Frequently Asked Questions (FAQ) 1.7.21.pdf

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Announcement for Proposals (AFP) for Partnership Agreements in Telling the Artemis Program Story to a Worldwide Audience
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80MSFC21LHP1105
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Proposal Submission Frequently Asked Questions

Date Added: The following question(s) and answer(s) added 1/7/2021.

Q 33: Is there a previous RFP that can be shared to see how others have been successful (or any case studies?)

A 33: This is the first of its kind AFP, so unfortunately no case studies are available.

Q 32: Will we have access to the vendors to be a part of the storytelling (i.e. getting an intro to interview a rocket manufacturer)?

A 32: NASA will use reasonable efforts to facilitate periodic informational exchanges between NASA and Partner to provide opportunities for Partner to interview NASA experts subject to their availability and in accordance with standard NASA processes.

Q 31: What happens if one or more of the missions is not completed or is cancelled? What would be the proposer’s obligations and the term?

A 31: Partner is not obligated to NASA to produce or distribute Project Content. The Model Agreement outlines various termination scenarios that may arise. If the mission changes, we cannot speculate how NASA will choose to act in respect of the Agreement.

Q 30: What if the mission/s get delayed past this term, does the agreement extend through the last mission?

A 30: The parties may consider extending the Agreement by mutual agreement if the situation arises. If the mission changes, we cannot anticipate how NASA will choose to act in respect of the Agreement.

Q 29: What restrictions would the proposer have with the content that is created?

A 29: With respect to use of the Project Materials or NASA Materials (as those terms are defined in the Announcement), use must comply with the parameters set out in the Media Usage Guidelines.

Q 28: What locations could a proposer’s equipment be considered for?

A 28: The Announcement anticipates proposals to mount equipment inside the Artemis 2 spacecraft.

Q 27: In reference to Q9 of the FAQ, can a proposer submit a proposal in conjunction with a 3rd party outside of funding, for the use of equipment for example? If yes, what would be required that isn't in the AFP?

A 27: NASA will sign a Space Act Agreement with one Partner. If Partner wishes to work with other third parties in pursuing the Project, that is left to Partner to coordinate.

Q 26: Can you provide any information as to the connectivity available?

A 26: Imagery downlink capabilities vary by flight phase, link margin, and the Deep Space Network’s configuration.

Q 25: Please confirm who would own the IP of the content a Partner creates?

A 25: The Partner will own all rights in the Project Content. The Partner shall not have the right to separately exploit or claim ownership in the NASA Materials or Project Materials, except as that material appears or is utilized in the Project Content. Partner’s use of likenesses of NASA or non-NASA persons appearing in Project Content shall be subject to restrictions set out in the Announcement and Model Agreement.

Q 24: What obligations, if any, would NASA require for the syndication of the content?

A 24: Partner will own all rights in the Project Content. Partner shall not have the right to separately exploit or claim ownership in the NASA Materials or Project Materials, except as that material appears or is utilized in the Project Content. Partner’s use of likenesses of NASA or non-NASA persons appearing in Project Content shall be subject to restrictions set out in the Announcement and Model Agreement and in NASA’s media usage guidelines.

Q 23: Outside of equipment, certification, and integration costs, what other expenses could a proposer incur?

A 23: If downlinked data is in a format not currently supported by the Mission Control there may be additional expenses for ground integration and testing.

Q 22: In reference to Q11: Please clarify "retain rights in a standard form”, would NASA be distributing our content too?

A 22: NASA would retain all rights to the Project Materials and can make those materials to the public subject whatever exclusivity period/application agreed to between NASA and the Partner.

Q 21: In reference to Q11: What does "easily" accessible to the public mean?

A 21: A format that the public can access which is considered to be standard by the Agency.

Q 20: In reference to Q11: if awarded, could a proposer control the distribution of assets to the media?

A 20: As stated in the Announcement on p. 12, “Project Materials” are defined as “Imagery, video, audio, data or other recordings obtained from the Project Hardware while attached to the Artemis Equipment.” “Project Content” is defined as “Videos, programs or other content developed by Partner using the NASA Materials and/or Project Materials.” Partner would control the Project Content. NASA would not co-distribute, co-produce, or co-promote Partner’s Project Content. Use of NASA materials and Project Materials would comply with NASA’s Media Usage Guidelines http://www.nasa.gov/audience/formedia/features/MP_Photo_Guidelines.html NASA rights in the Project Materials as set out in the Model Agreement will permit the Agency to release the Project Materials for news and informational media use.

