2-Notice-LATAM Sales Agency.docx

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Latin America Sales Agency for Monroe County Tourist Development Council
Solicitation number
RFP-651
Issued by
Monroe County, Florida

About this file

This is a Notice of Request for Proposal issued by the Monroe County Tourist Development Council (TDC) and Visit Florida Keys (VFK) seeking qualified agencies to provide international sales and representation services in Latin America, with primary focus on Brazil and Argentina and secondary focus on other relevant Latin American markets. The RFP solicits proposals for sales agency services to promote tourism to the Florida Keys in designated Latin American regions. The document establishes the framework for agencies to submit qualifications and service proposals, though specific response deadlines, site visit requirements, and bidders' conference details are referenced as contained within the full RFP documents. The contract term and any renewal options are to be determined through the proposal evaluation process and subsequent negotiations with the selected agency.

Pricing structures, set-aside provisions, incumbent contractor information, and funding amounts are to be detailed in the complete RFP documentation. The selection process will be competitive, with evaluation criteria established to identify the most qualified agency capable of developing and executing effective sales strategies in the target Latin American markets. All interested parties should consult the complete RFP package for comprehensive information regarding proposal submission requirements, evaluation procedures, pricing expectations, and contract terms.

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1-FY 2027 TDC LTAM RFP.pdf PDF

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Text version

NOTICE OF REQUEST FOR COMPETITIVE SOLICITATIONS

NOTICE IS HEREBY GIVEN that on Tuesday, November 3, 2026, at 3:00 P.M., the Monroe County Purchasing Office will receive and open sealed responses for the following:

Latin America (LATAM) Sales Agency Monroe County, Florida

Pursuant to F.S. § 50.0211(3)(a), all published competitive solicitation notices can be viewed at: www.floridapublicnotices.com, a searchable Statewide repository for all published legal notices. Requirements for submission and the selection criteria may be requested from the County’s electronic bidding platform at https://monroecounty-fl.bonfirehub.com OR www.monroecounty-fl.gov/BonfireBids. The Public Record is available upon request.

Monroe County Purchasing Department receives bids via the Bonfire electronic bidding platform. Please do not email, mail or attempt to deliver in person any sealed bids. Emailed/mailed/physically delivered bids/proposals/responses WILL NOT be accepted.

The Monroe County Purchasing Department hereby directs that bids be submitted via the Bonfire electronic bidding platform at https://monroecounty-fl.bonfirehub.com, no later than 3:00 P.M. on Tuesday, November 3, 2026. There is no cost to the bidder to use the Bonfire platform.

Please do not submit your confidential financial information as part of your proposal. There are separate uploads for each set of documents, including confidential financial information. All proposals will be made public on the platform after an intended decision or 30 days, whichever is earlier, unless the bids/proposals are rejected in accordance with F.S. 119.071. If your proposal document includes financial information, that information will not be considered confidential and will be available and viewable to the public in accordance with public records law. In the event of a discrepancy between the bid amount on the Proposal Form and the bid amount entered in Bonfire, the bid amount listed in the “Proposal Form” provided by Monroe County in the RFP is the amount that will be utilized by the County when considering the bid proposal. The County reserves the right to waive any proposal/bid irregularity.

The bid opening for this solicitation will be held virtually, via the internet, at 3:00 P.M., on Tuesday, November 3, 2026. You may call in by phone or internet using the following:

Join Zoom Meeting https://mcbocc.zoom.us/j/4509326156 Meeting ID: 4509326156 One tap mobile:

+16465189805,,4509326156# US (New York) +16699006833,,4509326156# US (San Jose) Dial by your location:

+1 646 518 9805 US (New York) +1 669 900 6833 US (San Jose)

Publication Dates Keys Citizen: Thur., 10/01/2026 Keys Weekly: Thur., 10/01/2026 News Barometer: Fri., 10/02/2026

File details come from the government source that posted it. Updated .