Student paths advertising

Ended Purchase Order Awarded Last action

Contract number
W912LM22P0010
Awardee
Awarding agency
Obligated
$60,000

Award facts

Opportunity
  • W912LM22Q0018 Solicitation number
Contract value 50% obligated
  • $60,000.00 Current, with exercised options
  • $120,000.00 Potential, with all options
Completion date 100% complete
  • Current, with exercised options
  • Potential, with all options
Contracting staff
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Not Competed under SAP · 1 offer Simplified Acquisition
Pricing
Firm Fixed Price
Place of performance
Minneapolis, MN 55413, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action P00002 · FY24 student paths advertising $20,000
Exercise an Option P00001 · Base year student paths advertising $20,000
Original award $20,000

About this award

This is a firm fixed-price purchase order contract awarded by the Minnesota National Guard to Student Paths, LLC, a for-profit limited liability company, for student advertising and marketing services. The contract, valued at $120,000.00, runs from March 14, 2022 to March 31, 2027. Student Paths, LLC will provide digital advertising and lead generation services to support the National Guard's student recruitment efforts. The company has secured similar contracts with other state National Guard units and the Navy Recruiting Command, demonstrating its expertise in reaching and engaging the student demographic through online platforms and scholarship search tools. This contract does not have a set-aside designation.

Quick answers

Who was awarded contract W912LM22P0010?

W912LM22P0010 was awarded to Student Paths, LLC by Minnesota National Guard (Army National Guard) on March 14, 2022.

How much is contract W912LM22P0010 worth?

The government has obligated $60,000 on W912LM22P0010. Its potential value, with all options, is $120,000.

Was contract W912LM22P0010 competed?

The extent of competition for W912LM22P0010 was not competed under sap. The government received 1 offer.

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