Q 19: In reference to Q11: how long would the exclusivity period be for?

http://www.nasa.gov/audience/formedia/features/MP_Photo_Guidelines.html

A 19: The media type, distribution venue, and term length of any exclusivity period would be open to negotiation if chosen to proceed toward a formal Space Act Agreement. NASA does not expect any exclusivity term to exceed 3-6 months, depending on the media type and distribution venue proposed, and taking into consideration any post-production work required. Further, any exclusivity period would be subject to NASA rights in Project Materials as set out in the Model Agreement.

Q 18: Under the Project Hardware requirement the AFP requires “details on the characteristics of the media to be captured by the Project Hardware and how it will be incorporated into the Project-produced content.” Can you further clarify what is meant by “characteristic of the media”?

A 18: By characteristics of the media, please provide details about the types of media being captured, like audio, still images, video, Virtual Reality, Augmented Reality, 360, formats, quality and similar details.

Q 17: Can submissions include a reference section or appendices/attachments in addition to the 10 pages of the proposal? If so, can links to websites and images be included in the reference section?

A 17: Please adhere to the page count and submission instructions in the AFP.

Date Added: The following question(s) and answer(s) added 12/24/2020.

Q 16: Is NASA planning to provide details on the characteristics of the media to be captured by hardware/software already planned to be part of the Artemis II and subsequent missions?

A 16: The following table provides details on already planned hardware.

CAMERA USE STREAM FORMAT*

Cab Cam 1 Engineering, Jettison Events, Parachutes <SD, HD Cab Cam 2 Engineering, Jettison Events, Parachutes Cab Cam 3 Crew Monitoring Cab Cam 4 Crew Monitoring (Ascent) SAW Cam 1,2,3,4 Engineering, Vehicle Inspections CMA Cam 1 Engineering, Jettison Events SD Custom CMA Cam 2 Engineering, Vehicle Monitoring CMA Cam 3 Engineering, Spacecraft Separation Docking Cam Proximity Operations Custom DSLR Crew Photography, Media Events HD, 4K

* Imagery video downlink capabilities vary by flight phase, link margin, and Deep Space Network availability.

Q 15: Our proposal will include a significant amount about sound recording as well, assume that this is something that NASA would also encourage. Do any sound recording devices need to be fully integrated with any camera hardware?

A 15: An audio recorder that wasn’t integrated with camera hardware would need to be treated like any other device, with mounting, power, mass and other integration constraints.

Q 14: Is there a weight range that hardware is expected to be within?

A 14: Yes, the following describes the range.

1. Cameras in the crew module (pressurized) should target ~ 5 lbs mass allocation (allocation should include camera, harness, and installation fixture mass); Cameras on the service module (unpressurized) may require additional mass for housings

2. Proposed Camera(s) hardware should include video and audio recording as well as a data storage capability

3. Assume camera(s) in the crew module will be stowed during launch and re-entry (no image capture during those flight phases)

a. Crew should have the ability to check field of view after installing the cameras

b. Camera(s) shall be able to withstand kick loads (inadvertent contact by crew members in zero gravity)

c. Camera assembly shall not have sharp edges

d. Requestor should provide required connector cables (e.g. USB)

i. Cable lengths should be minimized

ii. Cables need to be securable to avoid entanglement

4. Proposed camera(s) installation location will define if vehicle power or batteries will be used

a. Hardware should use Orion approved batteries only (note: Lithium Ion batteries need an energy density less than 90 Wh)

b. May recommend launching additional batteries and/or SD cards to be swapped by the crew during the mission

c. On board battery charging capability is still TBD

5. Imagery video downlink capabilities vary by flight phase, link margin, and Deep Space Network availability

6. Ability to downlink recorded video/audio (no real-time video streaming)

7. Software must be compatible with Windows OS; iOS not supported

Date Added: The following question(s) and answer(s) added 12/14/2020.

Q 13: What is NASA’s status on the selection of female astronauts for upcoming lunar missions?

A 13: The initial team of NASA astronauts that will pave the way for the next lunar missions – the Artemis Team – was announced on December 9, 2020. This team include the first woman and next man to walk on the lunar surface, with crew assignments made about two years prior to launch.

