State media/marketing plan services
Ended Indefinite Delivery Contract Awarded Last action
- Contract number
- W9133L15D0010
- Awardee
-
Caci-Cms Information Systems, LLC UEI L849JLMJGN57 Part of Caci International Inc.
- Awarding agency
-
Readiness Center
Army National Guard, Department of Defense
- Task orders
- 5 $36,897,717 obligated
Award facts
- Opportunity
-
- W9133L15R0027 Solicitation number
- Combined order value
-
- $36,897,717 Current, with exercised options
- $36,911,608 Potential, with all options
- Last date to order 100% complete
- Award type
- Single award
- Who can order
- Only the awarding agency
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Not Competed · 1 offer Only One Source
- Pricing
- Order Dependent (IDV only)
Award details come from SAM.gov/FPDS.
About this IDV
The federal contract IDV W9133L15D0010 was awarded by the Department of the Army National Guard Readiness Center, a defense agency, to the prime contractor CACI-CMS Information Systems, LLC, a subsidiary of CACI International Inc. This indefinite delivery contract is for state media/marketing plan services in support of Army National Guard advertising and recruitment programs.
The contract has a total ceiling value of $18 and includes multiple firm fixed-price delivery orders awarded from 2015 to 2017, with a combined value exceeding $27 million. The delivery orders have tasked CACI-CMS to provide media buying, advertising, marketing, and related outreach services, utilizing a network of subcontractors including advertising agencies, media providers, and other vendors. The work has covered local and regional marketing campaigns, radio/TV advertising, athletic sponsorships, website design, and other efforts to support the Army National Guard's recruiting and branding objectives. There are no set-aside designations, and the place of performance is in Arlington, Virginia.
Task orders
| Task order | Ordering agency | Obligated | Awarded |
|---|---|---|---|
| Media buy 3 | Readiness Center (ARNG) | $9,285,306 | |
| State media/marketing plan services | Readiness Center (ARNG) | $9,413,012 | |
| Smsp media buy two | Readiness Center (ARNG) | $5,609,829 | |
| State media/marketing plan services | Readiness Center (ARNG) | $3,181,890 | |
| State media/marketing plan services | Readiness Center (ARNG) | $9,407,680 |
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Original award | $0 |
Quick answers
Who was awarded contract W9133L15D0010?
W9133L15D0010 was awarded to Caci-Cms Information Systems, LLC by Readiness Center (Army National Guard) on April 8, 2015.
How much is contract W9133L15D0010 worth?
Orders under W9133L15D0010 have obligated $36,897,717. Their combined potential value, with all options, is $36,911,608.
How many orders have been placed under contract W9133L15D0010?
5 orders have been placed under W9133L15D0010, the latest on September 30, 2016.
Who can order from contract W9133L15D0010?
W9133L15D0010 is a single award indefinite delivery contract. Only the awarding agency can place orders on it.
Was contract W9133L15D0010 competed?
The extent of competition for W9133L15D0010 was not competed. The government received 1 offer.
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