be onsite for equipment unpacking, setup, operational testing, demonstration, training, daily cleaning, content exporting, on-site troubleshooting support, striking and return shipping preparations.

3.6.1 Travel and per diem for Vendor personnel is expected to be added to total cost estimate. (Per diem is limited to GSA established per diem rates)

3.6.2 Government Personnel will be on site to facilitate/drive participants to the booth.

3.7. Additional Services.

3.7.1. Content management services.

3.7.1.1 Upload User Session Content (I.e.: metadata, videos) to cloud-based Server near real-time during the event, within 30 minutes or less.

3.7.1.2 Access to password-protected online Dashboard Admin panel for session management - I.e.: view, manage, search, download sessions remotely (single session or batch) during the event

3.7.1.3 Ability to organize results into multiple groups - I.e.: customize and manage sessions by event, date, military service, etc.

3.7.1.4 Ability to add searchable notes and tags for easy session curation

3.7.1.5 Video to text transcription (508 compliant) to be provided within 30 minutes or less for approved product

3.7.1.6 "Real-time" online usage statistics reflecting number of users and other meta data.

3.7.1.7 Advanced analytics pages to monitor and report on campaign performance

3.7.1.8 Downloadable data reports

3.7.2. Online Sharing Services.

3.7.2.1 Brand User's video with an extensive variety of treatments - I.e.: Top & Tail Bumpers, Question Markers, Logo Overlay, etc.

3.7.2.2 Send participant pre-populated email copy and brand messaging with approved video content download

3.7.2.3 Users can receive/share messages via Email Download link or file

3.7.2.4 Pre-populated social share content (E.g.: #USAF, #AFA, #USSF, #MyAirForceStory, #MySpaceForceStory)

3.7.2.5 Content Moderation Tool - view User videos during the event for content appropriateness prior to email delivery, social sharing, or download

3.7.2.6 Branded Microsite (used for redemption viewing), plus optional Gallery feature

3.7.3. Vendor Setup Fees and Subscription Fees as applicable.

4. Work Hours:

As needed during the daily exhibition operating hours of each convention. The event details/hours will be provided by the Government no later than thirty (30) days prior to the event.

4.1 Set will occur the day prior to the event and tear down will occur the day after the event. Hours for set-up and tear-down will be provided with the event details.

4.2 Event # 1: Air Force Sergeant’s Assoc Summit 2024 Conference Dates: 10-15 August

4.3 Event # 2: AFA 2024 National Convention Conference Dates: 16-18 September 2024

4.4 Equipment: The convention space provides internet access and electrical power.

4.4.1 The contractor will notify the Government if the internet access needs to be hard wire or Wi-Fi internet, along with the electrical power for example 110v or 220v power.

5. Deliverables:

5.1 Rental Delivery: Fully enclosed, Sound-dampened, Video Booth

Description Unit of Issue

Qty Delivery

Date Ship to Address

Recruiting Event 1:

Air Force Sergeant’s Assoc Summit 2024

EA 1 09 Aug 24 Marriot Marquis Downtown 1777 Walker St, Houston, TX 77010

Recruiting Event 2:

AFA 2024 National Convention

EA 1 15 Sep 24 Gaylord National Harbor Resort & Convention Center 201 Waterfront St, National Harbor, MD 20745

5.2 Software Maintenance Subscription:

5.2.1 Minimum 30-days online storage with download links and/or provide a hard drive with all files downloaded and shipped to the government.