College advertising
Ended Purchase Order Awarded
- Contract number
- W912LP18P5007
- Awardee
-
Learfield Communications, LLC UEI JDMABEJDK8Y6
- Awarding agency
-
Iowa National Guard
Army National Guard, Department of Defense
- Obligated
- $209,000
Award facts
- Opportunity
-
- Recruiting College Advertising Solicitation · W912LP18Q8078 · Posted Aug 31, 2018
- Contract value 100% obligated
- $209,000.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Air National Guard Air Force, Department of Defense
- NAICS code
- 541840 Media Representatives
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Competed under SAP · 1 offer Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- Jefferson City, MO 65109, USA
Award details come from SAM.gov/FPDS.
About this award
This firm fixed price purchase order contract was awarded by the Department of the Air Force Air National Guard to Learfield Communications, LLC (doing business as Learfield IMG College), a for-profit limited liability company specializing in college athletics multimedia rights, licensing, advertising and related services. The $209,000.00 contract provides college advertising services targeting students and communities in Iowa, specifically at Iowa State University, University of Iowa, and University of Northern Iowa. The contract was awarded on an unrestricted, full and open competition basis with a period of performance from September 1 to November 30, 2018. As a prime contractor, Learfield Communications has previously delivered advertising, marketing and promotional services to support U.S. Department of Defense recruiting efforts through its exclusive partnerships with university athletic departments.
Quick answers
Who was awarded contract W912LP18P5007?
W912LP18P5007 was awarded to Learfield Communications, LLC by Iowa National Guard (Army National Guard) on September 7, 2018.
How much is contract W912LP18P5007 worth?
The government has obligated $209,000 on W912LP18P5007.
Which agency awarded contract W912LP18P5007?
Iowa National Guard (Army National Guard) awarded W912LP18P5007, with funding from Air National Guard (Air Force).
Was contract W912LP18P5007 competed?
The extent of competition for W912LP18P5007 was competed under sap. The government received 1 offer.
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