Q 12: What are some of the banner moments from now until 2024? Unmanned launch in 2021, manned launch in 2023, lunar landing 2024 are obvious ones but are there any updates?

A 12: Please see https://www.nasa.gov/sites/default/files/atoms/files/artemis_plan-20200921.pdf as well as the Artemis II Checkmark Chart and the Artemis I Major Milestones under “other documents”.

Date Added: The following question(s) and answer(s) added 12/2/2020.

Q 11: Can a proposer claim any sort of exclusivity in this AFP?

https://www.nasa.gov/press-release/nasa-names-artemis-team-of-astronauts-eligible-for-early-moon-missions https://www.nasa.gov/sites/default/files/atoms/files/artemis_plan-20200921.pdf

A 11: NASA, as a government entity, disseminates information which is publicly available. For this AFP, the partner may be able to claim, for a mutually agreed upon period of time, certain exclusive commercial rights in a particular format or distribution category to content obtained from partner-provided project hardware. In fact, the agency on very rare occasions, has permitted a production entity to release footage in advance of the public release for a certain negotiated period of time in a format which may not be easily accessible to the public (for example as in a large format film). At the same time though, NASA will retain rights in a standard format of the same footage, and clips of general raw footage will be released for use by news outlets, and for other public use that does not conflict with partner’s format or category exclusivity for the period it is in effect.

Q 10: Does a proposer really have to fill out a draft Space Act Agreement?

A 10: Proposers are asked to submit draft agreements with pertinent information. Feel free to spell out those areas that need further negotiation and consult the guidelines in the AFP.

Date Added: The following question(s) and answer(s) added 11/18/2020.

Q 9: In a non-reimbursable SAA can the partner company to NASA approach other companies (U.S.) for co-funding support? Ex: could the applying partner small business, if approved, accept funding/underwriting from a larger company in order to carry out the objectives of telling the Artemis Story to a worldwide audience?

A 9: Yes, a proposer can include other partners to help with funding, subject to the parameters on foreign entity participation, restrictions on promotion, and other requirements set forth in the AFP.

Date Added: The following question(s) and answer(s) added 11/12/2020.

Q 8: Does the AFP require a broadcaster to be included as a partner or partner team member?

A 8: The AFP does not specifically require that a partner or partner team member must be a broadcaster. Requirement 1 on pages 6 & 7 requests documentation of platforms for distribution and potential penetration into the viewing population.

Q 7: Are the mission planning, long-term support of this camera, modifications, etc all supposed to be covered by the Partner’s own funds?

A 7: Yes, mission planning, long-term support and modifications to the camera would need to be covered by the partner.

Q 6: In Article 3 B3 (page 14) it appears that NASA is requesting the “partner” company to cover the bulk of the expenses including all camera certification and integration costs, is this correct?

A 6: Yes, certification and integration costs will be covered by the partner.

Date Added: The following question(s) and answer(s) added 11/10/2020.

Q 5: Are bios/resumes required? If so, is that included as part of the 10 page limit?

A 5: There was no listed requirement for biographies or resumes. Note that the AFP states on page 7, “If the Respondent’s Project team will include international entities, the Proposal should identify these international entities and the roles they will play in the project.” The inclusion of any information additional to the listed requirements is at the Proposer’s discretion within the 10 page limit.

Q 4: Are letters of commitment and support required at this point? If so, is that included as part of the 10 page limit?

A 4: The only content required is listed under “requirements”. Whatever information the Proposer believes meets the requirements should be contained in the 10 page limit.

Q 3: Are there any required headers and footers?

A 3: No, it is not required.

Q 2: Is a Table of Contents required? If it is, is that included as part of the 10 page limit?

A 2: No, it is not required.

Q 1: In the AFP document it says that "Submittals should be limited to no more than ten pages (excluding the NSPIRES cover page and the Model Agreement or modifications there to required by respondent)" what does this include?

A 1: Your proposal should concentrate on the content described under “requirements”, starting on page

6. There is a link to a guidebook for proposers on page 6, but as it states, “information in this document supersedes and provides additional direction to that found in the NASA Guidebook for proposers”. If a section is not addressed in the “requirements” section then the inclusion of any additional information should be at the Proposer’s discretion.

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