Multiple award BPA for advertising, public relations, and marketing support services
Ended Awarded Last action
- Contract number
- 9531CB21A0002
- Awardee
-
Ignited LLC UEI MJT7M3NHVLM7
- Awarding agency
-
Consumer Financial Protection Bureau
- Task orders
- 2 $4,917,248 obligated
Award facts
- Combined order value
-
- $4,917,248 Current, with exercised options
- $7,568,195 Potential, with all options
- Last date to order 100% complete
- Award type
- Multiple award
- Who can order
- Only the awarding agency
- Contracting staff
- NAICS code
- 541910 Marketing Research and Public Opinion Polling
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 3 offers Multiple Award, Fair Opportunity
- Pricing
- Order Dependent (IDV only)
- Legislative mandates
-
- Other statutory authority
Award details come from SAM.gov/FPDS.
About this IDV
The Consumer Financial Protection Bureau awarded Ignited LLC two blanket purchase agreement calls against its General Services Administration Multiple Award Schedule contract. The first BPA call, valued at approximately $964,289.78 to be performed from March 2022 through March 2025, provides advertising and public relations services from Ignited LLC's El Segundo, California office to support the Bureau's Language Education Programs. The second BPA call, valued at $6.6M to be performed from June 2021 through January 2024, engages Ignited LLC to deliver COVID hardship marketing campaign support services by drawing upon its expertise in marketing and communications to assist the Bureau in outreach related to financial hardship from the ongoing public health emergency. Both BPA calls were awarded on a single-award basis to Ignited LLC as the prime contractor.
The blanket purchase agreements aim to procure advertising, public relations, and marketing support services from Ignited LLC. The first BPA call focuses on services to support the Consumer Financial Protection Bureau's Language Education Programs, while the second centers on COVID hardship marketing campaign assistance. Ignited LLC will perform the services from its California location under its Multiple Award Schedule contract vehicle. No set-asides or subcontracting details were included in the award descriptions.
Task orders
| Task order | Ordering agency | Obligated | Awarded |
|---|---|---|---|
| Advertising and public relations for LEP | Consumer Financial Protection Bureau | $407,116 | |
| BPA call for covid hardship marketing campaign support | Consumer Financial Protection Bureau | $4,510,132 |
Transactions
| Action | Obligated | Date |
|---|---|---|
| Exercise an Option | $0 | |
| Exercise an Option | $0 | |
| Other Administrative Action | $0 | |
| Original award | $0 |
Quick answers
Who was awarded contract 9531CB21A0002?
9531CB21A0002 was awarded to Ignited LLC by Consumer Financial Protection Bureau on November 10, 2020.
How much is contract 9531CB21A0002 worth?
Orders under 9531CB21A0002 have obligated $4,917,248. Their combined potential value, with all options, is $7,568,195.
How many orders have been placed under contract 9531CB21A0002?
2 orders have been placed under 9531CB21A0002, the latest on March 18, 2022.
Who can order from contract 9531CB21A0002?
9531CB21A0002 is a multiple award blanket purchase agreement. Only the awarding agency can place orders on it.
Is contract 9531CB21A0002 under another contract?
Yes. 9531CB21A0002 is a blanket purchase agreement under GS07F0030Y, a federal supply schedule, on Multiple Award Schedule (MAS).
Was contract 9531CB21A0002 competed?
The extent of competition for 9531CB21A0002 was full and open competition. The government received 3 offers.
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