Communications and marketing services

Active Cooperative contract Washington Awarded

Contract number
20422
Awardee
A PARTNERSHIP, INC
Contracting organization
Department of Enterprise Services

Contract facts

Estimated annual value
$10,000,000
End date
NIGP codes
Show all 20

Contract details come from apps.des.wa.gov. Updated .

About this contract

The Washington State Department of Enterprise Services' Cooperative Contract 20422 provides a comprehensive Indefinite Delivery Vehicle (IDV) for advertising, marketing, and creative services. The contract covers six primary categories: Advertising & Marketing Campaigning, Brand Development, Photography, Social Marketing Campaigns, Graphic Design, and Video Production & Editing. Each category includes specific subcategories that enable state and local government entities to procure targeted services such as event photography, documentary video production, marketing strategy development, and brand identity creation.

The IDV is awarded to A Partnership, Inc. and will be in effect from March 1, 2024, to February 28, 2026, with a cooperative contract type specific to Washington State. The contract emphasizes inclusivity by including subcontractors and authorized distributors who are certified as Washington State small businesses, OMWBE (Office of Minority and Women's Business Enterprises), or Veteran-owned entities. The contract supports multiple UNSPSC and NIGP codes related to advertising, photography, video production, and marketing services, providing a flexible procurement mechanism for government agencies seeking creative and communication solutions.

Description

Scope This contract is for creating and delivering messages that promote a product, service, or brand. This was awarded by categories and subcategories. This contract includes subcontractors/authorized resellers/authorized distributors who are certified as WA State small, OMWBE, or Veteran-owned. Some contractors may have multiple certifications. See the links at the bottom of the page for all subcontractors and their certifications.

Note: not all subcontractors/resellers/distributors are certified. Categories and subcategories include: Category 1 Advertising & Marketing Campaigning - Advertising is techniques and practices used to bring products, services, options, or causes to the public notice for the purpose of persuading the public to respond. Marketing is market research needed to develop a market strategy, which guides all communications that include promotions.

Category 2 Brand Development - is the process of creating an identity for a business or product. Category 3 Photography - is taking and producing photographic images for the use in digital and printed planforms. Subcategories: A Portrait(s), B Inside Event(s), C Outside Event(s) and D Landscapes Category 4 Social Marketing Campaigns - is a discipline that seeks to change behaviors for the good of society, communities, wildlife, and structures.

Category 5 Graphic Design - is the use of visual communication by combining images, word, and ideas to convey information to an audience. Category 6 Video Production & Editing - is the creation of digital video content for communication and marketing purposes. Subcategories: A Event(s), B Documentary, and C Scripted

Quick answers

Who holds contract 20422?

Contract 20422 was awarded to A PARTNERSHIP, INC by Department of Enterprise Services in Washington on March 1, 2024.

How much is contract 20422 worth?

Its estimated annual value is $10,000,000.

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