Breakfast Cereal Manufacturing

The North American Industry Classification System (NAICS) code 311230 for Breakfast Cereal Manufacturing encompasses the production of ready-to-eat and hot cereals from grains such as wheat, rice, corn, and oats. Manufacturers in this category process raw grains through various techniques including milling, cooking, drying, and packaging to create breakfast cereal products. These products are typically sold to consumers through retail channels and, as demonstrated in these records, are also procured by government agencies for food assistance programs.

Federal contract awards under this NAICS code primarily involve the U.S. Department of Agriculture's (USDA) Food and Nutrition Service procuring cereal commodities for domestic food assistance programs. Key contractors include Post Consumer Brands, LLC, East Baking Company, Inc., and De Lune Corp, with contract values ranging from approximately $50,000 to $8.4 million. Most awards are firm fixed-price delivery orders or definitive contracts with performance periods spanning three to twelve months. The contracts generally involve supplying various packaged cereal types such as corn flakes, wheat toast, bran flakes, and oat circles. While most awards are not set aside, some utilize 8(a) sole source designations for small disadvantaged businesses. Performance locations are typically at the manufacturers' facilities in states like Minnesota, Michigan, and Ohio.

The most recent federal contract opportunity is a USDA Agricultural Marketing Service solicitation for farina and oats to support domestic food assistance programs. The opportunity seeks up to 30 trucks of farina and 30 trucks of oats, with potential small business set-asides including service-disabled veteran-owned, 8(a), and AbilityOne firm designations. Deliveries are planned for locations throughout the United States between January and June 2025, with an anticipated solicitation release in November 2024. Vendors must qualify through the USDA's Web-Based Supply Chain Management system and meet specific packaging, delivery, and product origin requirements.