ADDENDUM 2 _ Production Artist RFP for 2025 .pdf

ADDENDUM #2

City of Villa Rica

RFP# 2025-MainSt-01

Production & Artist Services RFP for 2025 Summer Concerts & Festivals

Question: What artists or style of genre are you all looking to target for each concert?

Answer: The genres we are looking to target this year for our Summer Concert Series are R&B, Pop, Country, Pop Rock. We are also looking to target New generations and older generations. We want to have a concert for each age group beginning with 25 and

up. We plan for all concerts to be inclusive for all ages and backgrounds. For most of our events we lean mostly towards cover bands. For example, in 2024 we had a Michael Jackson tribute, a Bruno Mars tribute, and a Jimmy Buffet tribute band.

Question: Among the events you’ve hosted, which genres and artists have been the most well-received?

Answer: The genres that have been well received are country, pop/ R&B, and Rock Pop.

Question: What are your typical expectations for set lengths, start and end times, and past run-of-show details?

Answer: Please refer to the table in the attached Exhibit 1 at the end of this addendum for detailed information on times, bands, and other logistical information.

Question: When is the award date? Is it possible to confirm talent immediately to ensure more options?

Answer: We will take the companies who submitted the RFP to the Villa Rica City Council on February 11th. Once approved we will begin the band selection and proceed with the rest of the process which includes the award date.

Question: Can you confirm what duties and by whom they are provided by outside of the scope of this RFP if applicable? I'm assuming the city provides Security, Crowd Management, Emergency Response, Porta Potties etc.

Answer: The City of Villa Rica will provide crowd security and emergency response, barricades and other set ups, band/production hospitality including the hotel accommodations for headlining band only. The City will also provide porta potties and other logistical planning aspects for each event.

Question: Would the production team need to provide the drum riser for the July 3rd event or all events?

Answer: The production crew will only need to provide the drum riser for the July 3rd Fireworks Extravaganza event.

Question: Is there any photo or video footage of previous shows at the Mill Amphitheater stage that we can review for production purposes?

Answer: yes, please see the pictures attached to this addendum.

Question: Since production rentals and artist deposits require upfront payments, is there an option for an advance or milestone-based payment structure?

Answer: We typically do half upfront payments, and the remaining balance is paid on the date set between the chosen company and the City of Villa Rica.

Question: How are the payments disbursed? Is it per event or oneseries.sement for all summer events in this series?

Answer: We typically do half upfront and after two concerts/festivals we disburse the remaining amount.

Question: Are there any load-in or parking restrictions at the Mill Amphitheater or VPLEX that we should factor into our planning?

Answer: There are no restrictions at the Mill Amphitheater or VPLEX. We typically cone off the area where the production company loads in and loads out for the Mill. For July 3rd Fireworks we designed a specific coned off area for production and artists.

Question: Is there a particular aspect of the event experience you’re hoping to enhance or a challenge from past series you’d like us to tackle?

Answer: The Summer Concert Series and the July 3rd Fireworks Extravaganza have both been successful throughout the years however with the Gold Rush Festival and the

Thomas Dorsey Festival we have difficulties attracting attendees. We’d like to build the excitement around both of those festival through the artist we bring as well as changing vendors, layout, etc. on our end.

Question: What are the approximate number of attendants typically attend these events?

Answer: Summer Concert Series bring in 3,000 attendees per concert. July 3rd Fireworks Extravaganza bring is 10,000 or more each year. Thomas Dorsey Festival and Gold Rush Festival currently attracts about 1,000 people each.

Question: Will the city be responsible for the marketing and advertising of these events for performers?

Answer: Yes, the City of Villa Rica will be responsible for all marketing and advertising associated with each festival and concerted mentioned in the RFP. However, once contract is signed and executed, the bands we hire will be asked to post our festival/concert on their social media channels.

END OF ADDENDUM

EXHIBIT 1

Event Date Location Bands required Artist Services Coverd Stage Rental Production Service Villa Rica Art & Soul Festival Saturday, April 26,2025 Mill Amphiteather NONE NO NO YES Summer Concert #1 Saturday, June 7, 2025 Mill Amphiteather 2 (1 opener, 1 headliner) YES NO YES Thomas Dorsey Festival Saturday, June 28, 2025 Mill Amphiteather NONE NO NO YES July 3rd Fireworks Extravaganza Thursday, July 3, 2025 VPLEX 2 (1 opener, 1 headliner) YES YES YES Summer Concert #2 Saturday, July 19, 2025 Mill Amphiteather 2 (1 opener, 1 headliner) YES NO YES Summer Concert #3 Saturday, August 9, 2025 Mill Amphiteather 2 (1 opener, 1 headliner) YES NO YES Gold Rush Festival Saturday, September 27, 2025 Mill Amphiteather 2 (1 opener, 1 headliner) YES NO YES

Event Load In Doors open Opening Act Intermission Headliner Load Out Villa Rica Art & Soul Festival 10:00 AM 5:00 PM 4:30 PM Depends on Run of Show Depends on Run of Show 9:00 PM Summer Concert Series (ALL CONCERTS) 10:00 AM 6:00 PM 7:00 PM 8:00 PM 8:15 or 8:30 PM 10:00 PM Thomas Dorsey Festival 10:00 AM 6:00 PM 7:00 PM 7:50 PM 8:15 PM 9:50 PM July 3rd Fireworks Extravaganza 9:00 AM 4:30 PM (ENT ONLY) 5:00 PM 7:00 PM 7:30 or 8:00 PM 10:00 PM Gold Rush Festival 9:00 AM 6:00 PM (ENT ONLY) 7:00 PM 8:00 PM 8:15 or 8:30 PM 10:00 PM

2025 Villa Rica Concert/Festival Events

2025 Villa Rica Concert/Festival Tentative ROS

NOTE: Times are subject to change depending on the opening and headling bands and other event logistics specific to each event.

NOTE: Only the Villa Rica Art & Soul and Thomas Dorsey Festival DO NOT require artist services.

NOTE: Only the July 3rd Fireworks Extravaganza requires a mobile stage rental.

Summer Concert Series @ The Mill

Summer Concert Series @ The Mill

Summer Concert Series @ The Mill

July 3rd Fireworks

@ VPLEX