Ahsaa advertising for recruiting efforts in the alabama national guard

Ended Purchase Order Awarded Last action

Contract number
W912JA24P0021
Awardee
Awarding agency
Obligated
$50,000

Award facts

Opportunity
  • W912JA24Q0010 Solicitation number
Contract value 100% obligated
$50,000.00 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
Contracting staff
NAICS code
541810 Advertising Agencies
PSC
R701 Support- Management: Advertising
Set-aside
No set-aside
Competition
Not Competed under SAP · 1 offer Simplified Acquisition
Pricing
Firm Fixed Price
Place of performance
Montgomery, AL 36109, USA
Legislative mandates

Award details come from SAM.gov/FPDS.

About this award

The Alabama National Guard awarded a $50,000 firm fixed price purchase order to R & B Media LLC for advertising and recruiting efforts. The contract, which was not issued under any set-aside program, became effective on May 3, 2024, with an ultimate completion date of May 30, 2025. Performance will take place in Montgomery, Alabama. This advertising initiative supports the Alabama National Guard's recruitment mission by leveraging media services to attract potential service members to the organization.

R & B Media LLC, the prime contractor on this engagement, will be responsible for executing the advertising campaign designed to promote enrollment in the Alabama National Guard. As a component of the Department of Defense, the Alabama National Guard relies on effective recruitment communications to maintain force strength and readiness. The firm fixed price structure provides cost certainty for this marketing support activity, with the contract ceiling capped at $50,000 to control expenditures throughout the performance period.

Quick answers

Who was awarded contract W912JA24P0021?

W912JA24P0021 was awarded to R & B Media LLC by Alabama National Guard (Army National Guard) on May 3, 2024.

How much is contract W912JA24P0021 worth?

The government has obligated $50,000 on W912JA24P0021.

Was contract W912JA24P0021 competed?

The extent of competition for W912JA24P0021 was not competed under sap. The government received 1 offer.

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